As of May 01, 2026, the average salary for a Sales Representative IV in the United States is $129,507 per year, which breaks down to an hourly rate of $62.
However, a Sales Representative IV's salary can vary significantly. Here’s a look at the typical salary range:
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A Sales Representative IV's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.
Experience is a primary driver of a Sales Representative IV's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| Sales Representative II | 2-4 years | $76,636 |
| Sales Representative III | 4-7 years | $98,166 |
| Sales Representative IV | 7+ years | $129,507 |
| Sales Representative V | 7-10 years | $145,376 |
| Sales Supervisor - Outside | 10+ years | $96,810 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Sales Representative IVs. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Customer Service | 14.8% |
| Installation | 1.86% |
| Sales Presentation | 1.49% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Prioritization
|
$152,818 |
18%
|
|
Commitment
|
$151,523 |
17%
|
|
Results Oriented
|
$151,523 |
17%
|
|
Pharmaceutical Sales
|
$148,933 |
15%
|
|
Insurance Sales
|
$146,343 |
13%
|
|
Business Development
|
$146,343 |
13%
|
Your level of education can impact your salary potential. While many Sales Representative IVs enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data, the median salary for a Sales Representative IV with a Associate's Degree is between $117,077 and $127,099).
Sales Representative IV Salaries by Degree Level
| Degree Level | % of user with this level of education |
|---|---|
| No Diploma | 1.4% |
| High School | 13.2% |
| Associates | 10.5% |
| Bachelors | 57.1% |
| Masters | 17.4% |
| Doctorate | 0.4% |
Understanding how a Sales Representative IV's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on May 01, 2026Promotions are the fastest way to increase your earnings. As a Sales Representative IV, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.
| Next Step Role | Estimate Salary | Projected Raise |
|---|---|---|
| International Sales Manager | $127,902 | -1% |
| Sales Manager - Medicare Products | $106,366 | -18% |
| Sales Representative V | $145,376 | 12% |
Salaries for a Sales Representative IV can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $113,675 in 2023 to around $112,198 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Sales Representative IV salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
View More
|
| 2023 | $113,675 |
| 2024 | $113,739 |
| 2025 | $112,198 |
| 2026 |
View More
|
| 2027 |
View More
|
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Compensation PlanningHere are companies hiring for Sales Representative IV and their salaries, click below for more details.
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A Sales Representative IV's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a Sales Representative IV earns the most in San Jose, CA, where the annual salary of a Sales Representative IV is $163,347.
The highest pay for Sales Representative IV is $154,507.
The lowest pay for Sales Representative IV is $111,726.
Interacts with new or existing customers to increase sales of an organization's products or services. Researches and profiles potential sales targets to evaluate leads and develop sales pipelines. Utilizes proven sales techniques to initiate contact, assess customer needs, and present relevant solutions that generate revenue for the organization. Prepares and delivers presentations or demonstrations that educate and expose the customer to offerings and drive the sales process. Troubleshoots and resolves issues in the sales process, ensuring a smooth transaction and positive experience for customers. Maintains a thorough understanding of company products and services, competitor positioning, and industry standards. May require a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience.
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)
With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.
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