Marketing Data Specialist Salaries in California
How Much Does a Marketing Data Specialist Make in California?
Updated April 01, 2025
As of April 01, 2025,
the average annual pay of Marketing Data Specialist in California is $134,061.
While Salary.com is seeing that Marketing Data Specialist salary in CA can go up to $163,639
or down to $102,408, but most earn between $117,493 and $149,543.
Salary ranges can vary widely depending on many important factors,
including education, certifications, additional skills, and your experience levels.
With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Marketing Data Specialist
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Similar Job Salaries to Marketing Data Specialist by Company
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| Company | average base salary in (usd) | range |
|---|---|---|
|
LaunchDarkly
Marketing Operations & Data Specialist
|
$91,085/yr
|
RANGE: $80,614 - $101,555
|
|
Creative Circle
Marketing Data Analyst - Marketing Analytics
|
$98,272/yr
|
RANGE: $88,652 - $107,892
|
|
Planet Interactive
Marketing Data Analyst
|
$115,078/yr
|
RANGE: $103,376 - $126,780
|
|
Semgrep
Sr. Marketing Data Analyst
|
$179,168/yr
|
RANGE: $163,247 - $195,088
|
|
Airtable
Data Scientist, Marketing
|
$106,612/yr
|
RANGE: $96,064 - $117,161
|
|
Ginger Labs
Marketing Data Scientist
|
$162,662/yr
|
RANGE: $148,164 - $177,159
|
|
Mediabistro
Data Architect, Marketing Technology
|
$155,461/yr
|
RANGE: $142,227 - $168,695
|
|
Delta Dental Plans Association
Senior Marketing Data Analyst
|
$119,690/yr
|
RANGE: $107,209 - $132,170
|
|
Intelletec
Data Scientist-Marketing
|
$117,536/yr
|
RANGE: $105,907 - $129,166
|
|
TelyRx, LLC
Marketing Data Analyst
|
$70,432/yr
|
RANGE: $62,276 - $78,588
|
Top 10 Highest Paying Cities For Marketing Data Specialist Jobs in California
It is important to understand how location impacts your career prospects in the United States.
There are some cities where a Marketing Data Specialist can find a job easily with a greater salary paid then achieve a higher standard of living.
Below is the top cities list for Marketing Data Specialist job salaries in California.
Some cities can pay higher salaries for Marketing Data Specialist jobs, which can indicate that there is a large demand for Marketing Data Specialist positions in this city.
The following table shows top 10 cities where the Marketing Data Specialist salary is higher than other cities in California.
San Jose takes first place in this list, followed by Santa Clara, Fremont.
The Marketing Data Specialist salary is $153,301 in San Jose,
which is higher than the national average. There are 76 cities' Marketing Data Specialist salary higher than national average in California.
The average salary for a Marketing Data Specialist in California is $134,061,
but we found that the city with the highest salary for Marketing Data Specialist jobs is San Jose, CA, and it is higher than Santa Clara.
Marketing Data Specialist jobs in San Jose can have the opportunity to earn higher salaries than in other cities in California.
| CITY | ANNUAL SALARY | MONTHLY PAY | WEEKLY PAY | HOURLY WAGE |
| San Jose | $153,301 | $12,775 | $2,948 | $74 |
| Santa Clara | $153,301 | $12,775 | $2,948 | $74 |
| Fremont | $153,009 | $12,751 | $2,942 | $74 |
| San Francisco | $151,794 | $12,649 | $2,919 | $73 |
| Daly City | $151,794 | $12,649 | $2,919 | $73 |
| Berkeley | $148,427 | $12,369 | $2,854 | $71 |
| Oakland | $148,427 | $12,369 | $2,854 | $71 |
| Hayward | $148,184 | $12,349 | $2,850 | $71 |
| Antioch | $140,041 | $11,670 | $2,693 | $67 |
| Vallejo | $136,735 | $11,395 | $2,630 | $66 |
What Does a Marketing Data Specialist Do?
Marketing Data Analysts can carry out this cleaning process either manually or by using Automated Tools like.
Updated December 16, 2021
Post this Marketing Communications Specialist job description job ad to 18+ free job boards with one submission.
Updated November 28, 2021
In this age of data, Marketing has been able to make reforms at the micro-level where you can even talk about the preferences of specific people and do Personalized Marketing for them.
Updated November 12, 2021
A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas.
Updated September 30, 2021
Some data analyst jobs support multiple functions such as marketing and product and having prior experience in at least one domain will increase your chances compared to a candidate without any domain experience.
Updated December 19, 2021
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Explore JobArchitectFrequently Asked Questions About a Marketing Data Specialist Salaries
What is the average of a Marketing Data Specialist in California?
The Marketing Data Specialist salary range is from $117,493 to $149,543, and the average Marketing Data Specialist salary is $134,061/year in California.
The Marketing Data Specialist's salary will change in different locations.
Which location pays the highest Marketing Data Specialist salary in the United States?
The Marketing Data Specialist salary in San Jose, CA is $153,301
which is the highest in the US.
What kinds of reasons will influence the Marketing Data Specialist's salary?
Besides the location, employees' education degree, related skills, and work experience also will influence the salary.
Try to improve your skills and experience to get a higher salary for the position of Marketing Data Specialist.
What is the growth rate of the Marketing Data Specialist's salary?
If you are thinking of becoming a Marketing Data Specialist or planning the next step in your career, find the detailed salary report of a Marketing Data Specialist.
