Skills & Competencies for Product Development Director

Product Development Director job profile

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JOB SUMMARY for Product Development Director

Oversees and implements product development policies, objectives, and initiatives.

JOB RESPONSIBILITIES for Product Development Director

Leads research for new products, product enhancements, and product redesign. Evaluates the potential and practicality of products in development.

Product Development Director SALARY RANGE

BASE 50%
$213,435
TOTAL 50%
$247,807
Job Level
M04
Job Code
EX05000245
Education/Degree
Bachelor's Degree
Reports To
Top Management

Product Development Director Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Product Development Director skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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6 hard skills or competencies (industry competencies) for Product Development Director

1 Industry Competency – Feasibility Study
Proficiency Level -3
Skill definition-Analyzing economic, technical, and legal considerations to determine the cost and risks of projects.
Level 1 Behaviors
(General Familiarity)
Describes the process of generating feasibility questionnaires.
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Level 2 Behaviors
(Light Experience)
Collects information and documentation for a proposed study to help determine feasibility.
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Level 3 Behaviors
(Moderate Experience)
Handles the design of the feasibility questionnaires for studies.
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Level 4 Behaviors
(Extensive Experience)
Oversees the feasibility study process to develop contingency plans for projects.
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Level 5 Behaviors
(Mastery)
Establishes and shares strategic statistical input, feasibility assessments, and follow-ups.
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2 Industry Competency – Engineering Change Management
Proficiency Level -3
Skill definition-Creating, reviewing, and implementing engineering change requests, orders, and notifications.
Level 1 Behaviors
(General Familiarity)
Names the common workflows and approaches used for change management across the engineering industry.
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Level 2 Behaviors
(Light Experience)
Tracks cost and engineering changes during production processes in the database.
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Level 3 Behaviors
(Moderate Experience)
Reviews released engineering change data to ensure high-quality deliverables and submittals.
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Level 4 Behaviors
(Extensive Experience)
Oversees the application of change processes to ensure alignment with the overall engineering design process.
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Level 5 Behaviors
(Mastery)
Improves engineering change management in version control, status accounting and release scheduling.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

3 general skills or competencies (Job family competencies) for Product Development Director

1 Job Family Competencies – Market Research
Proficiency Level -3
Skill definition-Gathering information about a business's potential customers to determine the feasibility of a new product or service.
Level 1 Behaviors
(General Familiarity)
Explains the importance of market research in elevating business success.
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Level 2 Behaviors
(Light Experience)
Helps in translating market research findings into strategic decisions.
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Level 3 Behaviors
(Moderate Experience)
Interprets market research data to make actionable recommendations to senior executives.
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Level 4 Behaviors
(Extensive Experience)
Monitors the competitors' capabilities to maintain a competitive advantage in the market.
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Level 5 Behaviors
(Mastery)
Constructs qualitative and quantitative market research plans for products in all stages of the development life cycle.
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2 Job Family Competencies – Product Development
Proficiency Level -4
Skill definition-Overseeing the creation of new products or improvement of the performance, cost, or quality of existing products to achieve business goals.
Level 1 Behaviors
(General Familiarity)
Cites the significance and risks of product development in improving our bottom-line.
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Level 2 Behaviors
(Light Experience)
Assists the management in the conceptual development stage of product lines.
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Level 3 Behaviors
(Moderate Experience)
Determines needed changes in product specifications based on the results of market research.
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Level 4 Behaviors
(Extensive Experience)
Creates product development strategy to translate high-level direction into technical deliverables.
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Level 5 Behaviors
(Mastery)
Approves and monitors the project calendar to ensure alignment of deliverables with schedules.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

15 soft skills or competencies (core competencies) for Product Development Director

1 Core Competencies – Business Acumen
Proficiency Level -3
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and explains the financial aspects of a business initiative to different teams.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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2 Core Competencies – Budgeting
Proficiency Level -3
Skill definition-Applying specific policies, tools and practices to plan and prepare projected revenues, expenses, cash flows, and capital expenditures.
Level 1 Behaviors
(General Familiarity)
Describes the procedures for capital and expense allocation and budgeting.
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Level 2 Behaviors
(Light Experience)
Gathers financial data to help support management in budgeting analysis and forecasting.
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Level 3 Behaviors
(Moderate Experience)
Prepares and reviews the annual budgeting process to ensure effective and efficient budgeting.
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Level 4 Behaviors
(Extensive Experience)
Evaluates past decisions on budgetary considerations to improve the budgeting process.
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Level 5 Behaviors
(Mastery)
Establishes operating procedures to guide the consistency and repeatability of our budgeting processes.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

Summary of Product Development Director skills and competencies

There are 6 hard skills for Product Development Director, Feasibility Study, Engineering Change Management, Value Engineering, etc.
3 general skills for Product Development Director, Market Research, Product Development, Product Marketing.
15 soft skills for Product Development Director, Business Acumen, Budgeting, Planning and Organizing, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Product Development Director, he or she needs to be skilled in Business Acumen, be skilled in Budgeting, and be skilled in Planning and Organizing.

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