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Digital and E-commerce Marketing Analyst I Salary in the United States

How much does a Digital and E-commerce Marketing Analyst I make in the United States?

As of August 01, 2026, the average salary for a Digital and E-commerce Marketing Analyst I in the United States is $56,400 per year, which breaks down to an hourly rate of $27.

However, a Digital and E-commerce Marketing Analyst I's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $71,301
  • Majority Range (25th-75th percentile): $49,700 to $64,200
  • Entry-Level (10th percentile): $43,600
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View as table View as graph 25% $49,700 10% $43,600 90% $71,301 75% $64,200 $56,400 50%(Median) Didn’t find job title? Click

Digital and E-commerce Marketing Analyst I Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $64,200 $5,350 $1,235 $31
Average $56,400 $4,700 $1,085 $27
25th Percentile $49,700 $4,142 $956 $24
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Key Factors That Influence Digital and E-commerce Marketing Analyst I Salaries

A Digital and E-commerce Marketing Analyst I's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Digital and E-commerce Marketing Analyst Salaries?

Experience is a primary driver of a Digital and E-commerce Marketing Analyst I's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Digital and E-commerce Marketing Analyst I (0-2 years): $56,326
  • Digital and E-commerce Marketing Analyst II (2-4 years): $74,518
  • Digital and E-commerce Marketing Analyst III (4-7 years): $88,349
  • Digital and E-commerce Marketing Supervisor (7+ years): $99,372
  • Digital and E-commerce Marketing Manager (7+ years): $114,475
Job Role Years of Experience Average Salary
Digital and E-commerce Marketing Analyst I0-2 years$56,326
Digital and E-commerce Marketing Analyst II2-4 years$74,518
Digital and E-commerce Marketing Analyst III4-7 years$88,349
Digital and E-commerce Marketing Supervisor7+ years$99,372
Digital and E-commerce Marketing Manager7+ years$114,475
$56,326 Digital a...
$74,518 Digital a...
$88,349 Digital a...
$99,372 Digital a...
$114,475 Digital a...
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What Am I Worth?

How Do Digital and E-commerce Marketing Analyst I Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital and E-commerce Marketing Analyst Is. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $62,400.
  • California: $62,200.
  • Massachusetts: $61,300.

Top Paying Cities for Digital and E-commerce Marketing Analyst Is

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $71,100
  • San Francisco: $70,300
  • Oakland: $68,800

Digital and E-commerce Marketing Analyst I Salary by Company Size: Startups vs. Enterprise

Digital and E-commerce Marketing Analyst I salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $63,137. While startup companies pay approximate $53,412.

Digital and E-commerce Marketing Analyst I Salary by Company Size

Company Size Employees Average Salary
Startup1~50$53,412
Growth Stage51~500$56,490
Established501~5000$60,970
Enterprise5000+$63,137

Digital and E-commerce Marketing Analyst I Salary by Industry: Top Paying Sectors

For Digital and E-commerce Marketing Analyst I roles, the industry you choose can affect earning potential by as much as 20% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 10% above the average. In contrast, Digital and E-commerce Marketing Analyst positions in Transportation or Telecom typically offer lower base pay, as these industries often view Digital and E-commerce Marketing Analyst I as a support function rather than a direct revenue driver.

The top paying industries for a Digital and E-commerce Marketing Analyst I

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Aerospace & Defense$62,040$30.010%
Biotechnology$62,040$30.010%
Chemicals$62,040$30.010%
Energy & Utilities$62,040$30.010%
Financial Services$62,040$30.010%

Digital and E-commerce Marketing Analyst I Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Digital and E-commerce Marketing Analyst I's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026

Digital and E-commerce Marketing Analyst I Salary Growth & Career Path

For a Digital and E-commerce Marketing Analyst I, the most direct path to higher earnings is advancing to the Digital and E-commerce Marketing Analyst II role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $74,600 - a projected growth of 32% over your current level.

