How Much Does a Search Specialist Make in North Carolina?

Updated April 01, 2025
As of April 01, 2025, the average annual pay of Search Specialist in North Carolina is $95,330. While Salary.com is seeing that Search Specialist salary in NC can go up to $120,412 or down to $67,617, but most earn between $80,824 and $108,459. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Search Specialist
Search Marketing Specialist
$71,291
North Carolina
Per Year
Paid Search Specialist
$97,382
North Carolina
Per Year
Search Metadata Specialist
$79,408
North Carolina
Per Year
Search Engine Specialist
$51,785
North Carolina
Per Year
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Similar Job Salaries to Search Specialist by Company

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Company average base salary in (usd) range
Coalmarch Productions
Search Engine Optimization Specialist
$108,415/yr
$96,779
$120,050
RANGE: $96,779 - $120,050
Mitchell Martin
Search Engine Marketing Specialist
$106,010/yr
$94,242
$117,778
RANGE: $94,242 - $117,778
NorthPoint Search Group
NorthPoint Search Group is hiring: Marketing Specialist in Charlotte
$82,176/yr
$71,625
$92,727
RANGE: $71,625 - $92,727
InReach
Project SEARCH Employment Specialist (Supporting IDD)
$81,554/yr
$70,380
$92,728
RANGE: $70,380 - $92,728
Pitt County Schools
Project SEARCH EC Teacher
$81,253/yr
$57,984
$104,523
RANGE: $57,984 - $104,523
Affordable Care LLC
Search Media Executive
$105,184/yr
$91,554
$118,815
RANGE: $91,554 - $118,815
Affordable Care LLC
Paid Search Campaign Manager
$111,367/yr
$94,756
$127,977
RANGE: $94,756 - $127,977
Pacific Bath | Kohler
Paid Search Associate
$63,830/yr
$55,720
$71,940
RANGE: $55,720 - $71,940
VisionPoint Marketing
Media Supervisor, Paid Search
$91,694/yr
$84,838
$98,549
RANGE: $84,838 - $98,549
gpac
Remote Search Consultant
$83,102/yr
$73,591
$92,614
RANGE: $73,591 - $92,614

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Top 10 Highest Paying Cities For Search Specialist Jobs in North Carolina

It is important to understand how location impacts your career prospects in the United States. There are some cities where a Search Specialist can find a job easily with a greater salary paid then achieve a higher standard of living. Below is the top cities list for Search Specialist job salaries in North Carolina. Some cities can pay higher salaries for Search Specialist jobs, which can indicate that there is a large demand for Search Specialist positions in this city.
The following table shows top 10 cities where the Search Specialist salary is higher than other cities in North Carolina. Raleigh takes first place in this list, followed by Cary, Durham. The Search Specialist salary is $98,480 in Raleigh, which is lower than the national average. There is 0 city's Search Specialist salary higher than national average in North Carolina.
The average salary for a Search Specialist in North Carolina is $95,330, but we found that the city with the highest salary for Search Specialist jobs is Raleigh, NC, and it is higher than Cary. Search Specialist jobs in Raleigh can have the opportunity to earn higher salaries than in other cities in North Carolina.
CITY ANNUAL SALARY MONTHLY PAY WEEKLY PAY HOURLY WAGE
Raleigh $98,480 $8,207 $1,894 $47
Cary $98,480 $8,207 $1,894 $47
Durham $97,788 $8,149 $1,881 $47
Greenville $97,778 $8,148 $1,880 $47
Rocky Mount $97,778 $8,148 $1,880 $47
Wilson $97,778 $8,148 $1,880 $47
Charlotte $96,955 $8,080 $1,865 $47
Gastonia $96,855 $8,071 $1,863 $47
Chapel Hill $96,544 $8,045 $1,857 $46
Hickory $95,942 $7,995 $1,845 $46

What Does a Search Specialist Do?

To ensure success as a paid search specialist, you should be experienced at designing, buying, and managing paid search marketing campaigns for businesses.
Updated December 19, 2021
A top-notch paid search specialist will be able to identify key demographic and geographic features of target audiences.
Updated December 12, 2021
The Search Engine Marketing (SEM) Specialist will manage all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines.
Updated December 04, 2021
Also known as a PPC specialist, a paid search specialist does research, makes purchasing decisions, analyzes results, and changes course when necessary to optimize those results.
Updated December 01, 2021
On the other hand, gives marketers a great deal of control, especially when a paid search specialist is on board to make decisions that generate results.
Updated November 26, 2021

Frequently Asked Questions About a Search Specialist Salaries

What is the average of a Search Specialist in North Carolina?

The Search Specialist salary range is from $80,824 to $108,459, and the average Search Specialist salary is $95,330/year in North Carolina. The Search Specialist's salary will change in different locations.

Which location pays the highest Search Specialist salary in the United States?

The Search Specialist salary in San Jose, CA is $126,528 which is the highest in the US.

What kinds of reasons will influence the Search Specialist's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Search Specialist.

What is the growth rate of the Search Specialist's salary?

If you are thinking of becoming a Search Specialist or planning the next step in your career, find the detailed salary report of a Search Specialist.