As of April 01, 2025, the average annual salary for a Advertising Executive in Madison, WI is $255,300. Salary.com reports that pay typically ranges from $233,500 to $288,900, with most professionals earning between $213,652 and $319,491.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $288,900 | $24,075 | $5,556 | $139 |
| Average | $255,300 | $21,275 | $4,910 | $123 |
| 25th Percentile | $233,500 | $19,458 | $4,490 | $112 |
An entry-level Advertising Executive with under 1 year experience makes about $241,980. With less than 2 years of experience, a mid-level Advertising Executive makes around $243,938. After 2-4 years, the Advertising Executive pay rises to about $245,571. Those senior Advertising Executive with 5-8 years of experience earn roughly $248,182, and those Advertising Executive having 8 years or more experience are expected to earn about $251,447 on average.
| Levels | Salary |
|---|---|
| Entry Level Advertising Executive | $241,980 |
| Intermediate Level Advertising Executive | $243,938 |
| Senior Level Advertising Executive | $245,571 |
| Specialist Level Advertising Executive | $248,182 |
| Expert Level Advertising Executive | $251,447 |
| Entry Level | 5% |
| Mid Level | 4% |
| Senior Level | 4% |
| Top Level | 3% |
| Experienced | 2% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Presentation: Presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product.
SEM: A scanning electron microscope (SEM) is a type of electron microscope that produces images of a sample by scanning the surface with a focused beam of electrons.
Digital Media: Digital media are any media that are encoded in machine-readable formats. Digital media can be created, viewed, distributed, modified and preserved on digital electronics devices.
| Skill | Salary | Demand |
|---|---|---|
|
Goal Oriented
|
$321,678 |
26%
|
|
Negotiating
|
$280,830 |
10%
|
|
Team Operations
|
$280,830 |
10%
|
|
SEM
|
$273,171 |
7%
|
|
Market Research
|
$270,618 |
6%
|
|
Analysis
|
$270,618 |
6%
|
