Social Media Marketing Specialist Salary in Kansas City, KS

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How much does a Social Media Marketing Specialist make?

As of August 01, 2025, the average annual salary for a Social Media Marketing Specialist in Kansas City, KS is around $70,797, with an hourly rate of $34. The average salary ranges from $61,246 (10th percentile) to $89,842 (90th percentile), with the majority earning between $65,798 (25th percentile) and $80,766 (75th percentile). A Social Media Marketing Specialist's salary is shaped by several key factors, including experience level, specific skills, industry differences, company size, and so on. Below, we'll dive deeper into each of these factors to help you understand how they impact compensation.

View as table View as graph 25% $65,798 10% $61,246 90% $89,842 75% $80,766 $70,797 50%(Median) Didn’t find job title? Click

Social Media Marketing Specialist Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $80,766 $6,731 $1,553 $39
Average $70,797 $5,900 $1,361 $34
25th Percentile $65,798 $5,483 $1,265 $32
500+ Social Media Marketing Specialist job openings Go >

How much does a Social Media Marketing Specialist make by hour, week, month, and year?

Salary.com provides you with accurate and diversified Social Media Marketing Specialist salary data based on specialized databases to help you get a fairer salary. Click the switch button below to see more details about Social Media Marketing Specialist hourly pay, weekly pay, monthly pay and so on.

Last Updated on August 01, 2025

How does experience level affect a Social Media Marketing Specialist's Salary?

An entry-level Social Media Marketing Specialist with under 1 year experience makes about $68,525. With less than 2 years of experience, a mid-level Social Media Marketing Specialist makes around $68,665. After 2-4 years, the Social Media Marketing Specialist pay rises to about $70,797. Those senior Social Media Marketing Specialist with 5-8 years of experience earn roughly $74,902, and those Social Media Marketing Specialist having 8 years or more experience are expected to earn about $75,195 on average.

Levels Salary
Entry Level Social Media Marketing Specialist $68,525
Intermediate Level Social Media Marketing Specialist $68,665
Senior Level Social Media Marketing Specialist $70,797
Specialist Level Social Media Marketing Specialist $74,902
Expert Level Social Media Marketing Specialist $75,195
$68,525 0 yr
$68,665 < 2 yrs
$70,797 2-4 yrs
$74,902 5-8 yrs
$75,195 > 8 yrs
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Best-Paid Skills and Qualifications for Social Media Marketing Specialist

What skills does a Social Media Marketing Specialist need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

  1. Analysis: Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  2. Salesforce: Designing and maintaining a cloud-based software that provides customer relationship management (CRM) service for a better experience.
  3. Marketing Operations: Designing, executing, and optimizing systems, tools, and processes to ensure the smooth and efficient operations of marketing activities.
See More Skills
Skills Demand Percentage
Analysis 12.98%
Salesforce 1.76%
Marketing Operations 1.36%
What skills can make your compensation higher?
Mastering certain skills can make the compensation of a Social Media Marketing Specialist higher. Salary.com's Real-time Job Posting Salary Data provides you the latest highly compensated skills to help you get a higher pay. For example, if you master Consulting, you can get a 5% salary raise. If you are good at Marketing Analytics, your salary will increase by 5%. If you are expert in Marketing Operations, your salary will rise by 4%.
Skill Salary Salary % Increase
Consulting
$74,337
5%
Marketing Analytics
$74,337
5%
Marketing Operations
$73,629
4%
Integrity
$73,629
4%
Leadership
$73,629
4%
Collaboration
$72,921
3%

Job openings of Social Media Marketing Specialist

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Cost of Living In Kansas City, KS

Cost of Living in Kansas City, KS is
-0.1% Lower
than the National Average

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