A Digital Lead's salary isn't a fixed number. It's shaped by several important factors.
Below, we'll explore how your years of experience, geographic location
and company size
can directly affect your earning potential.
How Experience Level Affects Digital Lead Salaries?
Experience is a primary driver of a Digital Lead's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
How Do Digital Lead Salaries Vary from State to State?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital Leads. For example, consider the average annual salaries in these key locations:
District of Columbia: $89,242.
California: $88,903.
Massachusetts: $87,718.
District of Columbia$89,242
California$88,903
Massachusetts$87,718
Washington$87,396
New Jersey$87,364
Alaska$87,251
Connecticut$86,139
New York$85,687
Hawaii$84,244
Rhode Island$83,567
Maryland$83,108
Minnesota$82,479
Colorado$82,238
Illinois$82,157
Oregon$81,851
Delaware$81,625
New Hampshire$81,483
Virginia$81,166
Pennsylvania$80,239
Nevada$79,771
North Dakota$79,618
Michigan$79,376
Wisconsin$79,287
Vermont$79,110
Texas$78,619
Maine$78,586
Arizona$78,538
Ohio$78,481
Georgia$77,740
Indiana$77,369
Wyoming$77,297
Utah$77,184
Iowa$77,135
Kansas$76,749
Louisiana$76,636
North Carolina$76,595
Missouri$76,579
Florida$76,265
Montana$76,096
Nebraska$75,934
Kentucky$75,846
South Carolina$75,523
Tennessee$75,322
Idaho$75,241
New Mexico$74,653
Oklahoma$74,524
Alabama$74,048
South Dakota$73,250
Arkansas$72,815
West Virginia$72,581
Mississippi$71,880
Top Paying Cities for Digital Leads
Salaries can also vary between different cities.
Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay.
Here are a few examples of average annual salaries in different U.S. cities:
San Jose: $101,662
San Francisco: $100,549
Oakland: $98,430
San Jose, CA$101,662
San Francisco, CA$100,549
Oakland, CA$98,430
New York, NY$92,804
Paramus, NJ$91,675
Queens Village, NY$91,671
Passaic, NJ$91,595
Bergenfield, NJ$91,587
Stamford, CT$91,410
Huntington, NY$91,377
Newark, NJ$90,781
Bridgeport, CT$90,611
Vallejo, CA$90,451
New Brunswick, NJ$90,419
Petaluma, CA$90,370
Middlesex, NJ$90,217
Somerset, NJ$90,161
Santa Cruz, CA$90,056
Boston, MA$89,564
Monterey, CA$89,281
Seattle, WA$89,097
Santa Rosa, CA$89,081
Los Angeles, CA$89,056
Juneau, AK$88,847
Washington, DC$88,758
Orange, CA$88,471
Santa Ana, CA$88,258
Long Beach, CA$88,178
Anaheim, CA$88,162
Anchorage, AK$88,121
Santa Maria, CA$87,880
Everett, WA$87,863
Danbury, CT$87,580
Bremerton, WA$87,469
Tacoma, WA$87,178
New Suffolk, NY$87,177
Sacramento, CA$87,154
Santa Barbara, CA$87,066
Trenton, NJ$86,977
San Diego, CA$86,977
Brockton, MA$86,888
Fairbanks, AK$86,691
Lompoc, CA$86,485
Lowell, MA$86,420
Ventura, CA$86,405
Nashua, NH$86,388
Stockton, CA$86,380
Modesto, CA$85,792
Poughkeepsie, NY$85,615
Olympia, WA$85,462
Kennewick, WA$85,462
New Haven, CT$85,429
Lawrence, MA$85,139
Hartford, CT$85,059
Riverside, CA$85,042
New Bedford, MA$84,962
Richland, WA$84,962
Bakersfield, CA$84,849
San Bernardino, CA$84,817
New Britain, CT$84,809
Atlantic City, NJ$84,809
New London, CT$84,776
Norwich, CT$84,752
Portsmouth, NH$84,736
Boulder, CO$84,565
Portland, OR$84,454
Worcester, MA$84,446
Minneapolis, MN$84,196
Philadelphia, PA$84,083
Honolulu, HI$83,817
Saint Paul, MN$83,779
Vineland, NJ$83,761
Providence, RI$83,527
Chicago, IL$83,293
Bellingham, WA$83,197
Springfield, MA$83,132
Baltimore, MD$83,108
Chico, CA$82,906
Pittsfield, MA$82,689
Manchester, NH$82,536
Spokane, WA$82,181
Denver, CO$82,173
Albany, NY$81,794
Troy, NY$81,762
Nassau, NY$81,676
Schenectady, NY$81,593
Wilmington, DE$81,528
Burlington, VT$81,415
Salem, OR$81,383
Portland, ME$81,133
Yakima, WA$81,053
Rochester, MN$80,803
Reno, NV$80,763
Fresno, CA$80,763
Milwaukee, WI$80,690
Detroit, MI$80,609
Ann Arbor, MI$80,596
Allentown, PA$80,585
Colorado Springs, CO$80,448
Syracuse, NY$80,408
