Appointment Setter and Sales Representative Salary in the United States

How much does an Appointment Setter and Sales Representative make in the United States?

As of January 01, 2026, the average salary for an Appointment Setter and Sales Representative in the United States is $40,023 per year, which breaks down to an hourly rate of $19.

However, an Appointment Setter and Sales Representative's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $51,196
  • Majority Range (25th-75th percentile): $36,367 to $45,872
  • Entry-Level (10th percentile): $33,039
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View as table View as graph 25% $36,367 10% $33,039 90% $51,196 75% $45,872 $40,023 50%(Median) Didn’t find job title? Click

Appointment Setter and Sales Representative Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $45,872 $3,823 $882 $22
Average $40,023 $3,335 $770 $19
25th Percentile $36,367 $3,031 $699 $17
Check out Appointment Setter and Sales Representative Job Openings in the United States
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Key Factors That Influence Appointment Setter and Sales Representative Salaries

An Appointment Setter and Sales Representative's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Appointment Setter and Sales Representative Salaries?

Experience is a primary driver of an Appointment Setter and Sales Representative's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $38,556
  • Early Career (1-2 years): $38,967
  • Mid-Level (2-4 years): $40,186
  • Senior-Level (5-8 years): $40,429
  • Expert (over 8 years): $40,592
Levels Salary
Entry Level Appointment Setter and Sales Representative$38,556
Intermediate Level Appointment Setter and Sales Representative$38,967
Senior Level Appointment Setter and Sales Representative$40,186
Specialist Level Appointment Setter and Sales Representative$40,429
Expert Level Appointment Setter and Sales Representative$40,592
$38,556 0 yr
$38,967 < 2 yrs
$40,186 2-4 yrs
$40,429 5-8 yrs
$40,592 > 8 yrs
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What Am I Worth?

How Do Appointment Setter and Sales Representative Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Appointment Setter and Sales Representatives. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $44,314.
  • California: $44,146.
  • Massachusetts: $43,557.

Top Paying Cities for Appointment Setter and Sales Representatives

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $50,482
  • San Francisco: $49,985
  • Oakland: $48,877

What Skills Can Increase an Appointment Setter and Sales Representative's Salary?

Demanded Skills for the Role:

  • Customer Service (Mentioned in 22.06% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
  • Customer Contact (Mentioned in 1.56% Job Postings): Customer Contact is the process of handling a query of the customer before, during, and after the purchase of any product or service.
  • Data Entry (Mentioned in 0.98% Job Postings): Transcribing information into an electronic medium such as a computer or other electronic device.
See More Skills
Skills Demand Percentage
Customer Service 22.06%
Customer Contact 1.56%
Data Entry 0.98%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on an Appointment Setter and Sales Representative's salary.
  • Support Services: Can increase your salary by up to 33%.
  • Customer Relations: Can increase your salary by up to 13%.
  • Verbal Communication: Can increase your salary by up to 9%.
Skill Salary Salary % Increase
Support Services
$53,231
33%
Customer Relations
$45,226
13%
Verbal Communication
$43,626
9%
Commitment
$43,225
8%
Initiative
$42,425
6%
Organizational Skills
$42,425
6%
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How Education impacts an Appointment Setter and Sales Representative's Salary?

Your level of education can impact your salary potential. While many Appointment Setter and Sales Representatives enter the field with a High School Diploma or Technical Certificate degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for an Appointment Setter and Sales Representative with a High School Diploma or Technical Certificate is between $34,214 and $37,564).

Appointment Setter and Sales Representative Salaries by Degree Level

Typical Education for Appointment Setter and Sales Representative
Degree Level % of user with this level of education
No Diploma 3.8%
High School 30.2%
Associates 20.8%
Bachelors 37.7%
Masters 7.5%
Doctorate 0.0%
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Appointment Setter and Sales Representative Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Appointment Setter and Sales Representative's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on January 01, 2026

Salary Trends for Appointment Setter and Sales Representative

Salaries for an Appointment Setter and Sales Representative can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $36,455 in 2023 to around $35,385 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Appointment Setter and Sales Representative salary trends, .

Average Annual Salary of Appointment Setter and Sales Representative Over Time

2022
$???
2023
$36,455
2024
$35,841
2025
$35,385
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $36,455
2024 $35,841
2025 $35,385
2026
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2027
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Most common benefits for Appointment Setter and Sales Representative

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Appointment Setter and Sales Representative

Here are companies hiring for Appointment Setter and Sales Representative and their salaries, click below for more details.

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Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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