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VP of Competitive Pricing Salary in the United States

How much does a VP of Competitive Pricing make in the United States?

As of August 01, 2026, the average salary for a VP of Competitive Pricing in the United States is $222,458 per year, which breaks down to an hourly rate of $107.

However, a VP of Competitive Pricing's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $244,887
  • Majority Range (25th-75th percentile): $208,442 to $234,198
  • Entry-Level (10th percentile): $195,681
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence VP of Competitive Pricing Salaries

A VP of Competitive Pricing's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects VP of Competitive Pricing Salaries?

Experience is a primary driver of a VP of Competitive Pricing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Competitive Pricing Manager (5+ years): $124,459
  • Competitive Pricing Senior Manager (5+ years): $161,251
  • Competitive Pricing Director (5+ years): $192,157
  • VP of Competitive Pricing (5+ years): $222,458
  • SVP of Competitive Pricing (5+ years): $259,966
Job Role Years of Experience Average Salary
Competitive Pricing Manager5+ years$124,459
Competitive Pricing Senior Manager5+ years$161,251
Competitive Pricing Director5+ years$192,157
VP of Competitive Pricing5+ years$222,458
SVP of Competitive Pricing5+ years$259,966
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How Do VP of Competitive Pricings Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract VP of Competitive Pricings. For example, consider the average annual salaries in these key locations:
  • District of Columbia: $246,305.
  • California: $245,371.
  • Massachusetts: $242,101.

Top Paying Cities for VP of Competitive Pricing

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $280,586
  • San Francisco: $277,514
  • Oakland: $271,666

VP of Competitive Pricing Salary by Company Size: Startups vs. Enterprise

VP of Competitive Pricing salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $249,029. While startup companies pay approximate $210,673.

VP of Competitive Pricing Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $210,673
Growth Stage 51~500 $222,811
Established 501~5000 $240,482
Enterprise 5000+ $249,029

VP of Competitive Pricing Salary by Industry: Top Paying Sectors

For VP of Competitive Pricing roles, the industry you choose can affect earning potential by as much as 20% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Financial Services sectors offer the strongest compensation, at 10% above the average. In contrast, VP of Competitive Pricing positions in Transportation or Retail & Wholesale typically offer lower base pay, as these industries often view VP of Competitive Pricing as a support function rather than a direct revenue driver.

The top paying industries for a VP of Competitive Pricing

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Biotechnology$244,704$118.010%
Financial Services$244,704$118.010%
Healthcare$244,704$118.010%
Pharmaceuticals$244,704$118.010%
Software & Networking$244,704$118.010%

VP of Competitive Pricing Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a VP of Competitive Pricing's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026
$208,442
Average $222,458/year
$234,198
$17,370
Average $18,538/month
$19,517
$4,009
Average $4,278/week
$4,504
$100
Average $107/hour
$113
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $234,198 $19,517 $4,504 $113
Average $222,458 $18,538 $4,278 $107
25th Percentile $208,442 $17,370 $4,009 $100

VP of Competitive Pricing Salary Growth & Career Path

VP of Competitive Pricing

Next Role

For a VP of Competitive Pricing, the most direct path to higher earnings is advancing to the SVP of Competitive Pricing role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $259,966 - a projected growth of 17% over your current level.

Most common benefits for VP of Competitive Pricing

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for VP of Competitive Pricing

Here are companies hiring for VP of Competitive Pricing and their salaries, click below for more details.

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FAQ about VP of Competitive Pricing

1. Where can a VP of Competitive Pricing earn the most?

A VP of Competitive Pricing's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a VP of Competitive Pricing earns the most in San Jose, CA, where the annual salary of a VP of Competitive Pricing is $280,586.

2. What is the highest pay for VP of Competitive Pricing?

The highest pay for VP of Competitive Pricing is $244,887.

3. What is the lowest pay for VP of Competitive Pricing?

The lowest pay for VP of Competitive Pricing is $195,681.

4. What are the responsibilities of VP of Competitive Pricing?

Leads research and develops pricing strategies and tactics for product lines and market segments that optimize sales, revenue, and market penetration. Oversees research and analysis processes to develop insights about customers, competition, geographies, market segments, capacity, and business environment. Collaborates with teams across functions to develop targets, promotions, new products, and go-to-market pricing. Drives the creation of models, tools, and databases used to test pricing and maintain responsiveness to changes in the competitive environment. Requires a bachelor's degree in business or related discipline. Typically reports to senior management. Manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. Typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function.

5. What industry pays the highest salary for VP of Competitive Pricing?

The Biotechnology industry offers the highest average compensation for VP of Competitive Pricing roles, with salaries approximately 10% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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