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Hourly Wage for Social Media Analytics Manager Salary in the United States

How much does a Social Media Analytics Manager make hourly?

As of July 01, 2026, the average hourly rate for a Social Media Analytics Manager in the United States is $56, which translates to an annual salary of about $116,292.

However, the hourly wage can vary significantly based on several factors. Here’s a detailed look at the typical pay range per hour:

  • Top Earners (90th percentile): $67 per hour
  • Majority Range (25th-75th percentile): $50 to $62 per hour
  • Entry-Level (10th percentile): $44 per hour
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View as table View as graph 25% $50 10% $44 90% $67 75% $62 $56 50%(Median) Didn’t find job title? Click

Social Media Analytics Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $128,243 $10,687 $2,466 $62
Average $116,292 $9,691 $2,236 $56
25th Percentile $103,644 $8,637 $1,993 $50
Check out Social Media Analytics Manager Job Openings in the United States
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Smartland - Eastlake, OH

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Smartland - Wickliffe, OH

Senior Social Media Manager

Shopware AG - New Bremen, OH

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Key Factors That Influence Social Media Analytics Manager Salaries

A Social Media Analytics Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Social Media Analytics Manager Salaries?

Experience is a primary driver of a Social Media Analytics Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Social Media Analyst III (4-7 years): $91,174
  • Social Media Analyst IV (7+ years): $113,052
  • Social Media Analytics Supervisor (7+ years): $100,365
  • Social Media Analytics Manager (7+ years): $116,292
  • Social Media Analytics Senior Manager (7+ years): $149,338
Job Role Years of Experience Average Salary
Social Media Analyst III4-7 years$91,174
Social Media Analyst IV7+ years$113,052
Social Media Analytics Supervisor7+ years$100,365
Social Media Analytics Manager7+ years$116,292
Social Media Analytics Senior Manager7+ years$149,338
$91,174 Social Me...
$113,052 Social Me...
$100,365 Social Me...
$116,292 Social Me...
$149,338 Social Me...
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What Am I Worth?

Top Paying Cities for Social Media Analytics Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $146,679
  • San Francisco: $145,073
  • Oakland: $142,016

Social Media Analytics Manager Salary by Company Size: Startups vs. Enterprise

Social Media Analytics Manager salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $130,072. While startup companies pay approximate $110,002.

Social Media Analytics Manager Salary by Company Size

Company Size Employees Average Salary
Startup1~50$110,002
Growth Stage51~500$116,344
Established501~5000$125,609
Enterprise5000+$130,072

Social Media Analytics Manager Salary by Industry: Top Paying Sectors

For Social Media Analytics Manager roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, Social Media Analytics Manager positions in Transportation or Retail & Wholesale typically offer lower base pay, as these industries often view Social Media Analytics Manager as a support function rather than a direct revenue driver.

The top paying industries for a Social Media Analytics Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Biotechnology$139,550$67.020%
Energy & Utilities$139,550$67.020%
Financial Services$139,550$67.020%
Internet$139,550$67.020%
Pharmaceuticals$139,550$67.020%

Social Media Analytics Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Media Analytics Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

Salary Trends for Social Media Analytics Manager

Salaries for a Social Media Analytics Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $115,247 in 2023 to around $114,340 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Social Media Analytics Manager salary trends, .

Average Annual Salary of Social Media Analytics Manager Over Time

2022
$???
2023
$115,247
2024
$115,370
2025
$114,340
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $115,247
2024 $115,370
2025 $114,340
2026
View More
2027
View More

Most common benefits for Social Media Analytics Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Social Media Analytics Manager

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FAQ about Social Media Analytics Manager

1. What industry pays the highest salary for Social Media Analytics Manager?

The Biotechnology industry offers the highest average compensation for Social Media Analytics Manager roles, with salaries approximately 20% above the market median.

2. What are the responsibilities of Social Media Analytics Manager?

Manages a team of analysts that collect and analyze data related to social media marketing campaigns. Leads the direction and execution of the social media analytics strategy. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.

Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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