What are the main factors that influence a Lead Analyst, Marketing Analytics's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

What industry pays the highest salary for Lead Analyst, Marketing Analytics?

The Pharmaceuticals industry offers the highest average compensation for Lead Analyst, Marketing Analytics roles, with salaries approximately 20% above the market median.

How does experience change A Lead Analyst, Marketing Analytics's salary?

A Lead Analyst, Marketing Analytics's salary grows with experience: a Marketing Supervisor (0-3 years)earns $75,256, a Marketing Senior Supervisor (3-5 years)earns $114,329, a Lead Analyst, Marketing Analytics (5+ years)earns $131,816, a Marketing Senior Manager (5+ years)earns $171,630, a Marketing Director (5+ years)earns $211,090,

What are the highest paying states for a Lead Analyst, Marketing Analytics?

Lead Analyst, Marketing Analytics salary varies significantly by state. The top 3 highest paying states for Lead Analyst, Marketing Analytics roles are District of Columbia $132,709, California $132,206, Massachusetts $130,444. These tech hubs typically pay 10-15% above the national average.

How much do different types of Lead Analyst, Marketing Analytics roles make?

Salaries for Lead Analyst, Marketing Analytics level roles vary by specialization: Marketing Analytics Analyst: $160,218; Marketing Data Analyst IV: $126,710; Data Analytics Analyst IV: $123,100; Digital Metrics/Analytics Marketing Analyst V: $119,760; Digital Marketing Analyst IV: $119,758.

Lead Analyst, Marketing Analytics Salary in District of Columbia

How much does a Lead Analyst, Marketing Analytics make in District of Columbia?

As of August 01, 2026, the average salary for a Lead Analyst, Marketing Analytics in District of Columbia is $132,709 per year, which breaks down to an hourly rate of $64.

However, a Lead Analyst, Marketing Analytics's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $155,896
Majority Range (25th-75th percentile): $120,226 to $144,846
Entry-Level (10th percentile): $108,862

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Lead Analyst, Marketing Analytics Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$144,846	$12,071	$2,786	$70
Average	$132,709	$11,059	$2,552	$64
25th Percentile	$120,226	$10,019	$2,312	$58

You may get higher pay by adjusting the following factors:

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Key Factors That Influence Lead Analyst, Marketing Analytics Salaries

A Lead Analyst, Marketing Analytics's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Lead Analyst, Marketing Analytics Salaries?

Experience is a primary driver of a Lead Analyst, Marketing Analytics's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:

Entry-Level (less than 1 year): $75,256
Early Career (1-2 years): $114,329
Mid-Level (2-4 years): $131,816
Senior-Level (5-8 years): $171,630
Expert (over 8 years): $211,090

Levels	Salary
Marketing... Level Lead Analyst, Marketing Analytics	$75,256
Marketing... Level Lead Analyst, Marketing Analytics	$114,329
Lead Anal... Level Lead Analyst, Marketing Analytics	$131,816
Marketing... Level Lead Analyst, Marketing Analytics	$171,630
Marketing... Level Lead Analyst, Marketing Analytics	$211,090

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How Do Lead Analyst, Marketing Analytics Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Lead Analyst, Marketing Analytics. For example, consider the average annual salaries in these key locations:

District of Columbia: $132,709.
California: $132,206.
Massachusetts: $130,444.

District of Columbia $132,709 California $132,206 Massachusetts $130,444 Washington $129,964 New Jersey $129,916 Alaska $129,748 Connecticut $128,094 New York $127,423

Hawaii $125,278 Rhode Island $124,271 Maryland $123,588 Minnesota $122,653 Colorado $122,293 Illinois $122,173 Oregon $121,718 Delaware $121,382

New Hampshire $121,171 Virginia $120,699 Pennsylvania $119,321 Nevada $118,625 North Dakota $118,398 Michigan $118,038 Wisconsin $117,906 Vermont $117,643

Texas $116,911 Maine $116,864 Arizona $116,792 Ohio $116,708 Georgia $115,605 Indiana $115,054 Wyoming $114,946 Utah $114,778

Iowa $114,706 Kansas $114,131 Louisiana $113,963 North Carolina $113,903 Missouri $113,879 Florida $113,412 Montana $113,160 Nebraska $112,920

Kentucky $112,788 South Carolina $112,309 Tennessee $112,009 Idaho $111,889 New Mexico $111,014 Oklahoma $110,823 Alabama $110,115 South Dakota $108,929

Arkansas $108,282 West Virginia $107,934 Mississippi $106,891

Top Paying Cities for Lead Analyst, Marketing Analytics

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

Parcel Return Service: $131,989
Washington: $131,990
Naval Anacost Annex: $131,984

Parcel Return Service, DC $131,989 Washington, DC $131,990 Naval Anacost Annex, DC $131,984 Washington Navy Yard, DC $131,989

Lead Analyst, Marketing Analytics Salary by Industry: Top Paying Sectors

For Lead Analyst, Marketing Analytics roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, Lead Analyst, Marketing Analytics positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Lead Analyst, Marketing Analytics as a support function rather than a direct revenue driver.

The top paying industries for a Lead Analyst, Marketing Analytics

Industry Sector	Average Annual Salary	Average Hourly Rate	Pay vs.Avg
Pharmaceuticals	$159,251	$77.0	20%
Energy & Utilities	$152,615	$73.0	15%
Financial Services	$152,615	$73.0	15%
Internet	$152,615	$73.0	15%
Software & Networking	$152,615	$73.0	15%

Lead Analyst, Marketing Analytics Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Lead Analyst, Marketing Analytics's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026

$120,226

Average $132,709/year

$144,846

$10,019

Average $11,059/month

$12,071

$2,312

Average $2,552/week

$2,786

$58

Average $64/hour

$70

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$144,846	$12,071	$2,786	$70
Average	$132,709	$11,059	$2,552	$64
25th Percentile	$120,226	$10,019	$2,312	$58

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