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As of August 01, 2026, the average salary for a Dealer Manager in Wisconsin is $126,420 per year, which breaks down to an hourly rate of $61.
However, a Dealer Manager's salary can vary significantly. Here’s a look at the typical salary range:
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Dealer Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $143,271 | $11,939 | $2,755 | $69 |
| Average | $126,420 | $10,535 | $2,431 | $61 |
| 25th Percentile | $113,879 | $9,490 | $2,190 | $55 |
Westlake Financial Services - Milwaukee, WI
Rice Lake Weighing Systems - Rice Lake, WI
Landmark Credit Union - Eau Claire, WI
Potawatomi Hotel & Casino - Milwaukee, WI
A Dealer Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Dealer Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Sales Sup... Level Dealer Manager | $97,440 |
| Sales Sup... Level Dealer Manager | $107,949 |
| Dealer Ma... Level Dealer Manager | $127,291 |
| Sales Sen... Level Dealer Manager | $166,022 |
| Sales Dir... Level Dealer Manager | $192,051 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Dealer Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Dealer Manager roles, the industry you choose can affect earning potential by as much as 63% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Internet sectors offer the strongest compensation, at 32% above the average. In contrast, Dealer Manager positions in Transportation or Edu., Gov't. & Nonprofit typically offer lower base pay, as these industries often view Dealer Manager as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Software & Networking | $167,321 | $80.0 | 32% |
| Internet | $161,124 | $77.0 | 27% |
| Pharmaceuticals | $161,124 | $77.0 | 27% |
| Financial Services | $154,927 | $74.0 | 23% |
| Biotechnology | $148,730 | $72.0 | 18% |
Understanding how a Dealer Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $143,271 | $11,939 | $2,755 | $69 |
| Average | $126,420 | $10,535 | $2,431 | $61 |
| 25th Percentile | $113,879 | $9,490 | $2,190 | $55 |
Ready to take the next step in your career? Browse thousands of current Dealer Manager job openings on our job board. Use the search bar below to find your perfect match.
Zimbrick Inc.
Madison, WI
Zimbrick Inc. | Madison, WI
Dealer Trade Driver. Are you looking to make some extra money. Are you interested in driving some of the coolest vehicles in the industry. If this is you, ... more
6 Days Ago
Bergstrom Automotive
Appleton, WI
Bergstrom Automotive | Appleton, WI
Dealer Trade Driver. Appleton Buick GMC - Appleton, WI 54914. Overview. Position Type Part Time (less than 20 hrs per wk). Description. Bergstrom Appleton ... more
7 Days Ago
Interstate Companies Inc
Butler, WI
Interstate Companies Inc | Butler, WI
Job Description. Job Description. Marine Dealer Development Representative. Interstate Power Systems | Upper Midwest Territory. Build Dealer Relationships.... more
7 Days Ago
Dahl
Sheboygan, WI
Dahl | Sheboygan, WI
Dealer Trade DriverAt Dahl Automotive, we value our team above all else. We are proud of our culture and career path opportunities we provide. It's our Mis... more
8 Days Ago
Bergstrom Auto
Green Bay, WI
Bergstrom Auto | Green Bay, WI
Dealer Trade DriverBergstrom Ford of Green BayAt Bergstrom Automotive, we're proud to be Wisconsin's largest dealership, setting the standard for exception... more
8 Days Ago
Bergstrom Auto
Neenah, WI
Bergstrom Auto | Neenah, WI
Dealer Trade Driver (As Needed)Salary Range: $12.00 - $12.00Position Type: Part Time (less than 20 hrs per wk)DescriptionBergstrom GM of Appleton At Bergst... more
8 Days Ago
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