B2B Outside Sales Salary in the United States

How much does a B2B Outside Sales make in the United States?

As of July 01, 2026, the average salary for a B2B Outside Sales in the United States is $60,252 per year, which breaks down to an hourly rate of $29.

However, a B2B Outside Sales's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $76,732
  • Majority Range (25th-75th percentile): $51,106 to $68,879
  • Entry-Level (10th percentile): $42,779
Compensation Planning
Develop a Job Description
Pay Equity
2026 Compensation Trend
AI-Powered Talent
AI Onboarding
View as table View as graph 25% $51,106 10% $42,779 90% $76,732 75% $68,879 $60,252 50%(Median) Didn’t find job title? Click

B2B Outside Sales Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $68,879 $5,740 $1,325 $33
Average $60,252 $5,021 $1,159 $29
25th Percentile $51,106 $4,259 $983 $25
Check out B2B Outside Sales Job Openings in the United States
Outside Sales Representative

Erie Home - Toledo, OH

Residential Outside Sales Representative

UniFirst - Northwood, OH

Residential Outside Sales Representative

UniFirst - Independence, OH

Residential Outside Sales Representative

UniFirst - Blacklick, OH

Search More B2B Outside Sales Jobs in the United States

Key Factors That Influence B2B Outside Sales Salaries

A B2B Outside Sales's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects B2B Outside Sales Salaries?

Experience is a primary driver of a B2B Outside Sales's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $59,618
  • Early Career (1-2 years): $75,808
  • Mid-Level (2-4 years): $97,098
  • Senior-Level (5-8 years): $128,098
  • Expert (over 8 years): $143,764
Levels Salary
B2B Outsi... Level B2B Outside Sales$59,618
Sales Rep... Level B2B Outside Sales$75,808
Sales Rep... Level B2B Outside Sales$97,098
Sales Rep... Level B2B Outside Sales$128,098
Sales Rep... Level B2B Outside Sales$143,764
$59,618 0 yr
$75,808 < 2 yrs
$97,098 2-4 yrs
$128,098 5-8 yrs
$143,764 > 8 yrs
View as Table
View as Graph

What Am I Worth?

How Do B2B Outside Sales Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract B2B Outside Sales. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $66,711.
  • California: $66,458.
  • Massachusetts: $65,572.

Top Paying Cities for B2B Outside Sales

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $75,996
  • San Francisco: $75,164
  • Oakland: $73,580

What Skills Can Increase a B2B Outside Sales's Salary?

Demanded Skills for the Role:

  • Customer Service (Mentioned in 10.23% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
  • Inside Sales (Mentioned in 1.74% Job Postings): Selling products or services remotely via phone, email, and other digital channels.
  • Work Ethic (Mentioned in 1.48% Job Postings): A belief that work and diligence have a moral benefit and an inherent ability, virtue or value to strengthen character and individual abilities. A set of values centered on importance of work and manifested by determination or desire to work hard.
See More Skills
Skills Demand Percentage
Customer Service 10.23%
Inside Sales 1.74%
Work Ethic 1.48%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a B2B Outside Sales's salary.
  • Sales Development: Can increase your salary by up to 14%.
  • Prioritization: Can increase your salary by up to 12%.
  • Sales and Marketing: Can increase your salary by up to 11%.
Skill Salary Salary % Increase
Sales Development
$68,688
14%
Prioritization
$67,482
12%
Sales and Marketing
$66,880
11%
Insurance Sales
$66,880
11%
Sales Training
$66,880
11%
Salesforce
$66,277
10%
Get Latest Data

B2B Outside Sales Salary by Industry: Top Paying Sectors

For B2B Outside Sales roles, the industry you choose can affect earning potential by as much as 60% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Aerospace & Defense sectors offer the strongest compensation, at 30% above the average. In contrast, B2B Outside Sales positions in Transportation or Retail & Wholesale typically offer lower base pay, as these industries often view B2B Outside Sales as a support function rather than a direct revenue driver.

The top paying industries for a B2B Outside Sales

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Software & Networking$78,328$38.030%
Aerospace & Defense$72,303$35.020%
Biotechnology$66,277$32.010%

How Education impacts a B2B Outside Sales's Salary?

Your level of education can impact your salary potential. While many B2B Outside Sales enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a B2B Outside Sales with a Associate's Degree is between $59,706 and $65,178).

B2B Outside Sales Salaries by Degree Level

Typical Education for B2B Outside Sales
Degree Level % of user with this level of education
No Diploma 0.9%
High School 17.0%
Associates 9.7%
Bachelors 63.4%
Masters 8.8%
Doctorate 0.3%
view as graph

B2B Outside Sales Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a B2B Outside Sales's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

Salary Trends for B2B Outside Sales

Salaries for a B2B Outside Sales can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $59,562 in 2023 to around $58,870 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of B2B Outside Sales salary trends, .

Average Annual Salary of B2B Outside Sales Over Time

2022
$???
2023
$59,562
2024
$59,141
2025
$58,870
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $59,562
2024 $59,141
2025 $58,870
2026
View More
2027
View More

Most common benefits for B2B Outside Sales

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
For Employers

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.

Compensation Planning

Common company salaries for B2B Outside Sales

Here are companies hiring for B2B Outside Sales and their salaries, click below for more details.

Find Your Next B2B Outside Sales Job

Ready to take the next step in your career? Browse thousands of current B2B Outside Sales job openings on our job board. Use the search bar below to find your perfect match.

United States
For Employees

Get a Salary Increase

Analyze the market and your qualifications to negotiate your salary with confidence.

Search Job Openings

Search thousands of open positions to find your next opportunity.

For Employers

Adjust Employee Salary

Individualize employee pay based on unique job requirements and personal qualifications.

Price My Industry Jobs

Get the latest market price for benchmark jobs and jobs in your industry.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst