Skills & Competencies for Sales Promotion Manager
Sales Promotion Manager job profile
Book a Demo and Receive a Sample Job ProfileJOB SUMMARY for Sales Promotion Manager
Manages, develops, and implements sales promotion policies, programs, and initiatives to support the marketing and branding strategy of the organization.
JOB RESPONSIBILITIES for Sales Promotion Manager
Researches, evaluates, and recommends tactics that enhance the market positioning of the organization's products or services. Creates and conveys brand messages to improve brand awareness and perception. Identifies promotional merchandise suppliers and negotiates pricing and delivery schedules. Coordinates distribution of materials with internal teams.
Sales Promotion Manager SALARY RANGE
BASE 50%
$124,308
TOTAL 50%
$128,976
Job Level
M02
Job Code
SM15000036
Education/Degree
Bachelor's Degree
Reports To
Senior Manager
Sales Promotion Manager Skills and Competencies List
11 general skills or competencies (Job family competencies) for Sales Promotion Manager
1
Job Family Competencies –
Marketing Strategy
Proficiency Level -3
Level 1 Behaviors
(General Familiarity)
Describes key elements of a successful marketing strategy.
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Level 2 Behaviors
(Light Experience)
Participates in daily activities to support the development of marketing strategies.
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Level 3 Behaviors
(Moderate Experience)
Coaches others on the utilization of marketing strategic planning tools and systems.
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Level 4 Behaviors
(Extensive Experience)
Develops and communicates strategic marketing plans to meet our established goals and objectives.
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Level 5 Behaviors
(Mastery)
Designs and implements marketing strategies that align with our business goals and objectives.
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2
Job Family Competencies –
Promotion
Proficiency Level -4
Level 1 Behaviors
(General Familiarity)
Explains the principles of promotion and its importance to the marketing efforts.
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Level 2 Behaviors
(Light Experience)
Logs schedules for promotions in target accounts.
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Level 3 Behaviors
(Moderate Experience)
Helps senior management in developing promotional plans based on the product or service features.
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Level 4 Behaviors
(Extensive Experience)
Leads the execution of promotional initiatives in accordance with the key metrics.
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Level 5 Behaviors
(Mastery)
Develops effective and innovative strategies for project promotion.
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3
Sales Promotion Manager
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Sales Promotion Manager
Proficiency Level - 4
5
Competency for -
Sales Promotion Manager
Proficiency Level - 5
10 soft skills or competencies (core competencies) for Sales Promotion Manager
1
Core Competencies –
Planning and Organizing
Proficiency Level -4
Level 1 Behaviors
(General Familiarity)
Documents best practices in planning and organizing work to address important tasks.
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Level 2 Behaviors
(Light Experience)
Discusses the positive and negative outcomes of planning and organization in the workplace.
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Level 3 Behaviors
(Moderate Experience)
Helps set up new practices to anticipate and address the needs of planning and organization initiatives.
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Level 4 Behaviors
(Extensive Experience)
Facilitates the adoption of advanced tools to streamline the process of planning and organization.
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Level 5 Behaviors
(Mastery)
Develops best practices in planning and organizing activities to improve organizational efficiency.
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2
Core Competencies –
Coordination
Proficiency Level -4
Level 1 Behaviors
(General Familiarity)
Illustrates the abilities and competencies necessary for coordination.
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Level 2 Behaviors
(Light Experience)
Plans work schedules for a simple project.
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Level 3 Behaviors
(Moderate Experience)
Creates contingency plans to mitigate emergencies and prepare for most circumstances.
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Level 4 Behaviors
(Extensive Experience)
Develops working processes and detailed planning for a brand new project.
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Level 5 Behaviors
(Mastery)
Establishes measures to assess progress against the plan.
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3
Sales Promotion Manager
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Sales Promotion Manager
Proficiency Level - 4
5
Competency for -
Sales Promotion Manager
Proficiency Level - 5
Summary of Sales Promotion Manager skills and competencies
There are 0 hard skills for Sales Promotion Manager.
11 general skills for Sales Promotion Manager, Marketing Strategy, Promotion, Channel Sales, etc.
10 soft skills for Sales Promotion Manager, Planning and Organizing, Coordination, Project Management, etc.
While the list totals 21 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Sales Promotion Manager, he or she needs to be skilled in Planning and Organizing, be skilled in Coordination, and be skilled in Project Management.
11 general skills for Sales Promotion Manager, Marketing Strategy, Promotion, Channel Sales, etc.
10 soft skills for Sales Promotion Manager, Planning and Organizing, Coordination, Project Management, etc.
While the list totals 21 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Sales Promotion Manager, he or she needs to be skilled in Planning and Organizing, be skilled in Coordination, and be skilled in Project Management.
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