As of March 01, 2026, the average hourly rate for a Sales Representative IV in the United States is $62, which translates to an annual salary of about $129,492.
However, the hourly wage can vary significantly based on several factors. Here’s a detailed look at the typical pay range per hour:
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A Sales Representative IV's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.
Experience is a primary driver of a Sales Representative IV's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| Sales Representative II | 2-4 years | $76,621 |
| Sales Representative III | 4-7 years | $98,155 |
| Sales Representative IV | 7+ years | $129,492 |
| Sales Representative V | 7-10 years | $145,389 |
| Sales Supervisor - Outside | 10+ years | $96,782 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Sales Representative IVs. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Customer Service | 14.8% |
| Installation | 1.86% |
| Sales Presentation | 1.49% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Prioritization
|
$152,801 |
18%
|
|
Commitment
|
$151,506 |
17%
|
|
Results Oriented
|
$151,506 |
17%
|
|
Pharmaceutical Sales
|
$148,916 |
15%
|
|
Insurance Sales
|
$146,326 |
13%
|
|
Business Development
|
$146,326 |
13%
|
Your level of education can impact your salary potential. While many Sales Representative IVs enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data, the median salary for a Sales Representative IV with a Associate's Degree is between $117,077 and $127,099).
Sales Representative IV Salaries by Degree Level
| Degree Level | % of user with this level of education |
|---|---|
| No Diploma | 1.4% |
| High School | 13.2% |
| Associates | 10.5% |
| Bachelors | 57.1% |
| Masters | 17.4% |
| Doctorate | 0.4% |
Understanding how a Sales Representative IV's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on March 01, 2026
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Interacts with new or existing customers to increase sales of an organization's products or services. Researches and profiles potential sales targets to evaluate leads and develop sales pipelines. Utilizes proven sales techniques to initiate contact, assess customer needs, and present relevant solutions that generate revenue for the organization. Prepares and delivers presentations or demonstrations that educate and expose the customer to offerings and drive the sales process. Troubleshoots and resolves issues in the sales process, ensuring a smooth transaction and positive experience for customers. Maintains a thorough understanding of company products and services, competitor positioning, and industry standards. May require a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience.
Specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Customer Service: Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
Installation: The action or process of installing someone or something, or of being installed. the act of installing the state of being installed, something that is installed for use.
Sales Presentation: Delivery of a focused talk highlighting the advantages of a product or service intended to interest and persuade someone to purchase that product.
Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
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