Digital Marketing Analyst II Salary in San Jose,CA (October, 2024)

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$87,180	$7,265	$1,677	$42
Average	$77,524	$6,460	$1,491	$37
25th Percentile	$69,801	$5,817	$1,342	$34

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$87,180	$7,265	$1,677	$42
Average	$77,524	$6,460	$1,491	$37
25th Percentile	$69,801	$5,817	$1,342	$34

Levels	Salary
Entry Level Digital Marketing Analyst II	$94,110
Intermediate Level Digital Marketing Analyst II	$94,400
Senior Level Digital Marketing Analyst II	$98,197
Specialist Level Digital Marketing Analyst II	$103,262
Expert Level Digital Marketing Analyst II	$103,624

What skills does a Digital Marketing Analyst II need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

Insight: Insight is the understanding cause and effect based on the identification of relationships and behaviors within a model, context, or scenario.

Marketing Communications: Marketing communications (MC, marcom(s), marcomm(s)) uses different marketing channels and tools in combination: Marketing communication channels focus on any way a business communicates a message to its desired market, or the market in general. A marketing communication tool can be anything from: advertising, personal selling, direct marketing, sponsorship, communication, and promotion to public relations. MC are made up of the marketing mix which is made up of 4P's: Price, Promotion, Place and Product, for a business selling goods, and made up of 7P's: Price, Promotion, Place, Product, People, Physical evidence and Process, for a service based business.

Digital Advertising: Delivering promotional content to users through various online and digital channels to increase brand loyalty and reach targeted audience.

See More Skills

Entry Level	21%
Mid Level	22%
Senior Level	27%
Top Level	33%
Experienced	34%

Skills	Percentage
Insight	3.4%
Marketing Communications	2.5%
Digital Advertising	1.57%
Others	92.53%

Skill	Salary	Demand
Leadership	$101,185	4%
Innovation	$101,185	4%
Insight	$100,212	3%
B2B	$100,212	3%
Products and Services	$100,212	3%
Salesforce	$99,239	2%

Digital Marketing Analyst II Salary in San Jose, California