Skills & Competencies for Product Development Director

Product Development Director job profile

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JOB SUMMARY for Product Development Director

Oversees and implements product development policies, objectives, and initiatives.

JOB RESPONSIBILITIES for Product Development Director

Leads research for new products, product enhancements, and product redesign. Evaluates the potential and practicality of products in development.

Product Development Director SALARY RANGE

BASE 50%
$213,435
TOTAL 50%
$247,807
Job Level
M04
Job Code
EX05000245
Education/Degree
Bachelor's Degree
Reports To
Top Management

Product Development Director Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Product Development Director skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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6 hard skills or competencies (industry competencies) for Product Development Director

1 Industry Competency – Feasibility Study
Proficiency Level -3
Skill definition-Analyzing economic, technical, and legal considerations to determine the cost and risks of projects.
Level 1 Behaviors
(General Familiarity)
Cites the designs and methods used in a feasibility study.
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Level 2 Behaviors
(Light Experience)
Assists and helps write a comprehensive feasibility study.
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Level 3 Behaviors
(Moderate Experience)
Completes and distributes feasibility questionnaires on time to sites.
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Level 4 Behaviors
(Extensive Experience)
Delivers data-driven and end-to-end operational feasibility studies to forecast milestones.
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Level 5 Behaviors
(Mastery)
Builds various approaches in feasibility studies to leverage services for multiple engineering projects.
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2 Industry Competency – Engineering Change Management
Proficiency Level -3
Skill definition-Creating, reviewing, and implementing engineering change requests, orders, and notifications.
Level 1 Behaviors
(General Familiarity)
Cites the engineering principles and procedures in implementing changes to components or products.
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Level 2 Behaviors
(Light Experience)
Assists in completing basic administrative tasks of engineering change management processes.
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Level 3 Behaviors
(Moderate Experience)
Analyzes changes of product configuration to determine the effect on the product design.
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Level 4 Behaviors
(Extensive Experience)
Coordinates with stakeholders regarding engineering change management to verify the status of process changes.
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Level 5 Behaviors
(Mastery)
Builds engineering change and control databases and systems to management initiatives.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

3 general skills or competencies (Job family competencies) for Product Development Director

1 Job Family Competencies – Market Research
Proficiency Level -3
Skill definition-Gathering information about a business's potential customers to determine the feasibility of a new product or service.
Level 1 Behaviors
(General Familiarity)
Discusses different types of market research, such as focus groups, polls, and surveys.
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Level 2 Behaviors
(Light Experience)
Compiles market research data gathered from available sources and public information.
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Level 3 Behaviors
(Moderate Experience)
Employs data collection tools to gather and analyze potential customers' information.
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Level 4 Behaviors
(Extensive Experience)
Evaluates consumer preferences to identify the potential sales of a product or service.
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Level 5 Behaviors
(Mastery)
Builds advanced marketing research strategies to gain a competitive edge in the market.
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2 Job Family Competencies – Product Development
Proficiency Level -4
Skill definition-Overseeing the creation of new products or improvement of the performance, cost, or quality of existing products to achieve business goals.
Level 1 Behaviors
(General Familiarity)
Cites the uses of basic prototyping equipment and design software.
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Level 2 Behaviors
(Light Experience)
Compiles results of quantitative and qualitative user research.
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Level 3 Behaviors
(Moderate Experience)
Documents tasks performed and outcomes in each phase of the product development initiative.
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Level 4 Behaviors
(Extensive Experience)
Facilitates post-implementation review to define the project's success and room for improvement.
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Level 5 Behaviors
(Mastery)
Champions the development and execution of new products and streamlining of existing products.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

15 soft skills or competencies (core competencies) for Product Development Director

1 Core Competencies – Business Acumen
Proficiency Level -3
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Explains our key business strategies and priorities.
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Level 2 Behaviors
(Light Experience)
Reports and communicates market and competitor status regularly to the management team.
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Level 3 Behaviors
(Moderate Experience)
Implements effective marketing strategies that achieve improved business outcomes.
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Level 4 Behaviors
(Extensive Experience)
Optimizes business processes based on deep insight into various business unit functions.
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Level 5 Behaviors
(Mastery)
Evaluates industry and market trends to identify new business opportunities.
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2 Core Competencies – Budgeting
Proficiency Level -3
Skill definition-Applying specific policies, tools and practices to plan and prepare projected revenues, expenses, cash flows, and capital expenditures.
Level 1 Behaviors
(General Familiarity)
Explains the importance of budget reporting and forecasting in our workplace.
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Level 2 Behaviors
(Light Experience)
Supplies supporting information and justification for major line items.
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Level 3 Behaviors
(Moderate Experience)
Utilizes software tools and applications to forecast our annual budget accurately.
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Level 4 Behaviors
(Extensive Experience)
Provides in-depth training to our entire organization about the zero based budgeting methodology.
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Level 5 Behaviors
(Mastery)
Forecasts asset needs to leverage available inventory and data compilation for annual budgeting.
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3 Product Development Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Product Development Director
Proficiency Level - 4
5 Competency for - Product Development Director
Proficiency Level - 5

Summary of Product Development Director skills and competencies

There are 6 hard skills for Product Development Director, Feasibility Study, Engineering Change Management, Value Engineering, etc.
3 general skills for Product Development Director, Market Research, Product Development, Product Marketing.
15 soft skills for Product Development Director, Business Acumen, Budgeting, Planning and Organizing, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Product Development Director, he or she needs to be skilled in Business Acumen, be skilled in Budgeting, and be skilled in Planning and Organizing.

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