Director of Group Sales Salary in Santa Fe, NM

How much does a Director of Group Sales make in Santa Fe, NM?

As of April 01, 2025, the average annual salary for a Director of Group Sales in Santa Fe, NM is $200,159. According to Salary.com, salaries can range from a low of $150,941 to a high of $256,468, with most professionals earning between $174,397 and $229,634.

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Salary range for a Director of Group Sales

$174,397 to $229,634

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Director of Group Sales

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Job Openings for Director of Group Sales in Santa Fe, NM

What does a Director of Group Sales do?

Common responsibilities of a Director of Group Sales

Assure that sellers are actively engaging in these tools and pursing business from them.

November 11, 2022

Prepare, implement and compile data for the strategic sales plan, monthly reports, annual goals, sales budget, forecasts and other reports as directed/required.

December 12, 2022

Demonstrated ability to persuade indirect reports and peer group to support strategic direction for implementation of business plans.

January 02, 2023

Provide input to the creation of sales quotas, compensation plans and training programs that support group strategy.

February 05, 2023

Attend industry and client related functions and industry related memberships in order to keep current on business trends and to maintain close client contact.

March 17, 2023

Lead 8 regions and 100+ sales professionals in the Clinical Diagnostics group while inspiring exceptional financial performance and customer satisfaction.

March 25, 2023

Understand and be able to perform the duties of all team members (party host, bartender, cook, server, facility cleaner, redemption attendant, etc.

March 26, 2023

Review all tentative and definite agreements to ensure groups and hotel are set up for success and reflect all needs accurately.

April 24, 2023

Participate in the Daily Business Review Meeting for all sellers to approve rates and contractual terms to negotiate group rooms contracts within established parameters.

May 02, 2023

Assist in the planning, promoting, and coordinating of special events including but not limited to customer events, community events, socials, food and beverage promotions and media events.

May 05, 2023

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Director of Group Sales Salary By Experience Levels in Santa Fe, NM

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Director of Group Sales Salary By Level of Education in Santa Fe, NM

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Average Salary Range for Director of Group Sales in Santa Fe, NM

Average Base Salary

Core compensation

174397

229634

200159

Average Total Cash Compensation

Includes base and annual incentives

228182

328110

272877

What is the average salary for Director of Group Sales in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Director of Group Sales in Santa Fe, NM. The base salary for Director of Group Sales ranges from $174,397 to $229,634 with the average base salary of $200,159. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $228,182 to $328,110 with the average total cash compensation of $272,877.

View Average Salary for Director of Group Sales as table

	Average Salary	Average Salary Range
Base Salary	$200,159	$174,397 - $229,634
Bonus	$72,718	$53,785 - $98,476
Total Pay	$272,877	$228,182 - $328,110

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Director of Group Sales Salary Near Santa Fe, NM

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Santa Fe, NM
CITY, STATE Rio Rancho, NM	AVERAGE SALARY RANGE $172,957 - $227,738	COMPARE TO Santa Fe, NM
CITY, STATE Albuquerque, NM	AVERAGE SALARY RANGE $173,511 - $228,467	COMPARE TO Santa Fe, NM
CITY, STATE Farmington, NM	AVERAGE SALARY RANGE $171,186 - $225,405	COMPARE TO Santa Fe, NM
CITY, STATE Clovis, NM	AVERAGE SALARY RANGE $164,819 - $217,022	COMPARE TO Santa Fe, NM
CITY, STATE Roswell, NM	AVERAGE SALARY RANGE $161,848 - $213,110	COMPARE TO Santa Fe, NM
CITY, STATE Alamogordo, NM	AVERAGE SALARY RANGE $164,616 - $216,755	COMPARE TO Santa Fe, NM

See salaries for Director of Group Sales in locations close to Santa Fe, NM. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Santa Fe, New Mexico

Santa Fe (/ˌsæntəˈfeɪ/ or /ˈsæntəˌfeɪ/; Tewa: Oghá P'o'oge, Navajo: Yootó) is the capital of the U.S. state of New Mexico. It is the fourth-largest city in the state and the seat of Santa Fe County. This area was occupied for at least several thousand years by indigenous peoples who built villages several hundred years ago, on the current site of the city. It was known by the Tewa inhabitants as Ogha Po'oge ("White Shell Water Place"). The city of Santa Fe, founded by Spanish colonists in 1610, is the oldest state capital in the United States. Santa Fe (meaning "holy faith" in Spanish) had a p...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Director of Group Sales job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Santa Fe, NM that might be a good fit for the type of job and salary you are looking for.

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174397

229634

About Santa Fe, New Mexico Santa Fe (/ˌsæntəˈfeɪ/ or /ˈsæntəˌfeɪ/; Tewa: Oghá P'o'oge, Navajo: Yootó) is the capital of the U.S. state of New Mexico. It is the fourth-largest ci....More

Santa Fe, New Mexico area prices were up 2.5% from a year ago

Director of Group Sales Salary in popular cities: Albuquerque, Las Cruces, Rio Rancho

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