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Online Merchandiser I Salary in the United States

How much does an Online Merchandiser I make in the United States?

As of July 01, 2026, the average salary for an Online Merchandiser I in the United States is $42,853 per year, which breaks down to an hourly rate of $21.

However, an Online Merchandiser I's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $51,523
  • Majority Range (25th-75th percentile): $39,742 to $47,391
  • Entry-Level (10th percentile): $36,910
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View as table View as graph 25% $39,742 10% $36,910 90% $51,523 75% $47,391 $42,853 50%(Median) Didn’t find job title? Click

Online Merchandiser I Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $47,391 $3,949 $911 $23
Average $42,853 $3,571 $824 $21
25th Percentile $39,742 $3,312 $764 $19
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Key Factors That Influence Online Merchandiser I Salaries

An Online Merchandiser I's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Online Merchandiser Salaries?

Experience is a primary driver of an Online Merchandiser I's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Online Merchandiser I (0-2 years): $42,853
  • Online Merchandiser II (2-4 years): $68,979
  • Online Merchandiser III (4-7 years): $81,045
  • Online Merchandising Manager (7+ years): $106,772
Job Role Years of Experience Average Salary
Online Merchandiser I0-2 years$42,853
Online Merchandiser II2-4 years$68,979
Online Merchandiser III4-7 years$81,045
Online Merchandising Manager7+ years$106,772
$42,853 Online Me...
$68,979 Online Me...
$81,045 Online Me...
$106,772 Online Me...
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What Am I Worth?

Top Paying Cities for Online Merchandiser Is

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $54,050
  • San Francisco: $53,459
  • Oakland: $52,332

What Skills Can Increase an Online Merchandiser I's Salary?

Demanded Skills for the Role:

  • Analysis (Mentioned in 3.63% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  • HTML (Mentioned in 2.35% Job Postings): A computer language that used in creating, updating and maintaining text, graphics and links in a website.
  • Adobe (Mentioned in 1.5% Job Postings): A mixture of wet earth and grass made into bricks and dried in the sun, used to build houses. It originated from the oral form of Arabic al-tob, meaning "brick," It is the first materials used to create buildings in the 8th century B.C
See More Skills
Skills Demand Percentage
Analysis 3.63%
HTML 2.35%
Adobe 1.5%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on an Online Merchandiser I's salary.
  • Storytelling: Can increase your salary by up to 39%.
  • Business Acumen: Can increase your salary by up to 39%.
  • Prioritization: Can increase your salary by up to 22%.
Skill Salary Salary % Increase
Storytelling
$59,566
39%
Business Acumen
$59,566
39%
Prioritization
$52,281
22%
Partnering
$48,852
14%
Digital Content
$47,138
10%
Leadership
$46,710
9%
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Online Merchandiser I Salary by Company Size: Startups vs. Enterprise

Online Merchandiser I salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $47,931. While startup companies pay approximate $40,535.

Online Merchandiser I Salary by Company Size

Company Size Employees Average Salary
Startup1~50$40,535
Growth Stage51~500$42,872
Established501~5000$46,286
Enterprise5000+$47,931

Online Merchandiser I Salary by Industry: Top Paying Sectors

For Online Merchandiser I roles, the industry you choose can affect earning potential by as much as 45% (the gap between the highest and lowest paying industries). Data shows that the Construction and Insurance sectors offer the strongest compensation, at 25% above the average. In contrast, Online Merchandiser positions in Internet or Biotechnology typically offer lower base pay, as these industries often view Online Merchandiser I as a support function rather than a direct revenue driver.

The top paying industries for an Online Merchandiser I

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Construction$53,566$26.025%
Insurance$51,424$25.020%
Healthcare$49,281$24.015%
Business Services$47,138$23.010%
MFG Nondurable$47,138$23.010%

Online Merchandiser I Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Online Merchandiser I's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

Online Merchandiser I Salary Growth & Career Path

For an Online Merchandiser I, the most direct path to higher earnings is advancing to the Online Merchandiser II role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $68,979 - a projected growth of 61% over your current level.

Salary Trends for Online Merchandiser I

Salaries for an Online Merchandiser I can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $52,895 in 2023 to around $51,783 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Online Merchandiser I salary trends, .

Average Annual Salary of Online Merchandiser I Over Time

2022
$???
2023
$52,895
2024
$52,323
2025
$51,783
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $52,895
2024 $52,323
2025 $51,783
2026
View More
2027
View More

Most common benefits for Online Merchandiser I

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Online Merchandiser I

Here are companies hiring for Online Merchandiser I and their salaries, click below for more details.

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FAQ about Online Merchandiser I

1. Where can an Online Merchandiser I earn the most?

An Online Merchandiser I's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, an Online Merchandiser I earns the most in San Jose, CA, where the annual salary of an Online Merchandiser I is $54,050.

2. What is the highest pay for Online Merchandiser I?

The highest pay for Online Merchandiser I is $51,523.

3. What is the lowest pay for Online Merchandiser I?

The lowest pay for Online Merchandiser I is $36,910.

4. What are the responsibilities of Online Merchandiser I?

Supports effective digital merchandising programs and strategies by selecting and sourcing products focused on achieving marketing and sales goals. Ensures that online product catalogs are designed and maintained accurately on site. Maintains product descriptions, specifications, digital assets, and categorizations. Performs daily analysis of website performance, including product and category performance and visitor data. Coordinates with marketing to execute campaigns and seasonal merchandising with an appropriate mix of products. May participate in site testing and updates. Requires a bachelor's degree in marketing, merchandising, business or other related field. Typically reports to a supervisor or manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience.

5. What industry pays the highest salary for Online Merchandiser I?

The Construction industry offers the highest average compensation for Online Merchandiser I roles, with salaries approximately 25% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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