Brand Lead Salary in Rockford, Illinois

How much does a Brand Lead make in Rockford, IL?

As of March 01, 2025, the average annual salary for a Brand Lead in Rockford, IL is $119,576. According to Salary.com, salaries can range from a low of $93,836 to a high of $147,432, with most professionals earning between $106,103 and $134,157.

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Salary range for a Brand Lead

$106,103 to $134,157

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Brand Lead

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Job Openings for Brand Lead in Rockford, IL

What does a Brand Lead do?

Common responsibilities of a Brand Lead

Build a best in class marketing team to become the most admired and respected leader in pharmaceutical industry while cultivating an inclusive high-performance environment that values and leverages diversity.

December 26, 2022

Lead development of an integrated US brand and commercial launch strategy for SAGE-217 inclusive of prioritized opportunities and customers, associated beliefs and behavior shifts, strategic imperatives and investment strategies.

January 31, 2023

Provide rationale for the team's aesthetic and strategic thinking to VP to C-level roles, supporting all design decisions with creative, strategic and/or business reasoning.

April 02, 2023

Acting as lead integrator across a wide array of integrated agency partners and clients (local and global) to ensure all are working towards the same creative vision and goal.

April 03, 2023

Demonstrated experience in the conception, development and execution of global marketing strategies for highly specialized pharma products.

April 18, 2023

Create persuasive narratives using data to convince clients to increase their campaign size and frequency, working closely with members of the Sales and Campaign Strategy teams.

April 18, 2023

Develop and lead holistic, comprehensive research plans for both existing products and new products from scoping, concept development, screening, optimization, product guidance, confirmatory in-home product testing and post-launch analysis, packaging graphics and structure, advertising testing and etc.

May 04, 2023

Collaborate with other Medical and Marketing Leads to proactively and continuously provide strategic input into respective marketing teams including marketing and technical directors and product managers as to technical/medical and business gaps and needs for aligned brands.

May 11, 2023

Understand business objectives and effectively translate them into strategies, while skillfully navigating obstacles and resistance to change.

May 19, 2023

Assist in identification, development and engagement of top KOLs including development of plans to continually engage these KOLs in studies, advisory boards or speaking opportunities dependent on marketing priorities and budget.

May 20, 2023

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Brand Lead Salary By Experience Levels in Rockford, IL

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Brand Lead Salary By Level of Education in Rockford, IL

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Brand Lead in Rockford, IL

Average Base Salary

Core compensation

106103

134157

119576

Average Total Cash Compensation

Includes base and annual incentives

113481

148368

130729

What is the average salary for Brand Lead in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Brand Lead in Rockford, IL. The base salary for Brand Lead ranges from $106,103 to $134,157 with the average base salary of $119,576. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $113,481 to $148,368 with the average total cash compensation of $130,729.

View Average Salary for Brand Lead as table

	Average Salary	Average Salary Range
Base Salary	$119,576	$106,103 - $134,157
Bonus	$11,152	$7,378 - $14,210
Total Pay	$130,729	$113,481 - $148,368

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Brand Lead Salary Near Rockford, IL

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Rockford, IL
CITY, STATE Janesville, WI	AVERAGE SALARY RANGE $105,978 - $133,999	COMPARE TO Rockford, IL
CITY, STATE Elgin, IL	AVERAGE SALARY RANGE $112,709 - $142,510	COMPARE TO Rockford, IL
CITY, STATE Hoffman Estates, IL	AVERAGE SALARY RANGE $113,573 - $143,603	COMPARE TO Rockford, IL
CITY, STATE Aurora, IL	AVERAGE SALARY RANGE $113,594 - $143,629	COMPARE TO Rockford, IL
CITY, STATE Madison, WI	AVERAGE SALARY RANGE $106,411 - $134,547	COMPARE TO Rockford, IL
CITY, STATE Wheaton, IL	AVERAGE SALARY RANGE $112,670 - $142,461	COMPARE TO Rockford, IL

See salaries for Brand Lead in locations close to Rockford, IL. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Rockford, Illinois

Rockford is a city in Winnebago County in the U.S. state of Illinois, in far northern Illinois. Located on the banks of the Rock River, Rockford is the county seat of Winnebago County (a small portion of the city is located in Ogle County). The largest city in Illinois outside of the Chicago metropolitan area, Rockford is the third-largest city in the state and the 171st most populous in the United States According to 2010 U.S. Census Data, the City of Rockford had a population of 152,871, with an outlying metropolitan area population of 348,360. The City of Rockford's population is 147,051...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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