Market Research Data Analyst Salary in the United States

Demanded Skills for the Role:

• Analysis (Mentioned in 15.98% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
• Forecasting (Mentioned in 1.86% Job Postings): Forecasting is the process of making predictions of the future based on past and present data and most commonly by analysis of trends. A commonplace example might be estimation of some variable of interest at some specified future date. Prediction is a similar, but more general term. Both might refer to formal statistical methods employing time series, cross-sectional or longitudinal data, or alternatively to less formal judgmental methods. Usage can differ between areas of application: for example, in hydrology the terms "forecast" and "forecasting" are sometimes reserved for estimates of values at certain specific future times, while the term "prediction" is used for more general estimates, such as the number of times floods will occur over a long period. Risk and uncertainty are central to forecasting and prediction; it is generally considered good practice to indicate the degree of uncertainty attaching to forecasts. In any case, the data must be up to date in order for the forecast to be as accurate as possible. In some cases the data used to predict the variable of interest is itself forecasted.
• Pricing (Mentioned in 1.41% Job Postings): Pricing is a process of fixing the value that a manufacturer will receive in the exchange of services and goods.