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Hourly Wage for Market Research Analyst II Salary in the United States

What is the highest and lowest hourly pay for Market Research Analyst II?

As of March 01, 2026, the average hourly rate for a Market Research Analyst II in the United States is $35, which translates to an annual salary of about $72,714.

However, the hourly wage can vary significantly based on several factors. Here’s a detailed look at the typical pay range per hour:

  • Top Earners (90th percentile): $37 per hour
  • Majority Range (25th-75th percentile): $33 to $36 per hour
  • Entry-Level (10th percentile): $31 per hour
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View as table View as graph 25% $33 10% $31 90% $37 75% $36 $35 50%(Median) Didn’t find job title? Click

Market Research Analyst II Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $74,654 $6,221 $1,436 $36
Average $72,714 $6,060 $1,398 $35
25th Percentile $68,639 $5,720 $1,320 $33
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Key Factors That Influence Market Research Analyst II Salaries

A Market Research Analyst II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Market Research Analyst Salaries?

Experience is a primary driver of a Market Research Analyst II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Market Research Analyst I (0-2 years): $61,097
  • Market Research Analyst II (2-4 years): $72,714
  • Market Research Analyst III (4-7 years): $101,606
  • Market Research Analyst IV (7+ years): $134,261
  • Market Research Supervisor (7+ years): $107,724
Job Role Years of Experience Average Salary
Market Research Analyst I0-2 years$61,097
Market Research Analyst II2-4 years$72,714
Market Research Analyst III4-7 years$101,606
Market Research Analyst IV7+ years$134,261
Market Research Supervisor7+ years$107,724
$61,097 Market Re...
$72,714 Market Re...
$101,606 Market Re...
$134,261 Market Re...
$107,724 Market Re...
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What Am I Worth?

Top Paying Cities for Market Research Analyst IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $91,714
  • San Francisco: $90,813
  • Oakland: $88,798

What Skills Can Increase a Market Research Analyst II's Salary?

Demanded Skills for the Role:

  • Analysis (Mentioned in 10.62% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  • Microsoft Office (Mentioned in 2.14% Job Postings): Microsoft Office is a suite of desktop productivity applications that is designed by Microsoft for business use. You can create documents containing text and images, work with data in spreadsheets and databases, create presentations and posters.
  • Qualitative Research (Mentioned in 1.22% Job Postings): Collecting and analyzing non-numerical data to understand the behavior and perception of customers and identify opportunities for new product development.
See More Skills
Skills Demand Percentage
Analysis 10.62%
Microsoft Office 2.14%
Qualitative Research 1.22%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Market Research Analyst II's salary.
  • Consultancy: Can increase your salary by up to 12%.
  • Market Risk: Can increase your salary by up to 11%.
  • Insight: Can increase your salary by up to 7%.
Skill Salary Salary % Increase
Consultancy
 $81,440
12%
Market Risk
 $80,713
11%
Insight
 $77,804
7%
Business Development
 $77,804
7%
Qualitative Research
 $77,077
6%
Collaboration
 $77,077
6%
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How Education impacts a Market Research Analyst II's Salary?

Your level of education can impact your salary potential. While many Market Research Analyst IIs enter the field with a Bachelor's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Market Research Analyst II with a Bachelor's Degree is between $76,432 and $81,426).

Market Research Analyst II Salaries by Degree Level

Typical Education for Market Research Analyst II
Degree Level % of user with this level of education
No Diploma 0.2%
High School 1.3%
Associates 1.1%
Bachelors 47.7%
Masters 45.2%
Doctorate 4.5%
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Market Research Analyst II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Market Research Analyst II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on March 01, 2026
$68,639
Average $72,714/year
$74,654
$5,720
Average $6,060/month
$6,221
$1,320
Average $1,398/week
$1,436
$33
Average $35/hour
$36
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $74,654 $6,221 $1,436 $36
Average $72,714 $6,060 $1,398 $35
25th Percentile $68,639 $5,720 $1,320 $33

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Most common benefits for Market Research Analyst II

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FAQ about Market Research Analyst II

1. What are the responsibilities of Market Research Analyst II?

Collects and analyzes data to evaluate existing and potential product/service markets. Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales. Typically requires a bachelor's degree. Typically reports to a manager. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. Typically requires 2 to 4 years of related experience.

2. What are the skills of Market Research Analyst II

Specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

1.)

Analysis: Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.

2.)

Microsoft Office: Microsoft Office is a suite of desktop productivity applications that is designed by Microsoft for business use. You can create documents containing text and images, work with data in spreadsheets and databases, create presentations and posters.

3.)

Qualitative Research: Collecting and analyzing non-numerical data to understand the behavior and perception of customers and identify opportunities for new product development.

Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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