How Much Does a Digital Marketing Data Analyst Make?

Updated March 01, 2025
As of March 01, 2025, the average annual pay of Digital Marketing Data Analyst in the United States is $77,441. While Salary.com is seeing that Digital Marketing Data Analyst salary in the US can go up to $92,882 or down to $62,139, but most earn between $69,431 and $85,524. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Digital Marketing Data Analyst
Digital Data Analyst
$107,913
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Per Year
Digital and E-commerce Marketing Analyst II
$79,400
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Digital and E-commerce Marketing Analyst I
$62,000
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Digital and E-commerce Marketing Analyst III
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Similar Job Salaries to Digital Marketing Data Analyst by Company

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Company average base salary in (usd) range
Hanson Dodge
Data Analyst - Digital Marketing
$99,066/yr
$84,800
$113,332
RANGE: $84,800 - $113,332
State Farm
Digital Marketing Data Analyst
$93,594/yr
$82,193
$104,994
RANGE: $82,193 - $104,994
Choreo
Digital Marketing Data Analyst
$92,733/yr
$81,438
$104,029
RANGE: $81,438 - $104,029
National Marrow Donor Program
Senior Digital Marketing Data Analyst
$101,106/yr
$89,471
$112,741
RANGE: $89,471 - $112,741
Be The Match
Senior Digital Marketing Data Analyst - Hybrid/Remote
$129,082/yr
$112,255
$145,909
RANGE: $112,255 - $145,909
National Marrow Donor Program
Senior Digital Marketing Data Analyst - Hybrid/Remote
$129,082/yr
$112,255
$145,909
RANGE: $112,255 - $145,909
BeTheMatch.org
Senior Digital Marketing Data Analyst - Hybrid/Remote
$119,030/yr
$104,114
$133,945
RANGE: $104,114 - $133,945
Jobsultant Solutions
Digital Marketing Data Analyst | Manager (Remote)
$120,405/yr
$103,066
$137,744
RANGE: $103,066 - $137,744
Shipt
Data Scientist- Digital Marketing
$110,460/yr
$98,029
$122,891
RANGE: $98,029 - $122,891
bankESB
Digital Marketing Data Specialist
$99,107/yr
$87,122
$111,093
RANGE: $87,122 - $111,093

Open Digital Marketing Data Analyst Jobs in the United States

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What Does a Digital Marketing Data Analyst Do?

Future professionals in this field must have a zeal for data-driven digital marketing, as well as other essential elements.
Updated December 22, 2021
Current methods of digital marketing utilize big data — massive collections of information from multiple sources.
Updated December 21, 2021
Digital Marketing analysts provide the strategy behind a marketing campaign, analyze the results, and relay results, successes/failures/surprises, and ultimately, the ROI to leadership (CMO for example).
Updated December 18, 2021
Marketing Data Analysts can carry out this cleaning process either manually or by using Automated Tools like.
Updated December 17, 2021
Discover the ins and outs of the field of digital marketing and kickstart your career on the right foot.
Updated December 16, 2021

Frequently Asked Questions About a Digital Marketing Data Analyst Salaries

What is the average of a Digital Marketing Data Analyst in the United States?

The Digital Marketing Data Analyst salary range is from $69,431 to $85,524, and the average Digital Marketing Data Analyst salary is $77,441/year in the United States. The Digital Marketing Data Analyst's salary will change in different locations.

Which location pays the highest Digital Marketing Data Analyst salary in the United States?

The Digital Marketing Data Analyst salary in San Jose, CA is $97,189 which is the highest in the US.

What kinds of reasons will influence the Digital Marketing Data Analyst's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Digital Marketing Data Analyst.

What is the growth rate of the Digital Marketing Data Analyst's salary?

If you are thinking of becoming a Digital Marketing Data Analyst or planning the next step in your career, find the detailed salary report of a Digital Marketing Data Analyst.

Recent Salary Report

Below are the most recent Digital Marketing Data Analyst salary reports. Employer name has been removed to protect anonymity.

$39 Hourly
A Digital Marketing Data Analyst in Casper, WY reported making $39 per hour
Casper, WY
3,000 - 7,6 employees
Part-Time
Company - Public
$84,356 Yearly
A Digital Marketing Data Analyst in Saint Louis, MO reported making $84,356 per year
Saint Louis, MO
200 - 6 employees
Full-Time
Company - Private
$89,806 Yearly
A Digital Marketing Data Analyst in Kingsport, TN reported making $89,806 per year
Kingsport, TN
6 - 1,000 employees
Full-Time
Company - Private
$39 Hourly
A Digital Marketing Data Analyst in Coconut Creek, FL reported making $39 per hour
Coconut Creek, FL
7,6 - 15,000 employees
Part-Time
Company - Public
$6,120 Monthly
A Digital Marketing Data Analyst in Haverhill, MA reported making $6,120 per month
Haverhill, MA
1,000 - 3,000 employees
Full-Time
Company - Public
$74,994 Yearly
A Digital Marketing Data Analyst in Palmdale, CA reported making $74,994 per year
Palmdale, CA
100 - 200 employees
Full-Time
Company - Private