2U, Inc. Marketing, Brand and Communications Intern Salary in the United States

Why Join Us?

At 2U, Inc., we share a common belief that education can change lives. So when you work for 2U, you become a part of that. A team whose guiding principles are comprised of striving for excellence, having fun, being bold and fearless, and cherishing each opportunity. Want to head into work knowing you’re part of a purpose-driven company and your hard work has an impact on lives? Join us.

The 2ternship

2U’s internship program, the 2ternship, has been a critical part of 2U's growth since the inception of the company. Many individuals, including some executive leaders, started their careers as 2terns and continue their tenure today here at 2U.

A 2ternship allows students to build skill sets in their area of interest, gain real world business experience and receive ongoing feedback to maximize their professional development. 2terns experience this all while being a part of a diverse and inclusive organization that is working towards one common mission - making education more accessible and global.

As 2U grows, we aim to continue attracting top talent to this program. Check out #LifeAt2U on Instagram and Twitter to see what our culture is like and more of what our 2terns experience on a daily basis.

This is a full-time paid summer internship which will expose you to the world of EdTech. The internship period runs from June 1 through August 16 for 40 hours a week.

Marketing, Brand and Communications Teams

The marketing, brand and communications teams support 2U and our University Partner’s strategic priorities and culture. They focus on data-driven marketing, working closely with university partners as well as teams across the business. They tell stories that make lofty concepts like vision, strategy and business priorities come to life in a relevant and memorable way through brand visibility, communications and events. They creatively engage, inspire and align employees through the use of video, infographics, and other forms of visual communication. 

These responsibilities are owned by various departments, including brand, communications, social media, content, copywriting, editorial, marketing operations, and email. 

Note: A cover letter is required for this application. In your cover letter please include the following: reason(s) for wanting to work at 2U, your strengths and how these are suited to the role, and a personal skill set you hope to improve.

Key Role and Responsibilities:

• Communicate with third-party vendors aiding in the development and creation of branded collateral
• Research industry trends (e.g., through networking, benchmarking, industry publications) to identify new methods for message delivery
• Analyze metrics that help correlate brand and communications programs to employee productivity, engagement and organization performance
• Review story ideas from editors and writers
• Collaborate and facilitate strategic, well-planned, and thoughtful events with other internal marketing teams and stakeholders
• Assist with the development and execution of campaigns designed to inspire consumers
• Write copy for compelling infographics, data visualizations and other digital content that attracts readership and encourages sharing
• Brainstorm and develop long-term messaging strategies
• Track and report key performance indicators to measure effectiveness of social media and content strategies
• Proofread copy we are ready to release to the public
• Assist marketing, brand and communications team with miscellaneous administrative items 

Things that should be in your background:

• Currently enrolled or have recently completed a bachelors or masters degree. Majors in marketing, business, communications, journalism and english preferred
• Excellent verbal and written communication skills 
• Ability to research and understand technical documents
• Focus on achieving defined results, by being detail-oriented and exceeding goals and objectives
• Ability to multitask, switch priorities, collaborate with colleagues and be flexible

Other attributes that will help you in this role:

• Desire to write comprehensive articles, emails and additional content via blogs, websites or social media that answer questions or provide a resource to audiences
• Excellent organizational, prioritization and project management skills
• Knowledge of copy editing
• Strong knowledge of web applications and basic software such as Google Suite
• Desire to work in a fast-paced environment while working with a diverse team
• Ability to thrive in an environment of change while constantly adapting and evolving with our organization 

These are just some of the benefits:

• Sought-after industry experience
• Team and company events
• Unlimited snacks and drinks in the office

About 2U Inc. (NASDAQ: TWOU)

Eliminating the back row in higher education is not just a metaphor–it’s our mission. For more than a decade, 2U, Inc., a global leader in education technology, has been a trusted partner and brand steward of great universities. We build, deliver, and support more than 250 digital and in-person educational offerings, including graduate degrees, professional certificates, Trilogy-powered boot camps, and GetSmarter short courses. Together with our partners, 2U has positively transformed the lives of more than 150,000 students and lifelong learners. To learn more, visit 2U.com. #NoBackRow

2U Diversity and Inclusion Statement

At 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.

Why It’s Great to Work at 2U

2U offers a high-energy work environment that’s both challenging and fun. We work hard, but our offices are casual and social places. We wear jeans to work and fuel brainstorming sessions with snacks and seltzer. 

Note: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.