Social Media Buyer Salaries in the United States
How Much Does a Social Media Buyer Make?
Updated February 01, 2025
As of February 01, 2025,
the average annual pay of Social Media Buyer in the United States is $74,494.
While Salary.com is seeing that Social Media Buyer salary in the US can go up to $89,612
or down to $58,427, but most earn between $66,084 and $82,407.
Salary ranges can vary widely depending on many important factors,
including education, certifications, additional skills, and your experience levels.
With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Social Media Buyer
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Similar Job Salaries to Social Media Buyer by Company
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| Company | average base salary in (usd) | range |
|---|---|---|
|
Jump 450 Media
Paid Social Media Buyer
|
$109,001/yr
|
RANGE: $96,792 - $121,210
|
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Jump 450
Paid Social Media Buyer
|
$109,001/yr
|
RANGE: $96,792 - $121,210
|
|
Best Practice Media
Paid Social Media Buyer
|
$90,764/yr
|
RANGE: $79,546 - $101,982
|
|
SOCIAL HOUSE, INC.®
Paid Media (Social) Planner/Buyer
|
$116,157/yr
|
RANGE: $102,418 - $129,897
|
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Walz Tetrick Advertising
Digital Media Buyer, Paid Social
|
$87,122/yr
|
RANGE: $75,727 - $98,516
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Moore DM Group
Digital Media Buyer, Search and Social
|
$135,688/yr
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RANGE: $116,173 - $155,202
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WKND Digital
[REMOTE] Jr. Paid Social Media Buyer
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$97,440/yr
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RANGE: $85,036 - $109,845
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WKND Digital
[REMOTE] Senior Paid Social Media Buyer
|
$80,051/yr
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RANGE: $71,377 - $88,724
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X Scale
Social Media Advertiser / Media Buyer (E-Commerce CPG Specialist)
|
$85,157/yr
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RANGE: $74,583 - $95,730
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Wtads
Wtads is hiring: Digital Media Buyer, Paid Social in Mission
|
$88,551/yr
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RANGE: $77,695 - $99,407
|
What Does a Social Media Buyer Do?
Media buyers should always prepare additional options to ensure fast solutions to unforeseen purchasing issues.
Updated December 22, 2021
Although a digital media buyer isn’t expected to start their first day on the job completely adept in all things digital, it’s c.
Updated December 21, 2021
Typically takes place during upfront season, during which networks pitch media buyers on the benefits of purchasing time on their network.
Updated December 21, 2021
When done effectively, media buyers achieve maximum exposure among their target market for the least amount of spend.
Updated December 19, 2021
Media buyers understand what strategies will best lead to conversions (for example: placing ads at a certain time of day).
Updated December 18, 2021
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Explore JobArchitectFrequently Asked Questions About a Social Media Buyer Salaries
What is the average of a Social Media Buyer in the United States?
The Social Media Buyer salary range is from $66,084 to $82,407, and the average Social Media Buyer salary is $74,494/year in the United States.
The Social Media Buyer's salary will change in different locations.
Which location pays the highest Social Media Buyer salary in the United States?
The Social Media Buyer salary in San Jose, CA is $93,490
which is the highest in the US.
What kinds of reasons will influence the Social Media Buyer's salary?
Besides the location, employees' education degree, related skills, and work experience also will influence the salary.
Try to improve your skills and experience to get a higher salary for the position of Social Media Buyer.
What is the growth rate of the Social Media Buyer's salary?
If you are thinking of becoming a Social Media Buyer or planning the next step in your career, find the detailed salary report of a Social Media Buyer.
Recent Salary Report
Below are the most recent Social Media Buyer salary reports. Employer name has been removed to protect anonymity.
$39
Hourly
A Social Media Buyer in Auburn, ME reported making $39 per hour
Auburn, ME
7,6 - 15,000 employees
Part-Time
Company - Public
$73,676
Yearly
A Social Media Buyer in Santa Barbara, CA reported making $73,676 per year
Santa Barbara, CA
6 - 1,000 employees
Full-Time
Company - Private
$81,649
Yearly
A Social Media Buyer in Monroe, LA reported making $81,649 per year
Monroe, LA
200 - 6 employees
Full-Time
Company - Private
$38
Hourly
A Social Media Buyer in Easton, PA reported making $38 per hour
Easton, PA
3,000 - 7,6 employees
Part-Time
Company - Public
$79,501
Yearly
A Social Media Buyer in North Las Vegas, NV reported making $79,501 per year
North Las Vegas, NV
100 - 200 employees
Full-Time
Company - Private
$6,994
Monthly
A Social Media Buyer in Arlington, VA reported making $6,994 per month
Arlington, VA
1,000 - 3,000 employees
Full-Time
Company - Public
