11 general skills or competencies (Job family competencies) for Search Engine Optimization Specialist I
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Lists the tools and techniques in business data analytics.
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Level 2 Behaviors
(Light Experience)
Supports the existing business technology systems to develop a mature data analytics capability.
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Level 3 Behaviors
(Moderate Experience)
Works with data analytics team to ensure data integrity and accuracy on the service.
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Level 4 Behaviors
(Extensive Experience)
Shares to the team the latest technological advances to accelerate data analytics.
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Level 5 Behaviors
(Mastery)
Shares emerging advancements and technologies in data analytics to our organization.
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Skill definition-Assessing the differences between the current and target state of an organization to determine how to achieve desired business goals.
Level 1 Behaviors
(General Familiarity)
Lists the basic functions and features of tools used for gap analysis.
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Level 2 Behaviors
(Light Experience)
Tracks the current state gaps to support the development of process improvement solutions.
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Level 3 Behaviors
(Moderate Experience)
Uses analysis techniques in identifying process gaps and tactics to improve the business processes.
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Level 4 Behaviors
(Extensive Experience)
Reviews client documentation and drives improvement opportunities through gap analysis.
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Level 5 Behaviors
(Mastery)
Promotes best practices through gap analysis to increase the effectiveness of our organization.
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9 soft skills or competencies (core competencies) for Search Engine Optimization Specialist I
Skill definition-Knowledge of and ability to apply a set of quantifiable measurements to determine how effectively an individual, team or organization is achieving a business objective.
Level 1 Behaviors
(General Familiarity)
Explains the benefits and risks of using KPIs.
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Level 2 Behaviors
(Light Experience)
Gathers internal and external benchmarks for KPI development.
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Level 3 Behaviors
(Moderate Experience)
Interprets and analyses KPI data to recommend courses of action.
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Level 4 Behaviors
(Extensive Experience)
Evaluates ongoing productivity; recommends corresponding modifications on KPIs as indicated.
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Level 5 Behaviors
(Mastery)
Establishes organizational Key Performance Indicators (KPI) frameworks and management processes.
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Skill definition-Gathering, organizing, and analyzing information to identify the root cause of organizational problems and develop alternative solutions accordingly.
Level 1 Behaviors
(General Familiarity)
Identifies tools that assist analytical thinking.
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Level 2 Behaviors
(Light Experience)
Gathers necessary information from various channels to support decision-making.
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Level 3 Behaviors
(Moderate Experience)
Examines information or a situation thoroughly and in detail.
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Level 4 Behaviors
(Extensive Experience)
Evaluates the cost, return, risks, and achievements before recommending a solution.
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Level 5 Behaviors
(Mastery)
Forecasts customers' expectations and formulates strategies to ensure customer satisfaction.
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Summary of Search Engine Optimization Specialist I skills and competencies
There are 0 hard skills for Search Engine Optimization Specialist I.
11 general skills for Search Engine Optimization Specialist I, Data Analytics, Gap Analysis, Content Management, etc.
9 soft skills for Search Engine Optimization Specialist I, Key Performance Indicators (KPI), Analytical Thinking, Innovation, etc.
While the list totals 20 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Search Engine Optimization Specialist I, he or she needs to be skilled in Key Performance Indicators (KPI), be skilled in Analytical Thinking, and be proficient in Innovation.