How much does a Media Planning Analyst IV make in Evansville, IN? The average Media Planning Analyst IV salary in Evansville, IN is $120,315 as of April 24, 2024, but the range typically falls between $103,366 and $135,744. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Media Planning Analyst IV Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Media Planning Analyst IV Salary $87,936 Evansville,IN April 24, 2024
25th Percentile Media Planning Analyst IV Salary $103,366 Evansville,IN April 24, 2024
50th Percentile Media Planning Analyst IV Salary $120,315 Evansville,IN April 24, 2024
75th Percentile Media Planning Analyst IV Salary $135,744 Evansville,IN April 24, 2024
90th Percentile Media Planning Analyst IV Salary $149,791 Evansville,IN April 24, 2024
25% $103,366 10% $87,936 90% $149,791 75% $135,744 $120,315 50%(Median) Didn’t find job title? Click
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Job Description for Media Planning Analyst IV

Media Planning Analyst IV is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planning Analyst IV uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planning Analyst IV collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planning Analyst IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. To be a Media Planning Analyst IV typically requires 7+ years of related experience. (Copyright 2024 Salary.com)... View full job description

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Job Openings for Media Planning Analyst IV in Evansville, IN
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Career Path for Media Planning Analyst IV

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Media Planning Analyst IV, the first career path typically starts with an Advertising Coordinator V position, and then progresses to Advertising Supervisor.

Additionally, the second career path typically starts with a Media Supervisor position, and then progresses to Media Planning Supervisor.

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Media Planning Analyst IV salary varies from city to city. Compared with national average salary of Media Planning Analyst IV, the highest Media Planning Analyst IV salary is in San Francisco, CA, where the Media Planning Analyst IV salary is 25.0% above. The lowest Media Planning Analyst IV salary is in Miami, FL, where the Media Planning Analyst IV salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-3.5%
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average
-1.3%

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Understand the total compensation opportunity for a Media Planning Analyst IV, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
103366
135744
120315

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
108082
148272
126139
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Media Planning Analyst IV in Evansville, IN. The base salary for Media Planning Analyst IV ranges from $103,366 to $135,744 with the average base salary of $120,315. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $108,082 to $148,272 with the average total cash compensation of $126,139.
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103366
135744

 

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About Evansville, Indiana    Evansville is a city and the county seat of Vanderburgh County, Indiana, United States. The population was 117,429 at the 2010 census, making it the s....More

Evansville, Indiana  area prices were up 1.3% from a year ago    View the Cost of Living in Evansville, Indiana

Media Planning Analyst IV Salary in popular cities: IndianapolisFort WayneSouth Bend

Skills associated with Media Planning Analyst IV: Customer Retention, Marketing Analytics, Media Buying, Campaign Management ...More