As of July 01, 2026, the average salary for a Sales Development Representative in California is $43,004 per year, which breaks down to an hourly rate of $21.
However, a Sales Development Representative's salary can vary significantly. Here’s a look at the typical salary range:
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Sales Development Representative Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $46,139 | $3,845 | $887 | $22 |
| Average | $43,004 | $3,584 | $827 | $21 |
| 25th Percentile | $39,050 | $3,254 | $751 | $19 |
ManTech International - Dowtown Carrier Annex, CA
B. Braun - San Diego, CA
Confidential - Commerce, CA
Jobot - Vernon, CA
A Sales Development Representative's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Sales Development Representatives. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Sales Development Representative roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and MFG Durable sectors offer the strongest compensation, at 20% above the average. In contrast, Sales Development Representative positions in Edu., Gov't. & Nonprofit or Telecom typically offer lower base pay, as these industries often view Sales Development Representative as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Aerospace & Defense | $51,605 | $25.0 | 20% |
| MFG Durable | $49,455 | $24.0 | 15% |
| Healthcare | $47,305 | $23.0 | 10% |
Understanding how a Sales Development Representative's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $46,139 | $3,845 | $887 | $22 |
| Average | $43,004 | $3,584 | $827 | $21 |
| 25th Percentile | $39,050 | $3,254 | $751 | $19 |
Ready to take the next step in your career? Browse thousands of current Sales Development Representative job openings on our job board. Use the search bar below to find your perfect match.
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