What Salary

As of August 2026, the average hourly salary for employees at What in the United States is $47. This translates to an approximate annual wage of $98,360. Salaries at What typically range from $42 to $54 hourly, reflecting the diverse roles and experience levels within the company.

How Much Does What Pay for Different Roles?

Explore detailed salary information for specific jobs at What. Based on our data, the highest paying job is the Consultant, with an hourly wage of $50. The table below outlines the hourly wage ranges for most popular roles within the company.
How accurate does the salary look to you?

Current Job Openings at What

Ready for your next career move? Explore current job openings at What. Use the search tool below to find available positions by title and location and apply directly to start your career.

Is What’s Pay Competitive? Salary Benchmarking Analysis

How does What's compensation stack up against the industry and its key competitors? Our salary benchmarking analysis provides a clear comparison. The chart below visualizes this comparison alongside select peer companies.
Competitor / Benchmark Avg. Salary Variance Primary Market Influence Factor & Explanation
Out $54
+13.5%
Reflects a supply-demand imbalance for the specific talent Out targets.
Sansui Software $48
+0.7%
Indicates identical technical requirements and experience levels between the two firms.
TDTHomes $43
-8.7%
Normalized for lower cost-of-living zones where TDTHomes primarily operates.
Community Impact Newspaper Co $47
-0.7%
Aligns perfectly with prevailing regional benchmarks for this specific job family.
Media Industry $61
+27.6%
Pay variances are driven by organizational scale, specialized skill requirements, or geographic cost-of-living factors.
Need More Granular Data? The analysis above provides a high-level market overview. To benchmark specific job codes, adjust for real-time cost-of-living changes, or access verified HR-reported datasets, upgrade to Salary.com for Business. Precision matters when building your compensation strategy.

Employee Reviews: Working at What

Considering a career at What? Explore authentic employee reviews to learn about the work environment, career growth opportunities, pay transparency and benefits. These first-hand insights can help you set realistic compensation expectations and make informed career decisions.
Leadership is approachable and transparent, encouraging open communication across departments. That makes the creative process faster and more refined. Management maintains an open-door policy and values staff input at all levels. Regular recognition programs help maintain high morale and encourage continuous improvement. The team encourages bold storytelling and experimentation.
These valuable opportunities to connect outside of typical work tasks contribute significantly to a friendly, cohesive, and more collaborative overall company culture, which I truly enjoy. The tradeoff is that there is flexibility in tone or creative direction. Workflows are well-established, but creative detours are always welcome. I’ve gained new skills, industry insight, and meaningful relatio...
Work here offers job stability and average benefits, but communication across departments can be fragmented, affecting collaboration. I’ve had the chance to take on diverse projects that pushed my skills and confidence. The workplace culture is inclusive and supportive, making it a great environment to thrive in media. Feedback is consistent, and everyone is encouraged to speak up and contribute i...

What Overview

Website
www.what.com
Founded In
1977
Employees
100 - 200 employees
Industry
Media
Headquarter Location
Revenue
$10 Million - $50 Million
Phone Number
-
Social Media
About What
What is a company that operates in the Construction industry. It employs 101-250 people and has $10M-$25M of revenue. The company is headquartered in the United States.

What Benefits Does What Offer Beyond Salary?

A competitive compensation package is more than just a salary. What offers a comprehensive benefits package designed to support your health, financial future, and overall well-being. Below are the most common key benefits:
Social Security
401(K)
Disability
Healthcare
Pension
Time Off (days)
Work at What?
Share your experience
How Much Should You Be Earning?

Get an estimated calculation of how much you should be earning and insight into your career options.

illustration

FAQs of What

1. How much does a What employee make?

What pays its employees an average of $47 per hour. The average salary at What range from $42 to $54 per hour. It's important to remember that these are overall averages, actual salaries vary significantly based on specific job titles, years of experience, skills, and location.

2. Which similar company tend to pay more or less than What?

The salary at What is lesser than the similar company. The average annual salary at What is $98,360, or an hourly wage of $47, in comparison to Out which pays $111,672 per year or $54 per hour.

3. Do employees with advanced degrees (Master's, PhD) earn more at What?

In many roles at What, particularly those requiring specialized knowledge or research capabilities (e.g., certain engineering, scientific, or financial roles), an advanced degree like a Master's or PhD can lead to a higher starting salary and faster career progression, thus higher earnings. However, for some roles, direct experience and skills might be valued as much or more than an advanced degree. The impact varies by field and specific job requirements.

4. What kind of benefits does What typically offer employees?

What generally offers a range of employee benefits designed to support their workforce's health, financial well-being, and work-life balance. Comprehensive health insurance (medical, dental, vision), a 401(k) retirement savings plan (often with a company match), paid time off (PTO), and potentially disability and life insurance are included. For a more detailed list of benefits, please see our "Employee Benefits at What" section on this page.