How Much Does a Regional Marketing Manager make?

Regional Marketing Manager made a median salary around $137,248 in March, 2025. The best-paid 25 percent made $156,440 probably that year, while the lowest-paid 25 percent made around $120,785. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
25% $120,785 10% $105,796 90% $173,914 75% $156,440 $137,248 50%(Median)
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Best-Paying Cities for Regional Marketing Manager

The metropolitan areas that pay the highest salary in the Regional Marketing Manager profession are Fort Wainwright , North Pole , Fairbanks , Eielson Afb , Jber .
Fort Wainwright, AK $139,894
North Pole, AK $139,894
Fairbanks, AK $139,894
Eielson Afb, AK $139,516
Jber, AK $138,886

Best-Paying States for Regional Marketing Manager

The states and districts that pay Regional Marketing Manager the highest salary are District of Columbia (around $140,272) , California (around $139,012) , New Jersey (around $138,130) , Alaska (around $137,248) , and Massachusetts (around $137,122) .
District of Columbia $140,272
California $139,012
New Jersey $138,130
Alaska $137,248
Massachusetts $137,122

What is the Career Path of Regional Marketing Manager?

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Regional Marketing Manager, the upper level is Marketing Senior Manager , and then progresses to SVP of Marketing

Frequently Asked Questions for Regional Marketing Manager

Q: What is the salary range of Regional Marketing Manager in Alaska?
A: In 2025 , the lowest-paid Regional Marketing Manager in Alaska earned an average annual salary of $120,785 , while the highest-paid made $156,440.
Q: What is the salary for a Regional Marketing Manager in California?
A: Regional Marketing Manager employed in California earned an average salary of $139,012 in 2025.

Average Regional Marketing Manager Pay vs. Other Jobs

Regional Marketing Manager earned an average salary of $137,248 in 2025. Other jobs related to Regional Marketing Manager earned the following average salary in March, 2025. Regional Sales And Marketing Manager made $147,064 , Regional Retail Sales Manager made $125,785 , Regional Marketing Planning and Operations Manager and Regional Director of Marketing made $154,899 and $210,685 respectively .

Relevant Jobs of Regional Marketing Manager

Regional Sales And Marketing Manager - Average Salary $147,064
There is currently no job description for Regional Sales And Marketing Manager, be the first to submit the job responsibilities for Regional Sales And Marketing Manager.
Regional Retail Sales Manager - Average Salary $125,785
Manages multiple district managers within a geographic region to maximize sales and profitability. Adjusts retail sales goals and procedures for each district based on goals set for the whole region. Implements regional sales and marketing promotions to meet short- and long-term retail sales strategies. Requires a bachelor's degree. Typically reports to a zone manager. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments.
There is currently no job description for Regional Marketing Planning and Operations Manager, be the first to submit the job responsibilities for Regional Marketing Planning and Operations Manager.
Regional Director of Marketing - Average Salary $210,685
The Regional Director of Marketing is responsible for developing and implementing marketing strategies to promote the company's products and services within a specific geographic region. This role involves overseeing the marketing team, conducting market research, analyzing consumer trends, and identifying opportunities for growth. The Regional Director of Marketing also collaborates with sales and product development teams to ensure alignment of marketing efforts with business objectives. Additionally, this position involves monitoring and evaluating the effectiveness of marketing campaigns and adjusting strategies as needed to achieve sales targets and increase brand awareness in the region. Strong leadership, communication, and analytical skills are essential for success in this role.
Regional Marketing Specialist - Average Salary $81,410
There is currently no job description for Regional Marketing Specialist, be the first to submit the job responsibilities for Regional Marketing Specialist.