Search Marketing Manager Salary in Tacoma, WA

How much does a Search Marketing Manager make in Tacoma, WA?

As of April 01, 2025, the average annual salary for a Search Marketing Manager in Tacoma, WA is $133,197. According to Salary.com, salaries can range from a low of $106,543 to a high of $165,776, with most professionals earning between $119,245 and $150,250.

Search Search Marketing Manager Jobs in Tacoma, WA

How to Become a Marketing Manager

Develop a Job description

Pay Equity

2024 Compensation Trend

Benefits Consulting

Salary range for a Search Marketing Manager

$119,245 to $150,250

Employers: Find Surveys For This Job

Employers: Price Your Company Jobs

View Average Salary for United States
Adjust Search Marketing Manager Salary:
Select State
Select City in WA
Choose Similar Job
Pick Related Category
View Cost of Living in Tacoma, Washington

Facing Salary Structure Challenges? Let Our Expert Guide You

The job market is increasingly challenging. Our whitepaper, Navigating the Challenges of Creating Salary Structures, offers guidance on creating salary structures. Provide your phone number and work email to download the full version.

We will handle your contact details in line with our Privacy Policy. If you prefer not to receive marketing emails from Salary.com, you can opt-out out of marketing communications at any time by clicking unsubscribe.

Search Marketing Manager

Review the job openings and experience requirements for the Search Marketing Manager job to confirm that it is the job you are seeking.

See user submitted job responsibilities for Search Marketing Manager.

Search Search Marketing Manager Job Openings

Job Openings for Search Marketing Manager in Tacoma, WA

What does a Search Marketing Manager do?

Common responsibilities of a Search Marketing Manager

Manage tactical execution of paid search and paid shopping campaigns, continually optimizing for the strongest ROI, from targeting relevant keywords and audiences, setting and maintaining campaign bid strategies, building remarketing lists, creating and optimizing product shopping campaigns, maintaining relevant landing pages, and conducting regular ad copy updates.

February 17, 2023

Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives.

December 30, 2022

Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports.

January 01, 2023

Understand, document and communicate value proposition and target audiences to aid in development, support and execution of GTM including product overview, product positioning, competitive analysis, product growth and launch goals.

January 29, 2023

Develop keyword lists, set budget levels, write ad creatives, test landing page messaging, landing page layout, audience segmentation, placements, networks, and 3rd-party tools.

March 11, 2023

Submit Other Responsibilities

Not the job you're looking for? Search more salaries here:

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

Detailed skills and competency reports for specific positions
Job and employee pricing reports
Compensation data tools, salary structures, surveys and benchmarks.

Learn about

Search Marketing Manager Salary By Experience Levels in Tacoma, WA

How much should you be earning in Search Marketing Manager in Tacoma, WA based on your current experience?

Tell us how much experience you have and see an estimate of earnings and view how different experience leavels impact potential pay for Search Marketing Manager in Tacoma, WA

RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Search Marketing Manager Salary By Level of Education in Tacoma, WA

Do you know how much should you be paid for a Search Marketing Manager position in Tacoma, WA based on your education level?

Tell us about your education and see an estimate of earnings for Search Marketing Manager in Tacoma, WA and well to know the impact of education on future careers.

LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Search Marketing Manager in Tacoma, WA

Average Base Salary

Core compensation

119245

150250

133197

Average Total Cash Compensation

Includes base and annual incentives

126637

163119

143263

What is the average salary for Search Marketing Manager in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Search Marketing Manager in Tacoma, WA. The base salary for Search Marketing Manager ranges from $119,245 to $150,250 with the average base salary of $133,197. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $126,637 to $163,119 with the average total cash compensation of $143,263.

View Average Salary for Search Marketing Manager as table

	Average Salary	Average Salary Range
Base Salary	$133,197	$119,245 - $150,250
Bonus	$10,066	$7,392 - $12,870
Total Pay	$143,263	$126,637 - $163,119

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Search Marketing Manager Salary Near Tacoma, WA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Tacoma, WA
CITY, STATE Lakewood, WA	AVERAGE SALARY RANGE $119,245 - $150,250	COMPARE TO Tacoma, WA 0%
CITY, STATE Auburn, WA	AVERAGE SALARY RANGE $119,245 - $150,250	COMPARE TO Tacoma, WA 0%
CITY, STATE Federal Way, WA	AVERAGE SALARY RANGE $119,245 - $150,250	COMPARE TO Tacoma, WA 0%
CITY, STATE Lacey, WA	AVERAGE SALARY RANGE $116,897 - $147,291	COMPARE TO Tacoma, WA
CITY, STATE Renton, WA	AVERAGE SALARY RANGE $121,748 - $153,403	COMPARE TO Tacoma, WA
CITY, STATE Kent, WA	AVERAGE SALARY RANGE $119,013 - $149,958	COMPARE TO Tacoma, WA

See salaries for Search Marketing Manager in locations close to Tacoma, WA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Tacoma, Washington

Tacoma (/təˈkoʊmə/ tə-KOH-mə) is a mid-sized urban port city and the county seat of Pierce County, Washington, United States. The city is on Washington's Puget Sound, 32 miles (51 km) southwest of Seattle (of which it is the largest satellite city), 31 miles (50 km) northeast of the state capital, Olympia, and 58 miles (93 km) northwest of Mount Rainier National Park. The population was 198,397, according to the 2010 census. Tacoma is the second-largest city in the Puget Sound area and the third largest in the state. Tacoma also serves as the center of business activity for the South Sound re...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

View Salary for Similar Jobs to Search Marketing Manager in Tacoma, WA

See Additional Similar Jobs

Loading results...

JOB TITLE	LOCATION	MINIMUM SALARY	MAXIMUM SALARY
JOB TITLE Paid Search Marketing Manager	LOCATION Tacoma, WA	MINIMUM SALARY $128,071	MAXIMUM SALARY $158,209
JOB TITLE Search Engine Marketing Manager	LOCATION Tacoma, WA	MINIMUM SALARY $89,698	MAXIMUM SALARY $121,304
JOB TITLE Search Engine Marketing Specialist	LOCATION Tacoma, WA	MINIMUM SALARY $67,956	MAXIMUM SALARY $84,335
JOB TITLE Search Engine Optimization Marketing Manager	LOCATION Tacoma, WA	MINIMUM SALARY $102,065	MAXIMUM SALARY $129,704
JOB TITLE Search Engine Marketing Senior Specialist	LOCATION Tacoma, WA	MINIMUM SALARY $87,903	MAXIMUM SALARY $106,833
JOB TITLE Search Marketing Coordinator	LOCATION Tacoma, WA	MINIMUM SALARY $95,660	MAXIMUM SALARY $127,013

The Search Marketing Manager job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Tacoma, WA that might be a good fit for the type of job and salary you are looking for.

Discover how your pay is adjusted for skills, experience, and other factors

How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.

119245

150250

About Tacoma, Washington Tacoma (/təˈkoʊmə/ tə-KOH-mə) is a mid-sized urban port city and the county seat of Pierce County, Washington, United States. The city is on Washingto....More

Tacoma, Washington area prices were up 2.8% from a year ago

Search Marketing Manager Salary in popular cities: Seattle, Spokane, Vancouver

Recently searched related titles: Conversion Rate Optimization Manager, Director Of Seo

Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

Jobs with a similar salary range to Search Marketing Manager : Search Consultant, Seo Director, Head Of Seo