Demand Generation Specialist Salary in Macon, Georgia

How much does a Demand Generation Specialist make in Macon, GA?

As of February 01, 2025, the average annual salary for a Demand Generation Specialist in Macon, GA is $77,481. Salary.com reports that pay typically ranges from $69,250 to $87,368, with most professionals earning between $61,756 and $96,370.

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Salary range for a Demand Generation Specialist

$69,250 to $87,368

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Demand Generation Specialist

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Job Openings for Demand Generation Specialist in Macon, GA

What does a Demand Generation Specialist do?

Common responsibilities of a Demand Generation Specialist

CREATE AND IMPLEMENT A COST-EFFECTIVE DIGITAL MARKETING STRATEGYDetermine the best digital platforms for effective lead generation, and design a sustainable and systematic process for delivering leads to business developmentDevelop and implement a strategy for social media channels to serve as a platform for lead generation.

April 15, 2023

Lead the strategy and execution for all demand generation campaigns across all marketing channels, including but not limited to SEM, paid social, digital advertising, email, and events.

February 22, 2023

Understand how new leads are flowing through the lead lifecycle across various stages and continually recommend new strategies and tactics for optimization.

April 22, 2023

Execute lead acquisition strategy through multi-channel targeted lead generation campaigns, including paid & organic social marketing, digital ads, industry partnerships, and more.

February 08, 2023

Manage budget and vendor relationships for territory inbound content marketing and outbound demand generation campaigns and tactics for specific persona and customer profiles.

March 23, 2023

Develop and scale Account-Based Marketing strategy including, partnering with Sales to identify top accounts and execute on campaigns that focus on highest-value accounts (both customer and prospect driven).

April 25, 2023

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Demand Generation Specialist Salary By Experience Levels in Macon, GA

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Demand Generation Specialist Salary By Level of Education in Macon, GA

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LEVEL OF EDUCATION

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Average Salary Range for Demand Generation Specialist in Macon, GA

Average Base Salary

Core compensation

69250

87368

77481

Average Total Cash Compensation

Includes base and annual incentives

71129

93545

80675

What is the average salary for Demand Generation Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Demand Generation Specialist in Macon, GA. The base salary for Demand Generation Specialist ranges from $69,250 to $87,368 with the average base salary of $77,481. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $71,129 to $93,545 with the average total cash compensation of $80,675.

View Average Salary for Demand Generation Specialist as table

	Average Salary	Average Salary Range
Base Salary	$77,481	$69,250 - $87,368
Bonus	$3,194	$1,879 - $6,177
Total Pay	$80,675	$71,129 - $93,545

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Demand Generation Specialist Salary Near Macon, GA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Macon, GA
CITY, STATE Columbus, GA	AVERAGE SALARY RANGE $70,057 - $88,386	COMPARE TO Macon, GA
CITY, STATE Athens, GA	AVERAGE SALARY RANGE $75,119 - $94,773	COMPARE TO Macon, GA
CITY, STATE Atlanta, GA	AVERAGE SALARY RANGE $75,658 - $95,453	COMPARE TO Macon, GA
CITY, STATE Roswell, GA	AVERAGE SALARY RANGE $75,370 - $95,090	COMPARE TO Macon, GA
CITY, STATE Albany, GA	AVERAGE SALARY RANGE $70,808 - $89,333	COMPARE TO Macon, GA
CITY, STATE Marietta, GA	AVERAGE SALARY RANGE $75,442 - $95,181	COMPARE TO Macon, GA

See salaries for Demand Generation Specialist in locations close to Macon, GA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Macon, Georgia

Macon (/ˈmeɪkən/), officially Macon–Bibb County, is a consolidated city-county located in the state of Georgia, United States. Macon lies near the geographic center of the state, approximately 85 miles (137 km) south of Atlanta, hence the city's nickname "The Heart of Georgia." Located near the fall line of the Ocmulgee River, Macon is the county seat of Bibb County and had a 2017 estimated population of 152,663. Macon is the principal city of the Macon metropolitan area, which had an estimated population of 228,914 in 2017. Macon is also the largest city in the Macon–Warner Robins Combined St...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

View Salary for Similar Jobs to Demand Generation Specialist in Macon, GA

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JOB TITLE	LOCATION	MINIMUM SALARY	MAXIMUM SALARY
JOB TITLE Demand Generation Manager	LOCATION Macon, GA	MINIMUM SALARY $128,755	MAXIMUM SALARY $168,073
JOB TITLE Demand Generation Director	LOCATION Macon, GA	MINIMUM SALARY $113,282	MAXIMUM SALARY $154,318
JOB TITLE Director of Demand Generation	LOCATION Macon, GA	MINIMUM SALARY $160,402	MAXIMUM SALARY $209,519
JOB TITLE Head Of Demand Generation	LOCATION Macon, GA	MINIMUM SALARY $142,379	MAXIMUM SALARY $187,199
JOB TITLE Demand Generation Associate	LOCATION Macon, GA	MINIMUM SALARY $45,998	MAXIMUM SALARY $59,892
JOB TITLE Demand Generation Representative	LOCATION Macon, GA	MINIMUM SALARY $44,291	MAXIMUM SALARY $78,085

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