As of February 01, 2026, the average salary for an Ad Tech in the United States is $46,596 per year, which breaks down to an hourly rate of $22.
However, an Ad Tech's salary can vary significantly. Here’s a look at the typical salary range:
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An Ad Tech's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Ad Teches. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Problem Solving | 3.59% |
| Bill of Materials | 2.69% |
| Equipment Operation | 1.79% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Customer Satisfaction
|
$58,711 |
26%
|
|
Monitoring Progress
|
$55,915 |
20%
|
|
Effective Communication
|
$55,449 |
19%
|
|
Written English
|
$54,517 |
17%
|
|
Collaboration
|
$51,255 |
10%
|
|
Oral Communication
|
$49,858 |
7%
|
Your level of education can impact your salary potential. While many Ad Teches enter the field with a No Diploma degree, higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data, the median salary for an Ad Tech with a No Diploma is between $38,642 and $42,235).
Ad Tech Salaries by Degree Level
| Degree Level | % of user with this level of education |
|---|---|
| No Diploma | 42.9% |
| High School | 42.9% |
| Associates | 28.6% |
| Bachelors | 28.6% |
| Masters | 0.0% |
| Doctorate | 0.0% |
Understanding how an Ad Tech's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on February 01, 2026Salaries for an Ad Tech can change over time, reflecting shifts in market demand and the overall economy. The median salary increased from $43,077 in 2023 to around $43,114 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Ad Tech salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
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|
| 2023 | $43,077 |
| 2024 | $43,232 |
| 2025 | $43,114 |
| 2026 |
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|
| 2027 |
View More
|
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Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
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