Social Media Analytics Senior Manager Salary in Lowell, Massachusetts

Social Media Analytics Senior Manager is responsible for developing and implementing strategies to collect, analyze, and report on social media marketing campaigns. Develops and maintains a social media analytics strategy that aligns with business goals and objectives. Being a Social Media Analytics Senior Manager analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Implements and configures social media analytics tools. Additionally, Social Media Analytics Senior Manager creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. The Social Media Analytics Senior Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Social Media Analytics Senior Manager typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)... View full job description

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