Search Marketing Analyst Salary in Lowell, MA

How much does a Search Marketing Analyst make in Lowell, MA?

As of April 01, 2025, the average annual salary for a Search Marketing Analyst in Lowell, MA is $110,284. Salary.com reports that pay typically ranges from $95,183 to $126,378, with most professionals earning between $81,434 and $141,032.

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Salary range for a Search Marketing Analyst

$95,183 to $126,378

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Search Marketing Analyst

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Job Openings for Search Marketing Analyst in Lowell, MA

What does a Search Marketing Analyst do?

Common responsibilities of a Search Marketing Analyst

Produces clear and concise strategic recommendations for Brand, IT, and EDM teams from information garnered in organic and local search audits, website traffic reports, keyword analysis, and via common industry tools.

December 15, 2022

Manage and maintain PPC spends for multiple clients to ensure each campaign meets the desired performance metrics.

January 13, 2023

Provide weekly reports on a portfolio of store accounts to senior leadership communicating overall progress, initiatives, and other high-level topic matters that management should be aware of.

February 27, 2023

Lead innovative search, programmatic and emerging media proposals which achieve client objectives.

March 13, 2023

Assist with running A/B test experiments on landing pages and text ads to produce the best conversion rates.

March 19, 2023

Understanding of Content Management System (CMS) - Adobe Experience Manager or other.

March 24, 2023

Execute with limited guidance and proactively take initiative to kick off work streams and projects.

March 26, 2023

Monitor and maintain 100+ microsites to ensure optimal performance for the channel along with managing the relationship with website vendors.

April 02, 2023

Demonstrated presentation skills, with the ability to present to key stakeholders.

April 19, 2023

Develop and manage key internal stakeholder/associate relationships, which requires calls and meetings.

May 06, 2023

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Search Marketing Analyst Salary By Experience Levels in Lowell, MA

How much should you be earning in Search Marketing Analyst in Lowell, MA based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Search Marketing Analyst Salary By Level of Education in Lowell, MA

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LEVEL OF EDUCATION

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Average Salary Range for Search Marketing Analyst in Lowell, MA

Average Base Salary

Core compensation

95183

126378

110284

Average Total Cash Compensation

Includes base and annual incentives

100106

135373

115260

What is the average salary for Search Marketing Analyst in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Search Marketing Analyst in Lowell, MA. The base salary for Search Marketing Analyst ranges from $95,183 to $126,378 with the average base salary of $110,284. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $100,106 to $135,373 with the average total cash compensation of $115,260.

View Average Salary for Search Marketing Analyst as table

	Average Salary	Average Salary Range
Base Salary	$110,284	$95,183 - $126,378
Bonus	$4,976	$4,924 - $8,995
Total Pay	$115,260	$100,106 - $135,373

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Search Marketing Analyst Salary Near Lowell, MA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Lowell, MA
CITY, STATE Medford, MA	AVERAGE SALARY RANGE $98,641 - $130,970	COMPARE TO Lowell, MA
CITY, STATE Methuen, MA	AVERAGE SALARY RANGE $93,688 - $124,394	COMPARE TO Lowell, MA
CITY, STATE Lawrence, MA	AVERAGE SALARY RANGE $93,688 - $124,394	COMPARE TO Lowell, MA
CITY, STATE Newton, MA	AVERAGE SALARY RANGE $98,641 - $130,970	COMPARE TO Lowell, MA
CITY, STATE Nashua, NH	AVERAGE SALARY RANGE $95,041 - $126,191	COMPARE TO Lowell, MA
CITY, STATE Salem, NH	AVERAGE SALARY RANGE $93,688 - $124,394	COMPARE TO Lowell, MA

See salaries for Search Marketing Analyst in locations close to Lowell, MA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Lowell, Massachusetts

Lowell is a city in the U.S. Commonwealth of Massachusetts. Located in Middlesex County, Lowell (along with Cambridge) was a county seat until Massachusetts disbanded county government in 1999. With an estimated population of 109,945 in 2014, it is the fourth-largest city in Massachusetts, and the second-largest in the Boston metropolitan statistical area. The city is also part of a smaller Massachusetts statistical area called Greater Lowell, as well as New England's Merrimack Valley region. Incorporated in 1826 to serve as a mill town, Lowell was named after Francis Cabot Lowell, a local fi...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Search Marketing Analyst job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Lowell, MA that might be a good fit for the type of job and salary you are looking for.

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95183

126378

About Lowell, Massachusetts Lowell is a city in the U.S. Commonwealth of Massachusetts. Located in Middlesex County, Lowell (along with Cambridge) was a county seat until Massach....More

Lowell, Massachusetts area prices were up 1.6% from a year ago

Search Marketing Analyst Salary in popular cities: Boston, Worcester, Springfield

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