Salary Trends for Digital and E-commerce Marketing Analyst I

Salaries for a Digital and E-commerce Marketing Analyst I can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $58,367 in 2023 to around $58,159 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Digital and E-commerce Marketing Analyst I salary trends, .

Average Annual Salary of Digital and E-commerce Marketing Analyst I Over Time

2022
$???
2023
$58,367
2024
$58,489
2025
$58,159
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $58,367
2024 $58,489
2025 $58,159
2026
View More
2027
View More

Most common benefits for Digital and E-commerce Marketing Analyst I

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Digital and E-commerce Marketing Analyst I

Here are companies hiring for Digital and E-commerce Marketing Analyst I and their salaries, click below for more details.

Find Your Next Digital and E-commerce Marketing Analyst I Job

Ready to take the next step in your career? Browse thousands of current Digital and E-commerce Marketing Analyst I job openings on our job board. Use the search bar below to find your perfect match.

United States
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    Columbus, OH

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    3 Days Ago

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    Columbus, OH

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    14 Days Ago

  • C.R. England

    Columbus, OH

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  • Confidential

    Columbus, OH

    Confidential | Columbus, OH

    Vice President, Credit Risk Strategy & Data Science. About the Company. High-growth SMB lender building the next generation of credit decisioning. Industry... more

    15 Days Ago

  • KreilKamp Trucking

    Columbus, OH

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    15 Days Ago

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    Columbus, OH

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    Private duty nursing (PDN) allows medically fragile patients to receive quality, skilled nursing care in the comfort of their home: a setting preferred by ... more

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FAQ about Digital and E-commerce Marketing Analyst I

1. What industry pays the highest salary for Digital and E-commerce Marketing Analyst I?

The Aerospace & Defense industry offers the highest average compensation for Digital and E-commerce Marketing Analyst I roles, with salaries approximately 10% above the market median.

2. What is the salary of a 2 year experience in digital marketing?

For a Digital and E-commerce Marketing Analyst with 2 years of experience, the salary typically ranges from INR 54,300 to INR 70,900, with a mid-point salary of INR 61,700. This reflects the growing demand for skilled professionals in the digital marketing field.

3. Is digital marketing a well paid job?

Digital marketing can be a well-paid job. As a Digital and E-commerce Marketing Analyst, salaries typically range from £54,300 to £70,900, with a mid-salary of £61,700. This reflects the growing demand for skilled professionals in the field, offering competitive compensation for those with the right expertise and experience.

4. How much does a marketing analyst earn in the USA?

In the USA, a Digital and E-commerce Marketing Analyst typically earns between $54,300 and $70,900 annually. The average salary is around $61,700, translating to a monthly pay of approximately $5,142. This range reflects the varying levels of experience and expertise in the field.

5. What is the highest paying skill in digital marketing?

In 2024, the highest paying skills in digital marketing include Search Engine Optimization (SEO), Content Marketing, Social Media Marketing, Pay-Per-Click (PPC) Advertising, Email Marketing, Data Analytics, and Conversion Rate Optimization (CRO). Salaries for Digital and E-commerce Marketing Analysts range from $54,300 to $70,900, with a median of $61,700, reflecting the demand for these skills.

6. Is digital marketing worth it in 2024?

Digital marketing remains a valuable investment in 2024, offering skills to thrive in a dynamic industry. With a salary range for Digital and E-commerce Marketing Analysts between $54,300 and $70,900, the potential for a rewarding career is significant. Mastering current tools and strategies will position you for success in this evolving field.

7. Do you need a degree to work in eCommerce?

While a bachelor's degree is often preferred for eCommerce positions, some employers may accept relevant experience or certifications. A master's degree in business or marketing can enhance your prospects. Salaries for Digital and E-commerce Marketing Analysts typically range from $54,300 to $70,900, with a median salary of $61,700, making it a lucrative field.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

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