How Much Does a Sem Specialist Make in San Francisco, CA?

Updated March 01, 2025
As of March 01, 2025, the average annual pay of Sem Specialist in San Francisco, CA is $97,399. While Salary.com is seeing that Sem Specialist salary in San Francisco, CA can go up to $115,501 or down to $79,791, but most earn between $88,182 and $106,874. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
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Similar Job Salaries to Sem Specialist by Company

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Company average base salary in (usd) range
Robert Half
SEM Specialist
$94,846/yr
$85,457
$104,235
RANGE: $85,457 - $104,235
Collabera
SEM Specialist
$112,840/yr
$100,414
$125,267
RANGE: $100,414 - $125,267
Canva
Senior SEM Specialist
$101,026/yr
$90,913
$111,139
RANGE: $90,913 - $111,139
Thermo Fisher Scientific
Search Marketing Specialist - SEM and SEO
$102,437/yr
$91,506
$113,368
RANGE: $91,506 - $113,368
Western Digital Capital
SEM Specialist Job at Western Digital Capital in Irvine
$93,186/yr
$84,176
$102,196
RANGE: $84,176 - $102,196
Thermo Fisher Scientific
Search Marketing Specialist - SEM and SEO Job at Thermo Fisher Scientific in Car
$105,934/yr
$94,109
$117,759
RANGE: $94,109 - $117,759
$70,624/yr
$62,694
$78,554
RANGE: $62,694 - $78,554
Digi Solutions
SEM Specialist
$87,558/yr
$78,833
$96,283
RANGE: $78,833 - $96,283
SITA Switzerland Sarl
SEM SPECIALIST
$94,244/yr
$84,915
$103,574
RANGE: $84,915 - $103,574

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What Does a Sem Specialist Do?

An SEM specialist is a person with the understanding of search engine rankings required to devise a strategy that will bring a website to the top of both organic and paid search engine rankings.
Updated November 16, 2021
Regardless of the context, SEM specialists use their skills to increase the visibility of their organization’s website, content, brand, products, and services in organic and paid search results.
Updated November 07, 2021
SEM Specialist is a versatile role with a lot of responsibilities, but SEM Specialists do earn more (on average) than PPC Specialists, SEO Specialists, and other similar roles.
Updated November 03, 2021
The biggest challenge faced by SEM Specialists is the broad scope of responsibility that comes with this role.
Updated October 23, 2021
Not all SEM Specialists find themselves in client-facing roles, but the ones that do quickly learn the importance of being responsive, setting clear priorities, seeking approval when required, managing expectations, and demonstrating positive results through effective reporting.
Updated December 19, 2021

Frequently Asked Questions About a Sem Specialist Salaries

What is the average of a Sem Specialist in San Francisco, CA?

The Sem Specialist salary range is from $88,182 to $106,874, and the average Sem Specialist salary is $97,399/year in San Francisco, CA. The Sem Specialist's salary will change in different locations.

Which location pays the highest Sem Specialist salary in the United States?

The Sem Specialist salary in San Jose, CA is $97,788 which is the highest in the US.

What kinds of reasons will influence the Sem Specialist's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Sem Specialist.

What is the growth rate of the Sem Specialist's salary?

If you are thinking of becoming a Sem Specialist or planning the next step in your career, find the detailed salary report of a Sem Specialist.