Carson City, NV$80,408
Houston, TX$80,295
Eugene, OR$80,255
Gary, IN$80,158
Springfield, OR$80,094
Bismarck, ND$80,077
Galveston, TX$80,021
Medford, OR$79,900
Fort Collins, CO$79,868
Concord, NH$79,828
Austin, TX$79,803
Mesa, AZ$79,634
Reading, PA$79,626
Phoenix, AZ$79,618
Dallas, TX$79,594
Saint Cloud, MN$79,516
Madison, WI$79,408
Utica, NY$79,191
Rochester, NY$79,062
Des Moines, IA$79,054
Raleigh, NC$79,046
Atlanta, GA$78,925
Battle Creek, MI$78,901
Salt Lake City, UT$78,876
Lancaster, PA$78,756
Harrisburg, PA$78,643
Kansas City, MO$78,562
Champaign, IL$78,546
Kansas City, KS$78,546
Fort Worth, TX$78,538
Columbus, OH$78,524
Boca Raton, FL$78,506
Pittsburgh, PA$78,473
Richmond, VA$78,441
Indianapolis, IN$78,425
Cleveland, OH$78,417
Las Vegas, NV$78,320
Cincinnati, OH$78,320
Petersburg, VA$78,199
Huntsville, AL$78,078
Lansing, MI$78,024
Lebanon, PA$78,014
Pueblo, CO$78,006
Appleton, WI$77,982
Buffalo, NY$77,950
Dayton, OH$77,925
Racine, WI$77,909
Charlotte, NC$77,901
Saint Louis, MO$77,877
York, PA$77,829
Elkhart, IN$77,829
Gastonia, NC$77,813
Billings, MT$77,794
Beaumont, TX$77,772
Lorain, OH$77,756
Benton Harbor, MI$77,740
Toledo, OH$77,724
Binghamton, NY$77,684
Rock Hill, SC$77,675
Rockford, IL$77,635
Springfield, IL$77,603
Elyria, OH$77,595
Fargo, ND$77,595
Flagstaff, AZ$77,538
Fort Lauderdale, FL$77,490
Duluth, MN$77,442
Miami, FL$77,442
Cheyenne, WY$77,385
Grand Forks, ND$77,385
Bangor, ME$77,208
Cedar Rapids, IA$77,119
Durham, NC$77,085
Louisville, KY$77,079
Grand Rapids, MI$77,063
Hialeah, FL$77,055
Casper, WY$76,942
Scranton, PA$76,845
New Orleans, LA$76,821
Virginia Beach, VA$76,813
Akron, OH$76,773
Peoria, IL$76,668
Sarasota, FL$76,652
Nashville, TN$76,595
Omaha, NE$76,595
Green Bay, WI$76,595
Baton Rouge, LA$76,555
Charleston, SC$76,539
Jamestown, NY$76,499
Davenport, IA$76,499
Tucson, AZ$76,458
Saint Petersburg, FL$76,410
Tampa, FL$76,394
Evansville, IN$76,346
Port Arthur, TX$76,346
Bradenton, FL$76,313
Santa Fe, NM$76,168
Orlando, FL$76,023
Clearwater, FL$75,999
Canton, OH$75,830
La Crosse, WI$75,830
Albuquerque, NM$75,781
Newport News, VA$75,773
High Point, NC$75,749
Ogden, UT$75,717
Corpus Christi, TX$75,652
Norfolk, VA$75,604
Laramie, WY$75,604
Rock Island, IL$75,556
Saginaw, MI$75,540
Jacksonville, FL$75,531
Salisbury, NC$75,515
Boise, ID$75,499
Moline, IL$75,459
Fort Myers, FL$75,435
Memphis, TN$75,419
Tulsa, OK$75,378
Waterloo, IA$75,330
Spartanburg, SC$75,249
Lincoln, NE$75,209
Fort Wayne, IN$75,193
Provo, UT$75,185
Cedar Falls, IA$75,088
San Antonio, TX$75,056
Greensboro, NC$75,024
South Bend, IN$75,016
Savannah, GA$74,927
Muskegon, MI$74,895
Birmingham, AL$74,887
Winston Salem, NC$74,847
Lake Charles, LA$74,653
Anderson, IN$74,637
Lexington, KY$74,613
Augusta, GA$74,588
Greenville, SC$74,588
Lima, OH$74,524
Wichita, KS$74,516
Tuscaloosa, AL$74,516
Columbia, SC$74,443
Springfield, OH$74,427
Asheville, NC$74,298
Bloomington, IN$74,242
Knoxville, TN$73,952
Shreveport, LA$73,944
Wilmington, NC$73,839
Roanoke, VA$73,839
Topeka, KS$73,694
Frankfort, KY$73,685
Oklahoma City, OK$73,629
Chillicothe, OH$73,597
Longview, TX$73,589
Melbourne, FL$73,581
Sioux Falls, SD$73,452
Mobile, AL$73,444
Terre Haute, IN$73,412
Altoona, PA$73,363
Amarillo, TX$73,307
Killeen, TX$73,283
Fayetteville, AR$73,218
Chattanooga, TN$73,194
Sioux City, IA$73,121
Idaho Falls, ID$73,105
Lynchburg, VA$73,041
Gainesville, FL$72,936
Portsmouth, OH$72,896
Little Rock, AR$72,880
Lafayette, LA$72,847
Youngstown, OH$72,847
Daytona Beach, FL$72,799
Clarksville, TN$72,791
Pensacola, FL$72,783
Temple, TX$72,777
Hopkinsville, KY$72,541
Erie, PA$72,525
Florence, SC$72,493
Charleston, WV$72,364
Great Falls, MT$72,324
Macon, GA$72,211
Tallahassee, FL$72,203
Fayetteville, NC$72,187
Waco, TX$72,170
Helena, MT$72,114
Pine Bluff, AR$72,083
Vincennes, IN$71,985
Lubbock, TX$71,953
Alamogordo, NM$71,904
