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Media Planning & Strategy Supervisor Salary in the United States

How much does a Media Planning & Strategy Supervisor make in the United States?

As of August 01, 2026, the average salary for a Media Planning & Strategy Supervisor in the United States is $103,713 per year, which breaks down to an hourly rate of $50.

However, a Media Planning & Strategy Supervisor's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $122,225
  • Majority Range (25th-75th percentile): $95,603 to $113,403
  • Entry-Level (10th percentile): $88,219
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View as table View as graph 25% $95,603 10% $88,219 90% $122,225 75% $113,403 $103,713 50%(Median) Didn’t find job title? Click

Media Planning & Strategy Supervisor Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $113,403 $9,450 $2,181 $55
Average $103,713 $8,643 $1,994 $50
25th Percentile $95,603 $7,967 $1,839 $46
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Key Factors That Influence Media Planning & Strategy Supervisor Salaries

A Media Planning & Strategy Supervisor's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Media Planning & Strategy Supervisor Salaries?

Experience is a primary driver of a Media Planning & Strategy Supervisor's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Marketing Media Planning Specialist IV (7+ years): $115,361
  • Media Supervisor (7+ years): $101,844
  • Media Planning & Strategy Supervisor (7+ years): $103,700
  • Manager of Media Placement (7+ years): $114,180
  • Director of Media Senior Manager (7+ years): $154,671
Job Role Years of Experience Average Salary
Marketing Media Planning Specialist IV7+ years$115,361
Media Supervisor7+ years$101,844
Media Planning & Strategy Supervisor7+ years$103,700
Manager of Media Placement7+ years$114,180
Director of Media Senior Manager7+ years$154,671
$115,361 Marketing...
$101,844 Media Sup...
$103,700 Media Pla...
$114,180 Manager o...
$154,671 Director ...
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What Am I Worth?

How Do Media Planning & Strategy Supervisor Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Media Planning & Strategy Supervisors. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $114,833.
  • California: $114,403.
  • Massachusetts: $112,873.

Top Paying Cities for Media Planning & Strategy Supervisors

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $130,813
  • San Francisco: $129,383
  • Oakland: $126,653

Media Planning & Strategy Supervisor Salary by Company Size: Startups vs. Enterprise

Media Planning & Strategy Supervisor salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $116,101. While startup companies pay approximate $98,218.

Media Planning & Strategy Supervisor Salary by Company Size

Company Size Employees Average Salary
Startup1~50$98,218
Growth Stage51~500$103,878
Established501~5000$112,116
Enterprise5000+$116,101

Media Planning & Strategy Supervisor Salary by Industry: Top Paying Sectors

For Media Planning & Strategy Supervisor roles, the industry you choose can affect earning potential by as much as 60% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Financial Services sectors offer the strongest compensation, at 30% above the average. In contrast, Media Planning & Strategy Supervisor positions in Telecom or Retail & Wholesale typically offer lower base pay, as these industries often view Media Planning & Strategy Supervisor as a support function rather than a direct revenue driver.

The top paying industries for a Media Planning & Strategy Supervisor

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Software & Networking$134,827$65.030%
Financial Services$129,641$62.025%
Biotechnology$124,456$60.020%
Pharmaceuticals$124,456$60.020%
Healthcare$119,270$57.015%

Media Planning & Strategy Supervisor Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Media Planning & Strategy Supervisor's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026

Media Planning & Strategy Supervisor Salary Growth & Career Path

Promotions are the fastest way to increase your earnings. As a Media Planning & Strategy Supervisor, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Media Planning & Strategy Supervisor Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
Manager of Advertising and Brand $118,470 14%
Manager of Media Placement $114,200 10%

Salary Trends for Media Planning & Strategy Supervisor

Salaries for a Media Planning & Strategy Supervisor can change over time, reflecting shifts in market demand and the overall economy. The median salary from $87,058 in 2023 to around $87,058 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Media Planning & Strategy Supervisor salary trends, .

Average Annual Salary of Media Planning & Strategy Supervisor Over Time

2023
$???
2024
$87,058
2025
$???
2026
$???
2027
$???
Year Average Annual Salary
2023
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2024 $87,058
2025
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2026
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2027
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Most common benefits for Media Planning & Strategy Supervisor

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Media Planning & Strategy Supervisor

Here are companies hiring for Media Planning & Strategy Supervisor and their salaries, click below for more details.

Find Your Next Media Planning & Strategy Supervisor Job

Ready to take the next step in your career? Browse thousands of current Media Planning & Strategy Supervisor job openings on our job board. Use the search bar below to find your perfect match.

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FAQ about Media Planning & Strategy Supervisor

1. What industry pays the highest salary for Media Planning & Strategy Supervisor?

The Software & Networking industry offers the highest average compensation for Media Planning & Strategy Supervisor roles, with salaries approximately 30% above the market median.

2. What does a media planning Supervisor do?

A Media Planning & Strategy Supervisor oversees Media Planners and Senior Planners, guiding their daily tasks and fostering career development. They lead the development of plans for key accounts and support the team with high-volume requests. The salary for this role ranges from $94,053 to $127,873, with a midpoint of $107,503.

3. How much should I get paid as a Supervisor?

As a Media Planning & Strategy Supervisor, you can expect a salary range between $94,053 and $127,873, with a midpoint of $107,503. This reflects the competitive nature of the role and the expertise required in the field. Your compensation will depend on factors such as experience, location, and the specific demands of the position.

4. How do you negotiate a supervisor salary?

To negotiate a supervisor salary, start by assessing your skills and experience. Research the market average, which for a Media Planning & Strategy Supervisor ranges from $94,053 to $127,873. Prepare your talking points and schedule a discussion. Practice with a friend, maintain confidence, express gratitude, and aim for the higher end of your salary range.

5. Is media planning a stressful job?

Media planning can be a stressful job, often requiring over 50 hours a week to meet tight deadlines for client proposals. The pressure in the advertising industry is significant, but the financial rewards can be appealing, with salaries ranging from $94,053 to $127,873. The satisfaction of delivering successful campaigns can make the stress worthwhile.

6. What is a senior media strategist?

As a Senior Media Strategist, you'll create and execute digital and traditional advertising strategies for a diverse range of clients, including nonprofits, political groups, and major brands. The salary for this role typically ranges from $94,053 to $127,873, with a midpoint of $107,503, reflecting the expertise and impact of the position.

7. What does a media planner strategist do?

Media planners help brands find their voice, cultivate brand awareness, and inspire consumer loyalty. They engage in market research, campaign implementation, and post-campaign assessment. The salary for a Media Planning & Strategy Supervisor ranges from $94,053 to $127,873, with a midpoint of $107,503, reflecting the expertise and impact they bring to brand strategies.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

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