Marketing Analytics Analyst Salaries in Lansing, MI
How Much Does a Marketing Analytics Analyst Make in Lansing, MI?
Updated January 01, 2025
As of January 01, 2025,
the average annual pay of Marketing Analytics Analyst in Lansing, MI is $156,205.
While Salary.com is seeing that Marketing Analytics Analyst salary in Lansing, MI can go up to $188,169
or down to $124,489, but most earn between $139,603 and $172,936.
Salary ranges can vary widely depending on many important factors,
including education, certifications, additional skills, and your experience levels.
With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Marketing Analytics Analyst
Digital Metrics/Analytics Marketing Analyst III
$96,040
Lansing, MI
Per Year
Digital Metrics/Analytics Marketing Analyst II
$75,100
Lansing, MI
Per Year
Digital Metrics/Analytics Marketing Analyst I
$62,410
Lansing, MI
Per Year
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Similar Job Salaries to Marketing Analytics Analyst by Company
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| Company | average base salary in (usd) | range |
|---|---|---|
|
Publicis Groupe Argentina
Senior Analyst, Analytics
|
$113,755/yr
|
RANGE: $99,552 - $127,958
|
|
Publicis Groupe Argentina
Senior Analyst, Business Analytics
|
$110,583/yr
|
RANGE: $97,464 - $123,703
|
|
Ally
Analyst - Advanced Business Analytics
|
$104,595/yr
|
RANGE: $92,911 - $116,280
|
|
Molina Healthcare
Healthcare Analytics Analyst - REMOTE
|
$89,207/yr
|
RANGE: $78,731 - $99,683
|
|
Publicis Groupe Holdings B.V
Senior Analyst, Business Analytics
|
$106,045/yr
|
RANGE: $92,780 - $119,310
|
|
Starcom Mediavest Group Germany Gmbh
Senior Analyst, Business Analytics
|
$106,045/yr
|
RANGE: $92,780 - $119,310
|
|
Rivian Automotive
Lead Analyst, Sales Analytics
|
$99,543/yr
|
RANGE: $87,989 - $111,097
|
|
Centene Management Company LLC
Data Analyst I Healthcare Analytics
|
$99,292/yr
|
RANGE: $84,600 - $113,984
|
|
CGS Federal (Contact Government Services)
Sr. Systems Analyst (Data Analytics)
|
$110,591/yr
|
RANGE: $98,694 - $122,487
|
|
American Express
Analyst, Marketing Analytics
|
$83,222/yr
|
RANGE: $73,853 - $92,591
|
What Does a Marketing Analytics Analyst Do?
By using marketing analytics to report on the past, you can answer such questions as: Which campaign elements generated the most revenue last quarter? How did email campaign A perform against direct mail campaign B? How many leads did we generate from blog post C versus social media campaign D.
Updated December 01, 2021
The ultimate aim of a Marketing Data Analyst is to arrive at an optimal and realistic decision on Market tactics driven by data.
Updated November 12, 2021
To get the most benefit from marketing analytics, you need an analytic assortment that is balanced – that is, one that combines techniques for:.
Updated December 22, 2021
But successful analysts should also be equipped to identify and adapt to new trends and to stay on top of new developments in the business and marketing landscape.
Updated December 21, 2021
Take our 10-minute assessment that will identify your organization's marketing strengths and weaknesses in data management, analytics use, process integration and business alignment.
Updated December 19, 2021
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Explore JobArchitectFrequently Asked Questions About a Marketing Analytics Analyst Salaries
What is the average of a Marketing Analytics Analyst in Lansing, MI?
The Marketing Analytics Analyst salary range is from $139,603 to $172,936, and the average Marketing Analytics Analyst salary is $156,205/year in Lansing, MI.
The Marketing Analytics Analyst's salary will change in different locations.
Which location pays the highest Marketing Analytics Analyst salary in the United States?
The Marketing Analytics Analyst salary in San Jose, CA is $202,517
which is the highest in the US.
What kinds of reasons will influence the Marketing Analytics Analyst's salary?
Besides the location, employees' education degree, related skills, and work experience also will influence the salary.
Try to improve your skills and experience to get a higher salary for the position of Marketing Analytics Analyst.
What is the growth rate of the Marketing Analytics Analyst's salary?
If you are thinking of becoming a Marketing Analytics Analyst or planning the next step in your career, find the detailed salary report of a Marketing Analytics Analyst.
