Social Media Program Manager Salaries in the United States

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How Much Does a Social Media Program Manager Make?

Updated March 01, 2025
As of March 01, 2025, the average annual pay of Social Media Program Manager in the United States is $73,442. While Salary.com is seeing that Social Media Program Manager salary in the US can go up to $87,733 or down to $59,475, but most earn between $66,131 and $80,923. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
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Related Job Titles to Social Media Program Manager
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Similar Job Salaries to Social Media Program Manager by Company

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Company average base salary in (usd) range
Check Point Software
Social Media Program Manager
$92,644/yr
$81,447
$103,840
RANGE: $81,447 - $103,840
Amazon
Sr. Program Manager, Social Media CS, Social Media CS (SMCS)
$172,587/yr
$146,601
$198,573
RANGE: $146,601 - $198,573
Partnered Staffing - Kelly Services
Part-Time Mortgage Social Media Program Manager
$86,373/yr
$75,935
$96,812
RANGE: $75,935 - $96,812
Sunmark Credit Union
Social Media and Public Relations Program Manager
$102,810/yr
$90,482
$115,138
RANGE: $90,482 - $115,138
TikTok
TikTok Shop - Public Relations & Social Media Program Manager
$96,741/yr
$85,657
$107,825
RANGE: $85,657 - $107,825
Sunmark Credit Union
Social Media and Public Relations Program Manager Job at Sunmark Credit Union in
$115,020/yr
$100,242
$129,798
RANGE: $100,242 - $129,798
Sunrise Senior Living
Social Media Program Lead (Remote)
$109,444/yr
$95,598
$123,290
RANGE: $95,598 - $123,290
The Doorways
Social Media Manager
$95,678/yr
$83,573
$107,782
RANGE: $83,573 - $107,782

Open Social Media Program Manager Jobs in the United States

Create Alert
Social Media Manager
Arlington, VA
$116,957 - $151,000
21 Days Ago
Assistant Social Media Manager
Pennsylvania, PA
$96,482 - $124,636
16 Days Ago
Social Media Account Manager
Orleans, LA
$116,650 - $150,529
20 Days Ago
Social Media Community Manager
Birmingham, MI
$94,371 - $120,971
13 Days Ago
Ignite Social Media is hiring: Reactive Social Media Community Manager in Birmin
Birmingham, MI
$96,384 - $124,126
7 Days Ago
Assistant Social Media Manager Job at BG Social Media in Conshohocken
Conshohocken, PA
$81,991 - $104,533
7 Days Ago
Social Media Manager
, TX
$84,089 - $108,447
20 Days Ago
Social Media Manager (NYC)
New York, NY
$122,736 - $158,461
4 Days Ago
Volunteer Social Media Manager
San Rafael, CA
$99,807 - $128,718
6 Days Ago
Social Media Manager
New York, NY
$91,561 - $118,084
23 Days Ago
Chance - Social Impact (Facebook Program) is hiring: CDI - CRM Manager Marketing
Mission, KS
$133,920 - $183,760
1 Month Ago
Social Media Manager
New York, NY
$100,322 - $129,383
17 Days Ago
Social Media Manager
Boston, MA
$110,710 - $143,354
18 Days Ago
Social Media Account Manager
Miami, FL
$90,615 - $116,156
20 Days Ago
Social Media Manager
Huntington, WV
$76,358 - $98,477
21 Days Ago
Social Media Manager
New York, NY
$100,322 - $129,383
1 Day Ago
Social Media Manager
Atlanta, GA
$107,242 - $139,011
6 Days Ago
Social Media Manager
, NY, NY
$116,772 - $151,364
9 Days Ago
Senior Social Media Manager
Magnolia, TX
$86,449 - $110,782
11 Days Ago
Social Media Manager
Pasadena, CA
$109,920 - $142,331
11 Days Ago
Social Media Manager
Rochester, NY
$114,063 - $152,438
13 Days Ago
See more jobs

What Does a Social Media Program Manager Do?

Hootsuite is one of the best social media management tools for executing social media strategies across multiple social media networks.
Updated December 22, 2021
If there’s no one to take over social media while you’re on vacation or out sick, you may still be on the hook--even when you schedule posts ahead of time.
Updated December 21, 2021
A cost-effective social media marketing tool specifically designed and developed for social media marketing teams and agencies to automate their social media management.
Updated December 16, 2021
As Hootsuite explains, a good Social Media Manager will “know great video when they see it, and most importantly have a firm grasp of social video trends and how they fit into each major network.”.
Updated December 15, 2021
As an assistant or junior social media manager your starting salary is likely to be between £19,000 and £25,000, depending on your experience.
Updated December 14, 2021

Frequently Asked Questions About a Social Media Program Manager Salaries

What is the average of a Social Media Program Manager in the United States?

The Social Media Program Manager salary range is from $66,131 to $80,923, and the average Social Media Program Manager salary is $73,442/year in the United States. The Social Media Program Manager's salary will change in different locations.

Which location pays the highest Social Media Program Manager salary in the United States?

The Social Media Program Manager salary in San Jose, CA is $92,170 which is the highest in the US.

What kinds of reasons will influence the Social Media Program Manager's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Social Media Program Manager.

What is the growth rate of the Social Media Program Manager's salary?

If you are thinking of becoming a Social Media Program Manager or planning the next step in your career, find the detailed salary report of a Social Media Program Manager.

Recent Salary Report

Below are the most recent Social Media Program Manager salary reports. Employer name has been removed to protect anonymity.

$60,953 Yearly
A Social Media Program Manager in Trenton, NJ reported making $60,953 per year
Trenton, NJ
200 - 6 employees
Full-Time
Company - Private
$65,827 Yearly
A Social Media Program Manager in Farmington, NM reported making $65,827 per year
Farmington, NM
6 - 1,000 employees
Full-Time
Company - Private
$84,409 Yearly
A Social Media Program Manager in Vallejo, CA reported making $84,409 per year
Vallejo, CA
100 - 200 employees
Full-Time
Company - Private
$35 Hourly
A Social Media Program Manager in Summerville, SC reported making $35 per hour
Summerville, SC
3,000 - 7,6 employees
Part-Time
Company - Public
$6,383 Monthly
A Social Media Program Manager in Medford, MA reported making $6,383 per month
Medford, MA
1,000 - 3,000 employees
Full-Time
Company - Public
$37 Hourly
A Social Media Program Manager in Killeen, TX reported making $37 per hour
Killeen, TX
7,6 - 15,000 employees
Part-Time
Company - Public
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