How Much Does a Sales Lead Make in Richmond, VA?

Updated April 01, 2025
As of April 01, 2025, the average annual pay of Sales Lead in Richmond, VA is $99,303. While Salary.com is seeing that Sales Lead salary in Richmond, VA can go up to $132,616 or down to $62,011, but most earn between $79,783 and $116,741. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Sales Lead
Sales Lead Generator
$156,031
Richmond, VA
Per Year
Lead Sales Engineer
$145,265
Richmond, VA
Per Year
Technical Sales Lead
$127,921
Richmond, VA
Per Year
Sales Enablement Lead
$99,303
Richmond, VA
Per Year
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Similar Job Salaries to Sales Lead by Company

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Company average base salary in (usd) range
Knitwell Group
Sales Lead
$101,942/yr
$90,445
$113,439
RANGE: $90,445 - $113,439
$89,089/yr
$78,897
$99,281
RANGE: $78,897 - $99,281
Jobot
Sales Lead
$87,541/yr
$77,944
$97,137
RANGE: $77,944 - $97,137
The Vitamin Shoppe
Sales Lead
$80,609/yr
$71,745
$89,473
RANGE: $71,745 - $89,473
$94,126/yr
$84,307
$103,944
RANGE: $84,307 - $103,944
Dick's Sporting Goods
Retail Sales Lead Golf
$52,134/yr
$46,410
$57,857
RANGE: $46,410 - $57,857
J. Jill
Part-time Sales Lead
$87,541/yr
$77,944
$97,137
RANGE: $77,944 - $97,137
LaserAway
Lead Luxury Sales Representative
$118,115/yr
$105,148
$131,081
RANGE: $105,148 - $131,081

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What Does a Sales Lead Do?

Sales leads can also be the data that identifies someone as a potential buyer of a service or product.
Updated November 25, 2021
Depending on the size of your sales team and how many leads you have in your funnel, you may decide to pursue a conversation with warm leads, MQLs or SQLs.
Updated November 01, 2021
Ideally your sales funnel has familiarized leads with your offerings and "warmed them up" to a purchase decision.
Updated December 19, 2021
The marketing department can continue to nurture this lead with quality content or encourage someone on the sales team to reach out and determine if the MQL is really a good fit as a customer.
Updated December 19, 2021
Companies may automate the process of sales lead management, scoring and nurturing through customer relationship management (.
Updated December 16, 2021

Frequently Asked Questions About a Sales Lead Salaries

What is the average of a Sales Lead in Richmond, VA?

The Sales Lead salary range is from $79,783 to $116,741, and the average Sales Lead salary is $99,303/year in Richmond, VA. The Sales Lead's salary will change in different locations.

Which location pays the highest Sales Lead salary in the United States?

The Sales Lead salary in San Jose, CA is $128,700 which is the highest in the US.

What kinds of reasons will influence the Sales Lead's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Sales Lead.

What is the growth rate of the Sales Lead's salary?

If you are thinking of becoming a Sales Lead or planning the next step in your career, find the detailed salary report of a Sales Lead.