Social Media Agent Salary in the United States

How much does a Social Media Agent make in the United States?

As of January 01, 2026, the average salary for a Social Media Agent in the United States is $45,211 per year, which breaks down to an hourly rate of $22.

However, a Social Media Agent's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $54,212
  • Majority Range (25th-75th percentile): $38,838 to $49,923
  • Entry-Level (10th percentile): $33,035
Compensation Planning
Develop a Job Description
Pay Equity
2025 Compensation Trend
AI-Powered Talent
Smart Recruiting
Salary Salary + Bonus Benefits
Paid Annually Paid Monthly Paid Semimonthly Paid Biweekly Paid Weekly Paid Hourly
View as table View as graph 25% $38,838 10% $33,035 90% $54,212 75% $49,923 $45,211 50%(Median) Didn’t find job title? Click

Social Media Agent Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $49,923 $4,160 $960 $24
Average $45,211 $3,768 $869 $22
25th Percentile $38,838 $3,236 $747 $19
Check out Social Media Agent Job Openings in the United States
Social Media Specialist

Bryce Space And Technology - ABERDEEN PROVING GROUND, MD

Fleet Forces Digital Social Media Specialist

Barbaricum - NORFOLK, VA

Social Media Content Specialist

Three Saints Bay - ALEXANDRIA, VA

Social Media Specialist

Analytic Services Inc - ABERDEEN, MD

Search More Social Media Agent Jobs in the United States
Choose Similar Job
Choose Category
Cost of Living
Average Salary for United States
See it in Action

Key Factors That Influence Social Media Agent Salaries

A Social Media Agent's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Social Media Agent Salaries?

Experience is a primary driver of a Social Media Agent's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $44,326
  • Early Career (1-2 years): $44,592
  • Mid-Level (2-4 years): $46,539
  • Senior-Level (5-8 years): $48,058
  • Expert (over 8 years): $48,266
Levels Salary
Entry Level Social Media Agent$44,326
Intermediate Level Social Media Agent$44,592
Senior Level Social Media Agent$46,539
Specialist Level Social Media Agent$48,058
Expert Level Social Media Agent$48,266
$44,326 0 yr
$44,592 < 2 yrs
$46,539 2-4 yrs
$48,058 5-8 yrs
$48,266 > 8 yrs
View as Table
View as Graph

What Am I Worth?

How Do Social Media Agent Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Social Media Agents. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $50,058.
  • California: $49,868.
  • Massachusetts: $49,203.

Top Paying Cities for Social Media Agents

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $57,025
  • San Francisco: $56,464
  • Oakland: $55,212

What Skills Can Increase a Social Media Agent's Salary?

Demanded Skills for the Role:

  • Customer Service (Mentioned in 23.22% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
  • Retail Management (Mentioned in 1.66% Job Postings): Refers to the process of helping customers find products in your store, It includes everything from increasing your customer pool to how products are presented, and how you fulfill a customer's needs
  • Back Office (Mentioned in 1.3% Job Postings): The back office is the administration and support personnel who are not client-facing. Back-office personnel provide essential functions to the business.
See More Skills
Skills Demand Percentage
Customer Service 23.22%
Retail Management 1.66%
Back Office 1.3%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Social Media Agent's salary.
  • Sense Of Urgency: Can increase your salary by up to 15%.
  • Insight: Can increase your salary by up to 9%.
  • Team Management: Can increase your salary by up to 8%.
Skill Salary Salary % Increase
Sense Of Urgency
 $51,993
15%
Insight
 $49,280
9%
Team Management
 $48,828
8%
Time Management
 $47,924
6%
Accountability
 $47,924
6%
Customer Satisfaction
 $47,020
4%
Get Latest Data

How Education impacts a Social Media Agent's Salary?

Your level of education can impact your salary potential. While many Social Media Agents enter the field with a No Diploma degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Social Media Agent with a No Diploma is between $39,795 and $48,816).

Social Media Agent Salaries by Degree Level

Typical Education for Social Media Agent
Degree Level % of user with this level of education
No Diploma 38.1%
High School 38.1%
Associates 12.7%
Bachelors 41.3%
Masters 7.9%
Doctorate 0.0%
view as graph

Social Media Agent Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Media Agent's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Hourly
  • Monthly
  • Weekly
  • Yearly
  • Table View
Last Updated on January 01, 2026
$38,838
Average $45,211/year
$49,923
$3,236
Average $3,768/month
$4,160
$747
Average $869/week
$960
$19
Average $22/hour
$24
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $49,923 $4,160 $960 $24
Average $45,211 $3,768 $869 $22
25th Percentile $38,838 $3,236 $747 $19

Salaries of jobs related to Social Media Agent

Salary Trends for Social Media Agent

Salaries for a Social Media Agent can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $43,586 in 2023 to around $43,102 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Social Media Agent salary trends, .

Average Annual Salary of Social Media Agent Over Time

2022
$???
2023
$43,586
2024
$43,767
2025
$43,102
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $43,586
2024 $43,767
2025 $43,102
2026
View More
2027
View More

Most common benefits for Social Media Agent

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
For Employers

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.

Compensation Planning

Common company salaries for Social Media Agent

Here are companies hiring for Social Media Agent and their salaries, click below for more details.

Find Your Next Social Media Agent Job

Ready to take the next step in your career? Browse thousands of current Social Media Agent job openings on our job board. Use the search bar below to find your perfect match.

United States
For Employees

Get a Salary Increase

Analyze the market and your qualifications to negotiate your salary with confidence.

Search Job Openings

Search thousands of open positions to find your next opportunity.

For Employers

Adjust Employee Salary

Individualize employee pay based on unique job requirements and personal qualifications.

Price My Industry Jobs

Get the latest market price for benchmark jobs and jobs in your industry.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst