Regional Marketing Manager Salary in the United States
How Much Does a Regional Marketing Manager make?
Regional Marketing Manager made a median salary around $126,387 in April, 2025.
The best-paid 25 percent made $144,061 probably that year, while the lowest-paid 25 percent made around $111,225.
Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession.
With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Check out
Regional Marketing Manager
jobs in
Columbus, Ohio
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Best-Paying Cities for Regional Marketing Manager
The metropolitan areas that pay the highest salary in the Regional Marketing Manager profession are San Jose
, San Francisco
, Oakland
, New York
, Queens Village
.
| San Jose, CA | $159,411 |
| San Francisco, CA | $157,844 |
| Oakland, CA | $154,343 |
| New York, NY | $146,469 |
| Queens Village, NY | $145,522 |
Best-Paying States for Regional Marketing Manager
The states and districts that pay Regional Marketing Manager the highest salary are District of Columbia (around $139,935)
, California (around $139,404)
, Massachusetts (around $137,547)
, Washington (around $137,041)
, and New Jersey (around $136,990)
.
| District of Columbia | $139,935 |
| California | $139,404 |
| Massachusetts | $137,547 |
| Washington | $137,041 |
| New Jersey | $136,990 |
What is the Career Path of Regional Marketing Manager?
A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.
For Regional Marketing Manager, the upper level is
Marketing Senior Manager
, and then progresses to SVP of Marketing
Besides, Regional Marketing Manager can also turn to other related jobs, including
Regional Sales And Marketing Manager
,
Regional Retail Sales Manager
,
Regional Marketing Planning and Operations Manager
and
Regional Sales Manager - SBA
.
Frequently Asked Questions for Regional Marketing Manager
Q:
What is the salary range of Regional Marketing Manager?
A:
In 2025
, the lowest-paid Regional Marketing Manager earned an average annual salary of $111,225
, while the highest-paid made $144,061.
Q:
What is the salary for a Regional Marketing Manager in California?
A:
Regional Marketing Manager employed in California earned an average salary of $139,404 in 2025.
Average Regional Marketing Manager Pay vs. Other Jobs
Regional Marketing Manager earned an average salary of $126,387 in 2025.
Other jobs related to Regional Marketing Manager earned the following average salary in April, 2025.
Regional Sales And Marketing Manager
made $135,458
,
Regional Retail Sales Manager
made $115,505
,
Regional Marketing Planning and Operations Manager
and
Regional Sales Manager - SBA
made $142,506
and $121,900 respectively
.
Relevant Jobs of Regional Marketing Manager
There is currently no job description for Regional Sales And Marketing Manager, be the first to
submit
the job responsibilities for Regional Sales And Marketing Manager.
Manages multiple district managers within a geographic region to maximize sales and profitability. Adjusts retail sales goals and procedures for each district based on goals set for the whole region. Implements regional sales and marketing promotions to meet short- and long-term retail sales strategies. Requires a bachelor's degree. Typically reports to a zone manager. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments.
There is currently no job description for Regional Marketing Planning and Operations Manager, be the first to
submit
the job responsibilities for Regional Marketing Planning and Operations Manager.
The Regional Sales Manager - SBA develops SBA goals, marketing plans, strategies, and programs. Manages a regional team of SBA (Small Business Administration) officers who are responsible for generating SBA loans. Being a Regional Sales Manager - SBA engages with clients directly to ensure their individual needs are met and to understand the wider needs of the small business community and industry or region. Provides ongoing training and development for banking officers on the team. In addition, Regional Sales Manager - SBA requires a bachelor's degree of Finance, business, or marketing. Typically reports to top management. The Regional Sales Manager - SBA typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Working as a Regional Sales Manager - SBA typically requires 3+ years of managerial experience.
The Regional Director of Marketing is responsible for developing and implementing marketing strategies to promote the company's products and services within a specific geographic region. This role involves overseeing the marketing team, conducting market research, analyzing consumer trends, and identifying opportunities for growth. The Regional Director of Marketing also collaborates with sales and product development teams to ensure alignment of marketing efforts with business objectives. Additionally, this position involves monitoring and evaluating the effectiveness of marketing campaigns and adjusting strategies as needed to achieve sales targets and increase brand awareness in the region. Strong leadership, communication, and analytical skills are essential for success in this role.