How Much Does a Social Media Buyer Make in California?

Updated March 01, 2025
As of March 01, 2025, the average annual pay of Social Media Buyer in California is $82,783. While Salary.com is seeing that Social Media Buyer salary in CA can go up to $98,688 or down to $65,791, but most earn between $73,889 and $91,108. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Social Media Buyer
Assistant Media Buyer
$81,356
California
Per Year
Digital Media Buyer
$84,065
California
Per Year
Online Media Buyer
$86,747
California
Per Year
Associate Media Buyer
$51,914
California
Per Year
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Similar Job Salaries to Social Media Buyer by Company

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Company average base salary in (usd) range
The Chop Shop
The Chop Shop is hiring: Media Buyer, Social Media in Pasadena
$92,107/yr
$80,827
$103,386
RANGE: $80,827 - $103,386
WKND Digital
[REMOTE] Sr. Paid Social Media Buyer Job at WKND Digital in Sacramento
$97,386/yr
$86,093
$108,680
RANGE: $86,093 - $108,680
SmartFinancial
Media Buyer
$101,853/yr
$91,121
$112,585
RANGE: $91,121 - $112,585
VirtualVocations
Media Buyer
$112,351/yr
$100,513
$124,190
RANGE: $100,513 - $124,190
AppleOne
Media Buyer
$104,435/yr
$88,627
$120,243
RANGE: $88,627 - $120,243
True North Social
Assistant Media Buyer
$98,061/yr
$85,886
$110,236
RANGE: $85,886 - $110,236
SoFi
Associate Media Buyer
$138,540/yr
$118,448
$158,633
RANGE: $118,448 - $158,633
Unearth Campaigns LLC
Digital Coordinator (Media Buyer)
$94,414/yr
$83,461
$105,368
RANGE: $83,461 - $105,368
DCM Staffing
Senior Media Planner/Buyer
$137,636/yr
$116,094
$159,178
RANGE: $116,094 - $159,178

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Top 10 Highest Paying Cities For Social Media Buyer Jobs in California

It is important to understand how location impacts your career prospects in the United States. There are some cities where a Social Media Buyer can find a job easily with a greater salary paid then achieve a higher standard of living. Below is the top cities list for Social Media Buyer job salaries in California. Some cities can pay higher salaries for Social Media Buyer jobs, which can indicate that there is a large demand for Social Media Buyer positions in this city.
The following table shows top 10 cities where the Social Media Buyer salary is higher than other cities in California. San Jose takes first place in this list, followed by Santa Clara, Fremont. The Social Media Buyer salary is $94,191 in San Jose, which is higher than the national average. There are 76 cities' Social Media Buyer salary higher than national average in California.
The average salary for a Social Media Buyer in California is $82,783, but we found that the city with the highest salary for Social Media Buyer jobs is San Jose, CA, and it is higher than Santa Clara. Social Media Buyer jobs in San Jose can have the opportunity to earn higher salaries than in other cities in California.
CITY ANNUAL SALARY MONTHLY PAY WEEKLY PAY HOURLY WAGE
San Jose $94,191 $7,849 $1,811 $45
Santa Clara $94,191 $7,849 $1,811 $45
Fremont $94,041 $7,837 $1,808 $45
San Francisco $93,816 $7,818 $1,804 $45
Daly City $93,816 $7,818 $1,804 $45
Berkeley $91,564 $7,630 $1,761 $44
Oakland $91,564 $7,630 $1,761 $44
Hayward $91,414 $7,618 $1,758 $44
Antioch $86,461 $7,205 $1,663 $42
Vallejo $84,434 $7,036 $1,624 $41

What Does a Social Media Buyer Do?

When done effectively, media buyers achieve maximum exposure among their target market for the least amount of spend.
Updated December 19, 2021
Media buyers understand what strategies will best lead to conversions (for example: placing ads at a certain time of day).
Updated December 18, 2021
Media buyers should always prepare additional options to ensure fast solutions to unforeseen purchasing issues.
Updated December 22, 2021
Although a digital media buyer isn’t expected to start their first day on the job completely adept in all things digital, it’s c.
Updated December 21, 2021
Typically takes place during upfront season, during which networks pitch media buyers on the benefits of purchasing time on their network.
Updated December 21, 2021

Frequently Asked Questions About a Social Media Buyer Salaries

What is the average of a Social Media Buyer in California?

The Social Media Buyer salary range is from $73,889 to $91,108, and the average Social Media Buyer salary is $82,783/year in California. The Social Media Buyer's salary will change in different locations.

Which location pays the highest Social Media Buyer salary in the United States?

The Social Media Buyer salary in San Jose, CA is $94,191 which is the highest in the US.

What kinds of reasons will influence the Social Media Buyer's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Social Media Buyer.

What is the growth rate of the Social Media Buyer's salary?

If you are thinking of becoming a Social Media Buyer or planning the next step in your career, find the detailed salary report of a Social Media Buyer.