How Much Does a Marketing Analytics Make in Madison, WI?

Updated March 01, 2025
As of March 01, 2025, the average annual pay of Marketing Analytics in Madison, WI is $74,711. While Salary.com is seeing that Marketing Analytics salary in Madison, WI can go up to $88,852 or down to $59,905, but most earn between $66,961 and $82,113. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Marketing Analytics
Director, Marketing Analytics
$190,564
Madison, WI
Per Year
Marketing Analytics Lead
$115,889
Madison, WI
Per Year
Marketing Analytics Manager
$124,140
Madison, WI
Per Year
Director Of Marketing Analytics
$187,308
Madison, WI
Per Year
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Similar Job Salaries to Marketing Analytics by Company

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Company average base salary in (usd) range
Schneider
Marketing Analytics Team Leader
$149,160/yr
$128,138
$170,182
RANGE: $128,138 - $170,182
Baird
Marketing Analytics & Insights Specialist
$107,674/yr
$92,583
$122,765
RANGE: $92,583 - $122,765
Zurn Elkay
Marketing Analytics Intern
$81,988/yr
$72,967
$91,010
RANGE: $72,967 - $91,010
Kohl's
Senior Marketing Analytics Analyst
$108,657/yr
$93,152
$124,162
RANGE: $93,152 - $124,162
KOHLS
Senior Marketing Analytics Analyst
$121,180/yr
$103,745
$138,616
RANGE: $103,745 - $138,616
Culver Franchising System, LLC Job Opportunities
Senior Business Analytics Manager - Marketing Intelligence
$176,396/yr
$151,791
$201,002
RANGE: $151,791 - $201,002
American Family Mutual Insurance Company
Customer Analytics & Marketing Measurement Director (Primarily Office)
$160,460/yr
$138,021
$182,899
RANGE: $138,021 - $182,899
Mediabistro
Manager, Analytics (Marketing Analytics)
$157,841/yr
$137,084
$178,597
RANGE: $137,084 - $178,597
VaynerMedia
Director, Analytics (Marketing Analytics)
$230,778/yr
$190,911
$270,646
RANGE: $190,911 - $270,646
Vayner Media
Manager, Analytics (Marketing Analytics)
$152,714/yr
$132,478
$172,949
RANGE: $132,478 - $172,949

Open Marketing Analytics Jobs in Madison, WI

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What Does a Marketing Analytics Do?

Market research is often within the domain of marketing analytics and it can help marketers understand the competition better and adjust their strategy accordingly.
Updated November 15, 2021
By more effectively managing leads and being able to tie those leads to sales – which is known as closed-loop marketing analytics – you can see which specific marketing initiatives are contributing to your bottom line.
Updated November 10, 2021
As marketing teams seek to conduct quality analysis that lead to more engaging, profitable campaigns, they must focus on employing analytics managers who can:.
Updated November 05, 2021
To get the most benefit from marketing analytics, you need an analytic assortment that is balanced – that is, one that combines techniques for:.
Updated October 20, 2021
Another important function of marketing analytics is calculating monetary gain that can be attributed to specific marketing channels or campaigns.
Updated December 22, 2021

Frequently Asked Questions About a Marketing Analytics Salaries

What is the average of a Marketing Analytics in Madison, WI?

The Marketing Analytics salary range is from $66,961 to $82,113, and the average Marketing Analytics salary is $74,711/year in Madison, WI. The Marketing Analytics's salary will change in different locations.

Which location pays the highest Marketing Analytics salary in the United States?

The Marketing Analytics salary in San Jose, CA is $95,191 which is the highest in the US.

What kinds of reasons will influence the Marketing Analytics's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Marketing Analytics.

What is the growth rate of the Marketing Analytics's salary?

If you are thinking of becoming a Marketing Analytics or planning the next step in your career, find the detailed salary report of a Marketing Analytics.