Skills & Competencies for Business Development Associate II

Business Development Associate II job profile

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JOB SUMMARY for Business Development Associate II

Identifies and nurtures strategic relationships with partners or potential customers.

JOB RESPONSIBILITIES for Business Development Associate II

Assists in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting. Works with marketing, sales, and product development teams to implement business development initiatives.

Business Development Associate II SALARY RANGE

BASE 50%
$82,879
TOTAL 50%
$86,713
Job Level
P02
Job Code
IT10000139
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Business Development Associate II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Business Development Associate II skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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11 general skills or competencies (Job family competencies) for Business Development Associate II

1 Job Family Competencies – Demand Generation
Proficiency Level -2
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Explains the importance of effective marketing campaigns for demand generation.
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Level 2 Behaviors
(Light Experience)
Supports the development and execution of demand generation campaigns.
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Level 3 Behaviors
(Moderate Experience)
Uses demand generation campaigns like events and webinars to acquire prospects and increase responses.
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Level 4 Behaviors
(Extensive Experience)
Provides comprehensive demand generation plans for short- and long-term profitable growth.
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Level 5 Behaviors
(Mastery)
Promotes improvement on demand generation tactics by developing new tools and optimizing program performances.
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2 Job Family Competencies – Event Marketing
Proficiency Level -2
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Names different types of business events.
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Level 2 Behaviors
(Light Experience)
Tracks and records return on investment from event marketing activities.
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Level 3 Behaviors
(Moderate Experience)
Partners with other departments in organizing and executing event marketing activities.
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Level 4 Behaviors
(Extensive Experience)
Oversees and approves contracts for large-scale, global event marketing activities.
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Level 5 Behaviors
(Mastery)
Keeps abreast with the latest trends in events marketing to keep business competitiveness in the market.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Business Development Associate II

1 Core Competencies – Customer Relationship Management
Proficiency Level -2
Skill definition-Applying principles, practices and guidelines to interact and build a good business relationship with customers.
Level 1 Behaviors
(General Familiarity)
Lists standard customer relationship management tools.
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Level 2 Behaviors
(Light Experience)
Supports customer relationship management goals to understand the pipeline of sales or prospects.
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Level 3 Behaviors
(Moderate Experience)
Utilizes customer relationship management applications and tools to keep track of sales.
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Level 4 Behaviors
(Extensive Experience)
Optimizes Customer data platform to understand customers' preferences and demands better.
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Level 5 Behaviors
(Mastery)
Leads operational excellence to improve customer service and marketing.
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2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Names our key stakeholders from a business value chain perspective.
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Level 2 Behaviors
(Light Experience)
Supports the planning, implementation, and management of training programs that foster process improvements.
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Level 3 Behaviors
(Moderate Experience)
Implements effective marketing strategies that achieve improved business outcomes.
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Level 4 Behaviors
(Extensive Experience)
Optimizes business processes based on deep insight into various business unit functions.
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Level 5 Behaviors
(Mastery)
Evaluates industry and market trends to identify new business opportunities.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

Summary of Business Development Associate II skills and competencies

There are 0 hard skills for Business Development Associate II.
11 general skills for Business Development Associate II, Demand Generation, Event Marketing, Lead Generation, etc.
11 soft skills for Business Development Associate II, Customer Relationship Management, Innovation, Self-Motivation, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Associate II, he or she needs to be proficient in Customer Relationship Management, be proficient in Innovation, and be skilled in Self-Motivation.

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