Twin Falls, ID$71,832
Rapid City, SD$71,808
Jackson, MS$71,663
Huntington, WV$71,657
Greenville, MS$71,655
Parkersburg, WV$71,572
Montgomery, AL$71,558
Wichita Falls, TX$71,477
Springfield, MO$71,477
Biloxi, MS$71,437
Monroe, LA$71,356
Johnstown, PA$71,300
Sumter, SC$71,268
Columbus, GA$71,260
Pascagoula, MS$71,106
Abilene, TX$71,106
Kingsport, TN$70,897
Albany, GA$70,897
Gulfport, MS$70,873
Alexandria, LA$70,607
Fort Smith, AR$70,405
El Paso, TX$70,188
Las Cruces, NM$69,825
Harlingen, TX$69,620
Pocatello, ID$69,607
Florence, AL$69,503
Brownsville, TX$69,486
Mcallen, TX$69,317
Dothan, AL$69,204
Columbus, MS$68,726
Altus, OK$68,350
Lawton, OK$68,197
Pierre, SD$67,907
What Skills Can Increase a Digital Lead's Salary?
Demanded Skills for the Role:
Analysis (Mentioned in 5.3% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
Product Marketing (Mentioned in 1.88% Job Postings): Product marketing is a process of promoting and selling a product to a customer. Also product marketing is defined as being the intermediary function between product development and increasing brand awareness. For example, product management deals with the basics of product development within a firm, whereas product marketing deals with marketing the product to prospects, customers, and others. Product marketing, as a job function within a firm, also differs from other marketing jobs such as social media marketing, marketing communications ("marcom"), online marketing, advertising, marketing strategy, and public relations, although product marketers may use channels such as online for outbound marketing for their product. A product market is something that is referred to when pitching a new product to the general public. Product market definition focuses on a narrow statement: the product type, customer needs (functional needs), customer type, and geographic area.
Software Development (Mentioned in 1.26% Job Postings): Software development is the process of conceiving, specifying, designing, programming, documenting, testing, and bug fixing involved in creating and maintaining applications, frameworks, or other software components. Software development is a process of writing and maintaining the source code, but in a broader sense, it includes all that is involved between the conception of the desired software through to the final manifestation of the software, sometimes in a planned and structured process. Therefore, software development may include research, new development, prototyping, modification, reuse, re-engineering, maintenance, or any other activities that result in software products. Software can be developed for a variety of purposes, the three most common being to meet specific needs of a specific client/business (the case with custom software), to meet a perceived need of some set of potential users (the case with commercial and open source software), or for personal use (e.g. a scientist may write software to automate a mundane task). Embedded software development, that is, the development of embedded software, such as used for controlling consumer products, requires the development process to be integrated with the development of the controlled physical product. System software underlies applications and the programming process itself, and is often developed separately.
Mastering certain specialized skills can lead to a significant increase in pay.
Here are examples of skills and the potential impact they can have on a Digital Lead's salary.
Digital Lead Salary by Industry: Top Paying Sectors
For Digital Lead roles, the industry you choose can affect earning potential
by as much as 20% (the gap between the highest and lowest paying industries).
Data shows that the Aerospace & Defense and Energy & Utilities
sectors offer the strongest compensation, at 10% above the average.
