How Much Does a Marketing Analytics Make in Maryland?

Updated April 01, 2025
As of April 01, 2025, the average annual pay of Marketing Analytics in Maryland is $78,484. While Salary.com is seeing that Marketing Analytics salary in MD can go up to $93,338 or down to $62,923, but most earn between $70,339 and $86,259. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Related Job Titles to Marketing Analytics
Director, Marketing Analytics
$200,020
Maryland
Per Year
Marketing Analytics Lead
$123,352
Maryland
Per Year
Marketing Analytics Manager
$130,317
Maryland
Per Year
Director Of Marketing Analytics
$196,602
Maryland
Per Year
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Similar Job Salaries to Marketing Analytics by Company

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Company average base salary in (usd) range
Aquent
Marketing Analytics Manager
$115,941/yr
$102,823
$129,059
RANGE: $102,823 - $129,059
Mission Media
Marketing Advertising & Analytics Strategist
$105,631/yr
$93,764
$117,499
RANGE: $93,764 - $117,499
Marriott International, Inc
FLEX Director - Marketing Analytics
$178,217/yr
$160,809
$195,625
RANGE: $160,809 - $195,625
Webster Bank
Marketing Analytics
$71,321/yr
$63,062
$79,580
RANGE: $63,062 - $79,580
$185,491/yr
$168,950
$202,032
RANGE: $168,950 - $202,032
Creative Circle
Marketing Data Analyst - Marketing Analytics
$98,272/yr
$88,652
$107,892
RANGE: $88,652 - $107,892
WEX Inc
Director, Sales and Marketing Analytics
$166,287/yr
$149,065
$183,508
RANGE: $149,065 - $183,508
CMI/Compas
Director, Digital Marketing Analytics
$141,918/yr
$128,833
$155,003
RANGE: $128,833 - $155,003
Ameriprise Bank, FSB
Director, Marketing Analytics
$167,577/yr
$152,258
$182,896
RANGE: $152,258 - $182,896
SharkNinja
Vice President, Marketing Analytics
$213,439/yr
$194,632
$232,247
RANGE: $194,632 - $232,247

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Top 10 Highest Paying Cities For Marketing Analytics Jobs in Maryland

It is important to understand how location impacts your career prospects in the United States. There are some cities where a Marketing Analytics can find a job easily with a greater salary paid then achieve a higher standard of living. Below is the top cities list for Marketing Analytics job salaries in Maryland. Some cities can pay higher salaries for Marketing Analytics jobs, which can indicate that there is a large demand for Marketing Analytics positions in this city.
The following table shows top 10 cities where the Marketing Analytics salary is higher than other cities in Maryland. Silver Spring takes first place in this list, followed by Bethesda, Potomac. The Marketing Analytics salary is $84,277 in Silver Spring, which is higher than the national average. There are 15 cities' Marketing Analytics salary higher than national average in Maryland.
The average salary for a Marketing Analytics in Maryland is $78,484, but we found that the city with the highest salary for Marketing Analytics jobs is Silver Spring, MD, and it is higher than Bethesda. Marketing Analytics jobs in Silver Spring can have the opportunity to earn higher salaries than in other cities in Maryland.
CITY ANNUAL SALARY MONTHLY PAY WEEKLY PAY HOURLY WAGE
Silver Spring $84,277 $7,023 $1,621 $41
Bethesda $84,277 $7,023 $1,621 $41
Potomac $84,223 $7,019 $1,620 $40
Rockville $84,178 $7,015 $1,619 $40
Bowie $84,102 $7,008 $1,617 $40
Waldorf $84,048 $7,004 $1,616 $40
Gaithersburg $84,048 $7,004 $1,616 $40
Germantown $82,016 $6,835 $1,577 $39
Frederick $81,582 $6,799 $1,569 $39
Baltimore $78,484 $6,540 $1,509 $38

What Does a Marketing Analytics Do?

In a constant process of testing and learning, marketing analytics enables you to improve your overall marketing program performance by, for example:.
Updated December 18, 2021
By the same token, if you use marketing analytics to evaluate success, but you do nothing with that insight, then what is the point.
Updated October 09, 2021
Marketing analytics is the key to evaluating past performance and determining how to improve it going forward.
Updated October 04, 2021
Another important function of marketing analytics is calculating monetary gain that can be attributed to specific marketing channels or campaigns.
Updated December 22, 2021
Enterprises should integrate their data before performing analytics, as analyzing data across marketing channels can reveal new, unexpected insights.
Updated December 21, 2021

Frequently Asked Questions About a Marketing Analytics Salaries

What is the average of a Marketing Analytics in Maryland?

The Marketing Analytics salary range is from $70,339 to $86,259, and the average Marketing Analytics salary is $78,484/year in Maryland. The Marketing Analytics's salary will change in different locations.

Which location pays the highest Marketing Analytics salary in the United States?

The Marketing Analytics salary in San Jose, CA is $96,006 which is the highest in the US.

What kinds of reasons will influence the Marketing Analytics's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Marketing Analytics.

What is the growth rate of the Marketing Analytics's salary?

If you are thinking of becoming a Marketing Analytics or planning the next step in your career, find the detailed salary report of a Marketing Analytics.