Know your market value with insights across roles — from individual contributors to executive pay and overall company compensation trends.
Access a suite of powerful calculators to make data-driven career decisions.
Automate pay cycles, manage job architectures, and ensure pay equity with AI-powered compensation platforms.
Access validated salary benchmarks, labor market trends, and minimum wage data to stay competitive.
Participate in and purchase industry-specific salary surveys to obtain the most accurate, peer-reported pay data.
As of August 01, 2026, the average salary for a General Manager Marketing in Minnesota is $127,274 per year, which breaks down to an hourly rate of $61.
However, a General Manager Marketing's salary can vary significantly. Here’s a look at the typical salary range:
Compensation Planning
Develop a Job Description
Pay Equity
2026 Compensation Trend
AI-Powered Talent
Smart Recruiting
General Manager Marketing Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $139,436 | $11,620 | $2,681 | $67 |
| Average | $127,274 | $10,606 | $2,448 | $61 |
| 25th Percentile | $115,931 | $9,661 | $2,229 | $56 |
General Mills - Minneapolis, MN
TOCA Football, Inc. - Burnsville, MN
Dairy Queen - Waconia, MN
Hotel Ivy, a Luxury Collection Hotel, Minneapolis - Minneapolis, MN
A General Manager Marketing's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a General Manager Marketing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Marketing... Level General Manager Marketing | $71,216 |
| Marketing... Level General Manager Marketing | $108,193 |
| General M... Level General Manager Marketing | $124,741 |
| Marketing... Level General Manager Marketing | $162,417 |
| Marketing... Level General Manager Marketing | $199,759 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract General Manager Marketings. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For General Manager Marketing roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, General Manager Marketing positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view General Manager Marketing as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Pharmaceuticals | $152,729 | $73.0 | 20% |
| Energy & Utilities | $146,365 | $70.0 | 15% |
| Financial Services | $146,365 | $70.0 | 15% |
| Internet | $146,365 | $70.0 | 15% |
| Software & Networking | $146,365 | $70.0 | 15% |
Understanding how a General Manager Marketing's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $139,436 | $11,620 | $2,681 | $67 |
| Average | $127,274 | $10,606 | $2,448 | $61 |
| 25th Percentile | $115,931 | $9,661 | $2,229 | $56 |
Ready to take the next step in your career? Browse thousands of current General Manager Marketing job openings on our job board. Use the search bar below to find your perfect match.
Riser Fitness, LLC
Minneapolis, MN
Riser Fitness, LLC | Minneapolis, MN
Job Description. Job Description. ABOUT US. Be a part of the growing boutique fitness industry and join our Studio Team. Interact directly with members and... more
3 Days Ago
Dairy Queen
Hinckley, MN
Dairy Queen | Hinckley, MN
Job Description. Job Description. Position Overview. The. Dairy Queen General Manager. is the ultimate leader of their store and has last line accountabili... more
3 Days Ago
Shopko Optical
Bemidji, MN
Shopko Optical | Bemidji, MN
Job Description. Job Description. $1,000 SIGN ON BONUS. Are you looking for an opportunity to provide great customer service and patient care and grow your... more
3 Days Ago
CAVA - Uptown
Minneapolis, MN
CAVA - Uptown | Minneapolis, MN
Job Description. Job Description. Company Profile. . At CAVA, we make it deliciously simple to eat well and feel good every day. We are guided by a Mediter... more
3 Days Ago
CAVA - Wayzata
Wayzata, MN
CAVA - Wayzata | Wayzata, MN
Job Description. Job Description. Company Profile. . At CAVA, we make it deliciously simple to eat well and feel good every day. We are guided by a Mediter... more
4 Days Ago
Taco Johns International, Inc.
Saint Paul, MN
Taco Johns International, Inc. | Saint Paul, MN
Job Description. Job Description. Restaurant General Manager. Taco John's International is looking for a full-time General Manager to lead a high-performin... more
5 Days Ago
Get a Salary Increase
Analyze the market and your qualifications to negotiate your salary with confidence.
Search Job Openings
Search thousands of open positions to find your next opportunity.
Adjust Employee Salary
Individualize employee pay based on unique job requirements and personal qualifications.
Price My Industry Jobs
Get the latest market price for benchmark jobs and jobs in your industry.
Use Salary.com's Cost of Living Calculator to find out what income you need to maintain your standard of living in a different city and how much more or less money you need to budget for basic expenses.
Explore Cost of Living CalculatorSalary.com experts will help you thrive your workplaces.
Salary.com provides salary survey data for thousands of industry Jobs.
Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Salary.com's CompAnalyst platform offers:
