As of March 01, 2025, the average annual salary for an E-commerce Strategy Director in Potomac, MD is $228,238. Salary.com reports that pay typically ranges from $199,815 to $258,083, with most professionals earning between $173,937 and $285,256.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $231,881 | $19,323 | $4,459 | $111 |
| Average | $205,066 | $17,089 | $3,944 | $99 |
| 25th Percentile | $179,528 | $14,961 | $3,452 | $86 |
An entry-level E-commerce Strategy Director with under 1 year experience makes about $210,911. With less than 2 years of experience, a mid-level E-commerce Strategy Director makes around $213,542. After 2-4 years, the E-commerce Strategy Director pay rises to about $217,051. Those senior E-commerce Strategy Director with 5-8 years of experience earn roughly $221,437, and those E-commerce Strategy Director having 8 years or more experience are expected to earn about $225,823 on average.
| Levels | Salary |
|---|---|
| Entry Level E-commerce Strategy Director | $210,911 |
| Intermediate Level E-commerce Strategy Director | $213,542 |
| Senior Level E-commerce Strategy Director | $217,051 |
| Specialist Level E-commerce Strategy Director | $221,437 |
| Expert Level E-commerce Strategy Director | $225,823 |
| Entry Level | 3% |
| Mid Level | 4% |
| Senior Level | 6% |
| Top Level | 8% |
| Experienced | 10% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Initiative: Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Web Analytics: Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.
B2C: Business-to-consumer (B2C) is a digital sales model in which products and services are sold between a company and consumer, or two consumers. Usually transactd online. Also known as direct to consumer
| Skill | Salary | Demand |
|---|---|---|
|
Collaborating
|
$241,932 |
6%
|
|
Customer Acquisition
|
$237,367 |
4%
|
|
Motivating
|
$237,367 |
4%
|
|
Partnering
|
$237,367 |
4%
|
|
Planning
|
$232,803 |
2%
|
|
Initiative
|
$232,803 |
2%
|
