How much does a MARKETING ANALYSIS make?

As of December 01, 2024, the average annual pay of MARKETING ANALYSIS in Washington, DC is $87,553. While Salary.com is seeing that MARKETING ANALYSIS salary in Washington, DC can go up to $108,511 or down to $70,984, but most earn between $78,880 and $98,523. Salary.com shows the average base salary (core compensation), as well as the average total cash compensation for the job of MARKETING ANALYSIS in the United States.

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Salary range for a MARKETING ANALYSIS
$78,880 to $98,523
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What is a MARKETING ANALYSIS?

A MARKETING ANALYSIS professional is responsible for researching and analyzing market trends, consumer behavior, and competitive landscapes to provide insights and recommendations for marketing strategies. This includes gathering and interpreting data on customer demographics, preferences, and purchasing habits, as well as evaluating the effectiveness of current marketing campaigns and identifying opportunities for growth. The marketing analyst will also collaborate with other departments to develop and implement targeted marketing plans that align with the company's overall goals and objectives. Strong analytical skills, attention to detail, and the ability to communicate findings effectively are essential for success in this role.

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Job Openings for MARKETING ANALYSIS in Washington, DC
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How much should you be earning in MARKETING ANALYSIS in Washington, DC based on your current experience?
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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.
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LEVEL OF EDUCATION

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Average Base Salary

Core compensation

 
 
 
78880
98523
87553

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
81631
104156
91404
What is the average salary for MARKETING ANALYSIS in 2024?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of MARKETING ANALYSIS in Washington, DC. The base salary for MARKETING ANALYSIS ranges from $78,880 to $98,523 with the average base salary of $87,553. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $81,631 to $104,156 with the average total cash compensation of $91,404.
Average Salary Average Salary Range
Base Salary $87,553 $78,880 - $98,523
Bonus $3,851 $2,751 - $5,633
Total Pay $91,404 $81,631 - $104,156
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.
CITY, STATE AVERAGE SALARY RANGE COMPARE TO Washington, DC
CITY, STATE Arlington, VA AVERAGE SALARY RANGE $78,894 - $98,541 COMPARE TO Washington, DC
CITY, STATE Alexandria, VA AVERAGE SALARY RANGE $78,894 - $98,541 COMPARE TO Washington, DC
CITY, STATE Annandale, VA AVERAGE SALARY RANGE $78,894 - $98,541 COMPARE TO Washington, DC
CITY, STATE Bowie, MD AVERAGE SALARY RANGE $78,728 - $98,334 COMPARE TO Washington, DC
CITY, STATE Bethesda, MD AVERAGE SALARY RANGE $78,894 - $98,541 COMPARE TO Washington, DC
CITY, STATE Silver Spring, MD AVERAGE SALARY RANGE $78,894 - $98,541 COMPARE TO Washington, DC
See salaries for MARKETING ANALYSIS in locations close to Washington, DC. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.
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JOB TITLE LOCATION MINIMUM SALARY MAXIMUM SALARY
JOB TITLE Manager of Marketing Data Analysis -Lead Generation LOCATION Washington, DC MINIMUM SALARY $132,900 MAXIMUM SALARY $167,490
JOB TITLE Marketing Supervisor LOCATION Washington, DC MINIMUM SALARY $90,239 MAXIMUM SALARY $121,865
JOB TITLE Database Marketing Manager LOCATION Washington, DC MINIMUM SALARY $132,896 MAXIMUM SALARY $167,486
JOB TITLE Marketing Senior Supervisor LOCATION Washington, DC MINIMUM SALARY $103,167 MAXIMUM SALARY $134,546
JOB TITLE E-commerce Marketing Supervisor LOCATION Washington, DC MINIMUM SALARY $99,828 MAXIMUM SALARY $126,932
JOB TITLE Database Marketing Analyst LOCATION Washington, DC MINIMUM SALARY $73,852 MAXIMUM SALARY $95,924
The MARKETING ANALYSIS job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Washington, DC that might be a good fit for the type of job and salary you are looking for.

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78880
98523

 

About Washington, District of Columbia    Washington, D.C. is located in the mid-Atlantic region of the U.S. East Coast. Due to the District of Columbia retrocession, the city has a total area....More

Washington, District of Columbia  area prices were up 1.3% from a year ago

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