How much does a Media Planning Analyst IV make in San Diego, CA? The average Media Planning Analyst IV salary in San Diego, CA is $136,306 as of April 24, 2024, but the range typically falls between $117,105 and $153,786. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Media Planning Analyst IV Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Media Planning Analyst IV Salary $99,623 San Diego,CA April 24, 2024
25th Percentile Media Planning Analyst IV Salary $117,105 San Diego,CA April 24, 2024
50th Percentile Media Planning Analyst IV Salary $136,306 San Diego,CA April 24, 2024
75th Percentile Media Planning Analyst IV Salary $153,786 San Diego,CA April 24, 2024
90th Percentile Media Planning Analyst IV Salary $169,700 San Diego,CA April 24, 2024
25% $117,105 10% $99,623 90% $169,700 75% $153,786 $136,306 50%(Median) Didn’t find job title? Click
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Job Description for Media Planning Analyst IV

Media Planning Analyst IV is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planning Analyst IV uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planning Analyst IV collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planning Analyst IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. To be a Media Planning Analyst IV typically requires 7+ years of related experience. (Copyright 2024 Salary.com)... View full job description

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Job Openings for Media Planning Analyst IV in San Diego, CA
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Career Path for Media Planning Analyst IV

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Media Planning Analyst IV, the first career path typically starts with an Advertising Coordinator V position, and then progresses to Advertising Supervisor.

Additionally, the second career path typically starts with a Media Supervisor position, and then progresses to Media Planning Supervisor.

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Media Planning Analyst IV salary varies from city to city. Compared with national average salary of Media Planning Analyst IV, the highest Media Planning Analyst IV salary is in San Francisco, CA, where the Media Planning Analyst IV salary is 25.0% above. The lowest Media Planning Analyst IV salary is in Miami, FL, where the Media Planning Analyst IV salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-3.5%
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average
-1.3%

Take just three simple steps below to generate your own personalized salary report

Step 1 of 3

Understand the total compensation opportunity for a Media Planning Analyst IV, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
117105
153786
136306

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
122447
167979
142905
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Media Planning Analyst IV in San Diego, CA. The base salary for Media Planning Analyst IV ranges from $117,105 to $153,786 with the average base salary of $136,306. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $122,447 to $167,979 with the average total cash compensation of $142,905.
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For a real-time salary target, tell us more about your role in the four categories below.

117105
153786

 

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About San Diego, California    According to SDSU professor emeritus Monte Marshall, San Diego Bay is "the surface expression of a north-south-trending, nested graben". The Rose Cany....More

San Diego, California  area prices were up 2.6% from a year ago    View the Cost of Living in San Diego, California

Media Planning Analyst IV Salary in popular cities: Los AngelesSan JoseSan Francisco

Skills associated with Media Planning Analyst IV: Customer Retention, Marketing Analytics, Media Buying, Campaign Management ...More