In contrast, Digital Lead positions in Retail & Wholesale or MFG Nondurable typically offer lower base pay,
as these industries often view Digital Lead as a support function rather than a direct revenue driver.
The top paying industries for a Digital Lead
Industry Sector
Average Annual Salary
Average Hourly Rate
Pay vs.Avg
Aerospace & Defense
$88,661
$43.0
10%
Energy & Utilities
$88,661
$43.0
10%
Financial Services
$88,661
$43.0
10%
Pharmaceuticals
$88,661
$43.0
10%
Software & Networking
$88,661
$43.0
10%
Digital Lead Salary: Hourly Rate, Weekly Pay, and Monthly Pay
Understanding how a Digital Lead's annual salary breaks down can help with budgeting.
Below, you can see the average hourly rate, weekly pay, and monthly pay for this role.
Use the buttons to switch between different pay periods.
Hourly
Monthly
Weekly
Yearly
Table View
Last Updated on September 01, 2026
$72,552
Average$80,601/year
$87,226
$6,046
Average$6,717/month
$7,269
$1,395
Average$1,550/week
$1,677
$35
Average$39/hour
$42
Annual Salary
Monthly Pay
Weekly Pay
Hourly Wage
75th Percentile
$87,226
$7,269
$1,677
$42
Average
$80,601
$6,717
$1,550
$39
25th Percentile
$72,552
$6,046
$1,395
$35
Salaries of Jobs related to Digital Lead
Digital Design Engineer Lead$191,090
Digital Design Engineer V$191,007
Digital Transformation Strategist IV$136,550
Digital Producer IV$126,604
Digital Content Lead$121,607
Digital Marketing Analyst IV$119,756
Digital Marketing Lead$116,906
Digital Marketing Team Lead$107,653
Lead Digital Strategist$105,743
Digital Design Lead$99,539
Lead Digital Designer$96,767
Salary Trends for Digital Lead
Salaries for a Digital Lead can change over time,
reflecting shifts in market demand and the overall economy.
The median salary decreased from $86,851 in 2023
to around $85,620 in 2025,
reflecting changes in demand, location, experience, and the wider economy.
For a detailed analysis of Digital Lead salary trends,
.
Average Annual Salary of Digital Lead Over Time
$???
$86,851
$86,482
$85,620
$???
$???
2022
2023
2024
2025
2026
2027
Year
Average Annual Salary
2022
View More
2023
$86,851
2024
$86,482
2025
$85,620
2026
View More
2027
View More
Most common benefits for Digital Lead
Social Security
401 (k)
Disability
Healthcare
Pension
Time Off (days)
Common company salaries for Digital Lead
Here are companies hiring for Digital Lead and their salaries, click below for more details.
C$128,509/per year
C R Bard IncBiotechnologythe United States
H$124,697/per year
Henry Schein CanadaBiotechnologythe United States
N$123,899/per year
Nordex IncBiotechnologythe United States
N$120,416/per year
Nipro CorpBiotechnologythe United States
E$115,870/per year
EnovisBiotechnologythe United States
A$114,553/per year
Advanced Research Projects Agency - EnergyBiotechnologythe United States
M$112,110/per year
MiniMed IncBiotechnologythe United States
L$111,500/per year
Labcorp Drug DevelopmentBiotechnologythe United States
L$110,229/per year
Life Technologies CorpBiotechnologythe United States
Z$106,224/per year
Zimmer BiometBiotechnologythe United States
P$103,077/per year
Promontory TherapeuticsBiotechnologythe United States
S$102,181/per year
Steris PLCBiotechnologythe United States
G$97,274/per year
Gavin Conferences Pty LtdBiotechnologythe United States
E$94,764/per year
Endeavor BioMedicinesBiotechnologythe United States
R$94,402/per year
Replay Holdings LLCBiotechnologythe United States
P$94,235/per year
Pleno IncBiotechnologythe United States
S$93,666/per year
Simulaids IncBiotechnologythe United States
N$88,880/per year
NOIRLab/CASBiotechnologythe United States
O$86,468/per year
Onward TechnologyBiotechnologythe United States
L$84,895/per year
LED Medical Diagnostics IncBiotechnologythe United States
E$84,682/per year
Eyeco LtdBiotechnologythe United States
P$84,523/per year
PaerosolBiotechnologythe United States
I$83,525/per year
IONIQ Sciences IncBiotechnologythe United States
S$82,815/per year
Stateside PPEBiotechnologythe United States
D$82,041/per year
Digi BioBiotechnologythe United States
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FAQ about Digital Lead
1. What industry pays the highest salary for Digital Lead?
The Aerospace & Defense industry offers the highest average compensation for Digital Lead roles,
with salaries approximately 10% above the market median.
Where Does Our Salary Data Come From?
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
